This document provides an overview and agenda for Tutorial 1 of COMM 202 on Introductions and LinkedIn. It includes information about the instructor, Georgia Sakurai, an overview of course expectations, and a detailed guide on how to create an effective LinkedIn profile, including elements like a professional headshot, attention-grabbing headline, descriptions of work experience using accomplishment statements, showcasing personality in the profile summary, and creating a professional online community. Students are given action items like signing up for one-on-one meetings and applying for the Student Advisory Committee.

1. TUTORIAL 1| INTRO & LINKEDIN
T36 & T37
TUTORIAL 1| INTRO & LINKEDIN
T36 & T37
COMM 202COMM 202

2. agenda
who am I? why am I here?
course expectations
LinkedIn
action items
agenda

3. who am I?who am I?

4. my strengths
harmony
woo
communication
discipline
positivity
pleaser
hyper-achiever
restless
avoider
stickler
my strengths

5. BMMP
my experiencesmy experiences

6. make your
undergrad count!
make your
undergrad count!

7. what else?what else?

8. why am I here?why am I here?

9. elevate you to
success
elevate you to
success

10. 0 – 100 real quick0 – 100 real quick

11. one on ones
Sign up for a 10-minute chat with me:
(link will be sent out in an email)
one on ones
ALL THINGS
COMM 202
WHO YOU
ARE
CAREER
GOALS
THINGS YOU
LIKE!

12. contact me!
Georgia Sakurai
comm202.7@sauder.ubc.ca
include your tutorial section (T36 or T37)
General/Administrative Questions
COMM202@sauder.ubc.ca
Office Hours
sign up on COOL. search “202”. find date and RSVP.
QUESTIONS?
contact me!

13. course
expectations
course
expectations

14. treat this course like a…
safe place to practice
treat this course like a…

15. professionalism
10% of your grade!
Contribute and
spark
conversation
In class/email
etiquette
Come punctual
and prepared!
No technology
professionalism

16. class prep assignments
each tutorial you will prepare one assignment
each assignment is worth ~2% for a total of 15% in the
course
assignments will be collected in the first 5 minutes of class.
All assignments handed in late will receive a
grade of zero!
class prep assignments

18. linkedin vs. written documentslinkedin vs. written documents
• tailored to your personal brand
• social and conversational
• more flexibility and creativity
LinkedIn Resume/Cover Letter
• formal
• company-specific
• very direct ask and
intention

19. before we start…
TURN OFF NOTIFICATIONS
when making small changes
DON’T MARK A
CONNECTION as “I don’t
know” unless they are
negatively impacting you
MANAGE YOUR PRIVACY
so that you can creep in
secret
Too many IDK’s will ban
someone from LinkedIn
before we start…

20. Professional
Headshot
Attention-Grabbing
Headline
Complete
Experiences
Connections,
Contact Info,
Customized URL
Interesting summary
showcasing
personality!
1
2
3
4
5
1
2
3
4
5
All-Star Status

21. professional-looking headshot
• reasonably close-up
(from the shoulders
up)
• high quality, good
lighting, looks like
you!
professional-looking headshot

22. catchy headlinecatchy headline
• This is your hook!
• Short & sweet (max. 120
characters)
• About what you do and/or
who you are
– What’s your identity?

23. catchy headlinecatchy headline

24. 2) Headline

25. 2) Headline

26. professional experienceprofessional experience
• include all roles (in reverse chronological order)
• use accomplishment statements
• show examples of your work if you have them
(videos, presentations, reports, etc)
• be concise!

27. experience examplesexperience examples

28. projects exampleprojects example

29. summarysummary
2,000 characters to summarize your background and future goals

30. showcase personality &
brand
think cover email…
make it conversation
leverage your hook –
grab their attention
background = skills +
accomplishment
short, easy to read
sentences
expand on your headline
summary elementssummary elements

31. summary examplesummary example

32. summary- what to write aboutsummary- what to write about
education
what you’re about:
personal work style,
character traits
awesome facts about
yourself or
accomplishments
additional portfolio links
or platforms
finish with call to
action: invitation to
connect, contact
information
any other suggestions?

33. summary examplessummary examples

34. summary examplessummary examples

35. create your communitycreate your community
companies
influencers
groups
Follow companies you want to stay up to date with and/or
apply for
Follow your idols! You will be aligning your identity with
their brand
Follow industries or groups that align with your interest
areas

36. student advisory committee
email comm202@sauder.ubc.ca by Friday, January 20th
@ 11:59pm with a brief intro of yourself and an explanation of
why you would be an excellent SAC member.
include your tutorial section, TA Name and the subject line:
202 SAC APPLICATION
student advisory committee

38. action items
sign up for one on one meetings! (link will be emailed
Friday)
Interview stream due Sunday, January 22nd – see course
blog
next week: LECTURE
apply for SAC
QUESTIONS?
action items