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Future Roles  for Medical Libraries and Librarians Presented by  Mark D. Puterbaugh Information Services Librarian Eastern University
What is a library without paper books and journals? What is a librarian without the physical library? ,[object Object],[object Object]
So, what are you going to do? The Shift is happening now! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Hath Google Wrought?
The Google Generation (post-1993) ,[object Object],[object Object]
It’s Not Just the Kids. Generation C (content) (post - 1974) ,[object Object],[object Object],[object Object],Generation “C” (content)  has no use for a library.  In fact I would venture to guess that funding on local, state and federal levels for libraries is constantly slashed in favor of more digital type programs or programs that lawmakers feel have more importance.” Death of The Library and rise of the Kindle . Direct Marketing Observations Blog. (2008). M. Meyer
When it comes to health information, consumers are not waiting for the Shift to come to the library. ,[object Object],[object Object],Represents about 93 million Americans.
Nursing has Shifted! Medical Information and Collaboration to the Point of Care.
Are  Doctor’s  Shifted?  Medical Libraries are being challenged! ,[object Object],[object Object]
Getting Bigger Everyday. Shift keeps happening at a faster pace!
So what is all the “Shift” doing!   To Summarize: ,[object Object],[object Object],[object Object],[object Object],[object Object]
What about the White Elephant at the Center of Campus? Libraries and Librarians  Must Change ! ,[object Object],[object Object],[object Object],[object Object],If you’re not thinking about this, someone else will!
Are Libraries Surviving Real Estate Shrinkage?
The Future  Will it Be Bright or Gloomy? ,[object Object],[object Object],[object Object]
Googling medical professionals? Which search engines bring visitors to British Medical Journal (November 2005) Source  Number Google  345 756 Google Scholar  105 185 Yahoo      57 967 PubMed (Medline)      14 522 PubMed Central        9 616 HighWire Portal        8 617 MSN        2 336 “ In a recent letter in the New England Journal of Medicine, a New York rheumatologist describes a scene at rounds where a professor asked the presenting fellow to explain how he arrived at his diagnosis. Matter of factly, the reply came: “I entered the salient features into Google, and [the diagnosis] popped right up.” The attending doctor was taken aback by the Google diagnosis. “Are we physicians no longer needed?” How Google is changing medicine BMJ. Volume 331. pgs 24-31. December 2005. Giustini. “ In a post-Google world, where evidence based education is headed is anyone’s guess. Googling your diagnosis; Googling your treatment—where is all this leading us?”
Will they need the librarian?   Who will link it all together? ,[object Object],[object Object],[object Object],[object Object]
A new type of librarian is emerging! They are out of the library, part of the on-site team ! ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Librarian and Library 2.0 They are tech savvy, cultural savvy information specialists! ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Future Library Becomes   the Academic Commons! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Future Librarian Becomes   the Information Specialist! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],“ In a world where information is more  social and more online , librarians are becoming debate moderators, givers of technical support and community outreach coordinators.” The Future of Libraries, With or Without Books. cnn.com/technology. (2009). Sutter.

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Future Roles for Medical Libraries and Librarians

  • 1. Future Roles for Medical Libraries and Librarians Presented by Mark D. Puterbaugh Information Services Librarian Eastern University
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  • 4. What Hath Google Wrought?
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  • 8. Nursing has Shifted! Medical Information and Collaboration to the Point of Care.
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  • 10. Getting Bigger Everyday. Shift keeps happening at a faster pace!
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  • 13. Are Libraries Surviving Real Estate Shrinkage?
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  • 15. Googling medical professionals? Which search engines bring visitors to British Medical Journal (November 2005) Source Number Google 345 756 Google Scholar 105 185 Yahoo 57 967 PubMed (Medline) 14 522 PubMed Central 9 616 HighWire Portal 8 617 MSN 2 336 “ In a recent letter in the New England Journal of Medicine, a New York rheumatologist describes a scene at rounds where a professor asked the presenting fellow to explain how he arrived at his diagnosis. Matter of factly, the reply came: “I entered the salient features into Google, and [the diagnosis] popped right up.” The attending doctor was taken aback by the Google diagnosis. “Are we physicians no longer needed?” How Google is changing medicine BMJ. Volume 331. pgs 24-31. December 2005. Giustini. “ In a post-Google world, where evidence based education is headed is anyone’s guess. Googling your diagnosis; Googling your treatment—where is all this leading us?”
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