The document analyzes and compares the album covers and tour posters for albums by Drake, J. Cole, and Jessie J. It discusses the visual elements, color schemes, layouts, and artistic choices made in each to effectively promote the albums and link them to the corresponding tours. Key points of focus include the prominent display of the artist's name, consistency in visual branding across materials, and inclusion of relevant album details to engage fans and communicate the live performance experience.

1. Further Research
Sophie

2. Drake – Nothing was the same.
The colour scheme of the light blues and the light skies is consistent
throughout all of the advertising for the album and the
corresponding tour. Making it a patterned and recognizable to the
public and fans.
The name of the album is not
displayed much, However Drakes
name is displayed on the bottom
right corner and left corner of
both album designs of young
Drake and Drake today, exploiting
himself and making his name
even more of a statement .
The songs on the album displayed on the back are
also the track list for the album tour on the poster,
showing a direct link that Drake id performing his
latest album at the time along with all the other
tracks on the album too.
The decision by Drake to release two
album covers one of him old and one of
him today, shows his optimistic
personality and how even as a child he
has been motivated by music to
achieve his dreams.Again portraying
this as a life long ambition, therefore
making it a iconic picture on his album
and tour poster.
Facing both album covers together, as showed in the
tour poster, shows the relationship between the two
albums and when put together, the covers face each
other, almost telling his fans a story and portraying his
journey of looking at himself into the future and being
able to achieve what we can infer he has been destine
to do from a young age.
“Nothing was the same” the
album and tour title again
links to the album covers and
whole theme of becoming
someone, as from the
financial situation Drake used
to be in has changed
massively due to his success,
reflecting Drakes journey into
the Album cover.
The well known
symbol that is
related to Drake,
the Owl is displayed
on the back of the
album and also on
the top of the
album, also in blue
to match the colour
scheme of the
album and the tour
posters so that
everything links
and catches the eye
of Drakes fans.

3. J Cole – Forest Hill Drive.
The front of the album features the artist, J Cole and the name of the
album. Its from a different angle allowing the buyers to be draw in.
The suttle title makes the artist the stand out more and be the focus.
The back of the album
shows the remaining
songs on the album and
has a sign post for
‘Forest Hill Drive’
relating to the title of
the album which seems
to be a street.This links
to the idea of this
street,The stop sign
indicates this.
The same idea of the main artist photographed on the roof of a building
has continued into the tour poster, however, J Cole is now standing up,
suggesting that he is up and ready to perform his concert. Moving the
colour scheme into black and white with a slight blur links to the back of
the album where the songs are listed in black and white, linking
everything together to be more recognizable in the public eye.
The constant repetition of the album name ‘Forest Hill Drive’
suggests how J Cole will be performing that album on his tour,
again making a direct link between the album and the tour
poster, allowing the public to be more interested as it is more
appealing to fans of the album.This album name also links to
the graphology features of the name of this road, ‘Forest Hill’
as on the back of the album there are road signs suggesting
this along with the idea that J Cole is sitting on a house with
this address.
The picture of the min artist and the constant use of his name in the
album cover and tour poster allows him to be recognized by his fans,
who will be interested in seeing him in concert, and or buying the album.
The front of the tour poster also displays other names that J Cole has
worked with, suggesting that there could potentially be others on tour with
him, making the public more interested as they may have the opportunity
to see other artists.
Back of the
tour poster
again linking
to the album
as on the back
we see a
picture of the
back of the
house J Cole
was sitting on
in the front of
the album, and
now at the
back is not,
showing the
link between
the two
pictures.

4. Jessie J – Who you are .
The contrast
between the colors
of black and white
to show the
differences
between the colour
of clothing the
main artist is
wearing and the
style of the album
cover. The colour black is the main
colour on the front of the album,
linking to the artists mise en
scene, the background is a very
bright white colour, the back is
also white with the song lyrics on
the back in a black bold font.This
may be to represent the purity of
Jessie J’s songs.
Jessie J is written in gold over the
black and white contrasting
colors. Gold represents power and
status and therefore by putting
her name in gold makes her seem
above others.This links to the tour
posters as any other important
dates and venues where she is
performing are also written in
gold, making it stand out to the
public, catching their eye.
The close up of the artist
shows her importance,
and easy recognition for
fans when buying the CD.
The close up is repeated
in all the posters to show
that she will be playing
the album song list and
again to get the attention
of her intended audience
to be more
The layout and design of the cd and tour poster is bold and effective.
Immediately it draw attention straight to the main artist and then people
automatically know who she is.This ha an underneath audience directed
at young females as the main artist is displaying many feminine traits
such as a full face of make up, nails done, earrings, hair perfect and very
dark eye makeup, almost differing all males from theCD and tour as it
shows no male interest or anything that would appeal to males nut
would relate to all younger females who use these conventions of a
idealistic individuals.
Jessie J close up, is a great
way to advertise the newest
album related to the tour and
allow all of her intended
audiences of younger
females to be more likely to
buy a ticket and attend the
concert or buy the CD.