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Salford City College 
Eccles Sixth Form Centre 
BTEC Extended Diploma in Creative Media Production 
Unit 22: Single Camera Techniques 
Film Opening Title Sequence Proposal 
Film Genre (type of film and 
your reasons for choosing this 
genre?) 
I have selected the horror film genre as my type of film. The 
reasons I have chosen this is because I enjoy watching the horror 
genre and know that you can get so many different genre 
conventions in the opening title sequence to show my target 
audience straight away what type of film this will be. 
Synopsis of Idea (visual content 
– style, use of colour, settings, 
props, costumes, lighting etc) 
The main setting of my film will take place in the woods; because 
of this my opening title sequence will be the main location so that 
the audience understand this. It will be low key lighting as it is 
based at night time in most of the shots. I will use colours such as 
red and black- using colour symbolism for death, blood and 
danger. There will be typical genre props and costumes such as 
masks, fake blood and a knife. In the opening sequence I aim to let 
the audience know what genre it will be and what it will be about 
before the film begins. 
Target Audience? 
(demographic NOT age range) 
My target audience will aimed at teens (15+) but may appeal to 
the older generation such as their parents or guardians. With 
them mainly being students they will be on a low income and still 
be living at home. With this being an English film their ethnicity 
will be white/British. 
How will your project meet the 
needs of your target audience? 
By research I will be able to find out what types of horrors people 
like best Slasher, Thriller/Action, Psychological horror/Suspense, 
Paranormal horror, Torture horror, Monster. With finding this out 
I can then work out what types of characters, props and settings 
will work out best to make my opening title sequence successful. 
What will you film opening 
title credits look like? (How will 
they appear on screen? Where 
will they be positioned? How 
will they animate? What style 
of font/typography?) 
The text of characters, producers etc will be faded on the screen as 
the opening sequence goes on, fading in and out in white plain 
writing so it doesn’t stand out to much to take the effect off the 
title sequence. They will be posted either left, centre or right on 
the screen, explaining the persons full name and what they have 
done e.g. Nicole Melia Director. 
It will be a plain font such as Calibri (Body) Italic or Times New 
Roman. So that the font is clear for everyone to read and 
understand but doesn’t stand out to much.

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Film opening title sequence proposal form

  • 1. Salford City College Eccles Sixth Form Centre BTEC Extended Diploma in Creative Media Production Unit 22: Single Camera Techniques Film Opening Title Sequence Proposal Film Genre (type of film and your reasons for choosing this genre?) I have selected the horror film genre as my type of film. The reasons I have chosen this is because I enjoy watching the horror genre and know that you can get so many different genre conventions in the opening title sequence to show my target audience straight away what type of film this will be. Synopsis of Idea (visual content – style, use of colour, settings, props, costumes, lighting etc) The main setting of my film will take place in the woods; because of this my opening title sequence will be the main location so that the audience understand this. It will be low key lighting as it is based at night time in most of the shots. I will use colours such as red and black- using colour symbolism for death, blood and danger. There will be typical genre props and costumes such as masks, fake blood and a knife. In the opening sequence I aim to let the audience know what genre it will be and what it will be about before the film begins. Target Audience? (demographic NOT age range) My target audience will aimed at teens (15+) but may appeal to the older generation such as their parents or guardians. With them mainly being students they will be on a low income and still be living at home. With this being an English film their ethnicity will be white/British. How will your project meet the needs of your target audience? By research I will be able to find out what types of horrors people like best Slasher, Thriller/Action, Psychological horror/Suspense, Paranormal horror, Torture horror, Monster. With finding this out I can then work out what types of characters, props and settings will work out best to make my opening title sequence successful. What will you film opening title credits look like? (How will they appear on screen? Where will they be positioned? How will they animate? What style of font/typography?) The text of characters, producers etc will be faded on the screen as the opening sequence goes on, fading in and out in white plain writing so it doesn’t stand out to much to take the effect off the title sequence. They will be posted either left, centre or right on the screen, explaining the persons full name and what they have done e.g. Nicole Melia Director. It will be a plain font such as Calibri (Body) Italic or Times New Roman. So that the font is clear for everyone to read and understand but doesn’t stand out to much.