The document discusses the need for a new era of interactive health that provides patients with 24/7 access to trusted physicians online through virtual practices. It notes that most patients currently lack same day access to doctors and want their doctors to know them better. An interactive health system would give patients instant access to answers from doctors on their smartphones and tablets through a personalized, gamified experience. This new model would combine the best aspects of trusted healthcare, personalization, immediacy and unlimited access.

1. Ron Gutman HealthTap

2. Trust-sourcing Health Ron GutmanFounder & CEO

4. 51% want our doctors to know us better

6. Personal care

8. The result

9. Why?

10. TRUST !

11. What’s missing?

13. Why aren’t doctors online? “Doctor sites” = Rating sites

15. Offer useful tips

20. Social conversation

21. Interactive physicians

22. Game dynamics

24. How we get there

25. Personalization Personalization Gamification Virtualization

26. Just found out she’s pregnant Two aunts had diabetes 34 years old Lives in Palo Alto, CA Weighs 160 lbs. On husband’s health insurance Has two daughters 6 and 9 Ran track in college

27. Virtualization Virtualization Personalization Gamification

29. Gamification Gamification Personalization Virtualization

32. Trusted information from doctors at your fingertips

34. Better relationships with your physician/network

36. Q & A