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e-PatCon11: Licht - Re-imagining Health: How UNICEF is Using Digital Innovation to Create a Better World
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e-PatCon11: Licht - Re-imagining Health: How UNICEF is Using Digital Innovation to Create a Better World
1.
RE-IMAGINING HEALTH How
UNICEF is Using Digital Innovation to Create a Better World
2.
3.
How PSFK &
UNICEF identified trends and briefed agencies
4.
PSFK & UNICEF
identified 15 key trends
5.
A little background
on Zemoga www.zemoga.com How Zemoga Approached The Challenge.
6.
The process yielded
several concepts
7.
Genesis of the
Teach Shirt Idea
8.
Replicating the UNICEF
Model
9.
- fresh thinking
-exposure to best practices from other fields -connections to numerous new resources -a new way of reaching out to sponsors and partners Benefits to UNICEF
10.
Thank You! Piers
Fawkes, [email_address] www.psfk.com Dan Licht, Daniel.licht @zemoga.com www.zemoga.com
11.