The document summarizes the results of a survey about music preferences and magazine reading habits. It found that alternative and indie music were most popular, and that people preferred purchasing a magazine monthly for £3.50. Most listened to music on YouTube and were students aged 15-20. The survey results will inform the content and design of a new music magazine.

1. What genre of music do you listen to most?
Genre
Pop
Electro
Punk
Alternative
Indie
Rock
RNB
Metal
Other
House
Classical
Alternative and indie both were shown to be the most popular genre of music within
my sample of participants. To ensure the readers of music magazines are interested
I will follow through with this genre.
How often do you purchase music magazines?
How often
Per Week
Every month
Occasionally
Majority of people said that they would purchase a magazine monthly. I will release
my magazine every month because if I was to do it weekly, not enough people would
be purchasing it.

2. How often do you attend gigs/concerts/festivals?
Events
Never
Sometimes
Frequently
‘Sometimes’ was the most popular answer. In my magazine I will include information
about music events to cater to my target audiences preferences.
Gender
Gender
Male
Female
Four females and three males did my survey. To ensure both genders are happy
with my magazine I will take both of there opinions into consideration . This will
widen my target audience.

3. Age
Age
15-20
40+
The age group who participated in my survey were mainly 15-20 year olds. This tells
me mainly students are interested in music magazines and are more likely to be the
people who will purchase my magazine.
How much do you spend on a magazine?
Price
£2>
£3.50/£3.50
£3.55/£4.50
£5
Majority of people said they would be happy to pay a price of £3.50. To ensure I
satisfy the target audience with a reasonable price I will make my magazine £3.50.
This price suggests a good quality magazine for a practical price.

4. Where do you listen to most music?
Sources
Itunes
Spotify
Youtube
Google play
Music channels
CD
Vinnel
My survey shows that people mainly listen to music on Youtube, therefore, I will
promote Youtube in my magazine and give information about music and most
popular videos.
What is your occupation?
Job
Student
Part time job with education
Partime job
Fulltime job
My participants were mainly students which gives me a target audience of 16-20
year olds. Having students as my target audience will effect the information and price
of my magazine as it has to be relatable and practical.

5. What do you prefer when reading a music magazine?
Interest
Photography
Information
Equal amount
Most of my participants said they were interested in an equal amount of photography
and information. In my magazine I will include this and make sure it is done to a high
standard.
What music magazines do you usually read?
Magazine
NME
Rolling stones
We love pop
Q
Kerrang
Mixmag
Hammer
Empire
Q magazine is the most popular magazine according to my survey. I am going to
take the colour scheme from Q magazine and interpret it onto mine. I also think Q
magazine has an effective layout so I will take this into consideration.