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Eliminate SaaS Sprawl with Cloud Integration




             www.InformaticaCloud.com




                                               1
Today’s Agenda
• What’s Different About the Cloud
• Introducing Informatica Cloud
• Applying Lean Principles
• Cloud Integration Demonstration
• Next Steps
• Discussion



                                  www.InformaticaCloud.com

                                                         2
What’s So Different?




                       2011-2015:
                        SaaS spending will
                         grow by 105%




                                             3
More Clouds Should Not Mean Less Visibility




                                          4
The Impact: SaaS Silos = No Clear Insights
       Business Unit Challenges          Cause       IT Challenges


       Sales                  Finance             Application Layer
Inaccurate Forecasts    Cash Flow Forecasts          SaaS Sprawl
  Low Productivity      Delays in Reporting       App Modernization
  Customer Churn        Wrong P&L Analysis       App Synchronization
   Low Win Rates        Incorrect Budgeting       Maintenance Costs


      Marketing                  HR                 Database Layer
Ineffective Campaigns   Succession Planning       Inconsistent Data
   Bad Lead Quality      Employee Turnover           Compliance
  Lack of Automation      Benefits Analysis        Data Governance
    Lead Nurturing      Headcount Analysis       Costly DW Processes



                                                                       5
Today’s Agenda
• What’s Different About the Cloud
• Introducing Informatica Cloud
• Applying Lean Principles
• Cloud Integration Demonstration
• Next Steps
• Discussion



                                  www.InformaticaCloud.com

                                                         6
Informatica Cloud:
Unlock the Value of Cloud Apps




                                 7
Integration Applications with
Business-Friendly User Interface

                          I could be done before I
                              even got an email
                           completed to the Tibco
                        developer on what he would,
                         need to do to start a project.




  Customers Include:




                                                          8
Integration Processes with Cloud Apps
                                      Opportunity to Order
                   Sales                                     Finance
                                        Quote to Cash

                                         Product Master


                                       Customer Master
     Lead to Opp



                           Campaign




                                                               Employee
                            Master




                                                                Master
    Marketing                                                 HR
                                        Employee Master




                                                                          9
Integration Processes and On-Premise
                                       Opportunity to Order
                    Sales                                     Finance
                                         Quote to Cash

                                          Product Master


                                        Customer Master
      Lead to Opp



                            Campaign




                                                                Employee
                             Master




                                                                 Master
      Marketing                                                HR
                                         Employee Master




                                                                           10
Simplifying the User Experience
                             Self Service:
                             • Pick appropriate source
                                 and targets
                             • Select objects to
                                 synchronize
                             • Perform field level
                                 manipulations &
                                 scheduling


                              Simple use cases

                              Accomplished quickly

                              Saves IT time




                                                         11
But What About IT Governance ?

                         IT decides:
                         • What functionality is available to
                             each group
                         • Which users have access to what



                                     Governance




                                                            12
Today’s Agenda
• What’s Different About the Cloud
• Introducing Informatica Cloud
• Applying Lean Principles: David Lyle
• Cloud Integration Demonstration
• Next Steps
• Discussion



                                  www.InformaticaCloud.com

                                                         13
The Integration Hairball




                           14
The Integration Hairball




                           15
The Integration Hairball




                           16
ICC Organizational Models
With Cloud, the ICC Can Offer Self-Service
PLUS Improved Governance and Re-Use
                                      Integration Competency Center Models


                   Project        Best        Technology      Shared     Central          Self
                    Silos       Practices      Standards     Services    Services       Services




  Technology      Independent   Recommend     Standardized   Shared       Shared       Automatic
  Processes       Independent    Defined        Defined      Defined     Defined       Dynamic
 Organization     Independent   Distributed    Distributed   Hybrid     Centralized    Invisible


                  Project         Leverage Consistency Resource
 Benefits       Optimization     knowledge             optimization
                                                                          Control     Innovation
                                                                                          AND
                                                                                       Efficiency




                                                                                                    17
Problem: Cloud Can Add to the Complexity…
Or Architects Can See the Common Patterns Again




    Root Cause - Integrations manufactured as custom point solutions




                                                                       18
Problem: Cloud Can Add to the Complexity…
Or Architects Can See the Common Patterns Again




    Root Cause - Integrations manufactured as custom point solutions




                                                                       19
Lean Integration Principles

1. Focus on customer value & eliminate waste
2. Automate processes
3. Empower the team
4. Build for change
5. Build quality in
6. Continuously improve
7. Optimize the whole

     Lean is NOT About Eliminating Resources But About
                Using Them More Effectively!


                                                         20
3. Empower the Team
Problem: IT is the bottleneck for data requests
Solution: Give the business self-service capabilities




Business Self-
Service
 Enables business self-
  service, improving
  business agility
                                      Support             IT personnel
                                       IT maintains governance and
                                        oversight



                                                                         21
3. Empower the Team
Problem: IT is the bottleneck for data requests
Solution: Give the business self-service capabilities




Business Self-
Service
 Enables business self-
  service, improving
  business agility
                                      Support             IT personnel
                                       IT maintains governance and
                                        oversight

       Business self-service improves business agility
             AND gives IT better governance                              22
Today’s Agenda
• What’s Different About the Cloud
• Introducing Informatica Cloud
• Applying Lean Principles
• Cloud Integration Demonstration: Mark Murray
• Next Steps
• Discussion



                                  www.InformaticaCloud.com

                                                         23
Case Study: Large Pharmaceutical Firm




                                                          CRM Admin    CRM Admin
                CRM Admin   CRM Admin       CRM Admin




      Chief Architect
                                EAI Architect      Informatica Owner




                                                                                   24
Cloud Integration Architecture
Can be used for…….                                       Informatica Cloud
On-premise to/from Cloud
Cloud to Cloud
On-Prem to/from On Prem                       Design
                                                                       User Orgs
                      Your Company                                     Integration
                                                         Admin          Metadata

                                                                      Multi-tenant
                                                       REST APIs      Repository




                                     Secure
                                     Agent




                     www.InformaticaCloud.com

                                                                                     25
Demo: Lean Integration Principles
• We have a remote group (located anywhere in the
  world) that needs an integration tool immediately!
  In 10-15 minutes, we will “Empower the Team” by:
  • Deploying a brand new Informatica Cloud “child” Org from a
    Master Informatica Cloud Org (central control & mgmt.)
  • Adding a new user to that Informatica Cloud Org
  • Install & Register the Secure Agent as that new user
  • Migrating a prebuilt Informatica Cloud Template Task from our
    master Informatica Cloud Org repository and configure it to
    load data into Salesforce (reusable component library)
  • Validate our data is loaded into Salesforce
  • Review and monitor all of the activity in our sub or child org
    from our Master Org


                                                                     26
Today’s Agenda
• What’s Different About the Cloud
• Introducing Informatica Cloud
• Applying Lean Principles
• Cloud Integration Demonstration
• Next Steps
• Discussion



                                  www.InformaticaCloud.com

                                                         27
Next Steps

   • Find out How Many SaaS Apps You’re Running
   • Read the Hybrid
     IT whitepaper
   • Check out Dave’s book!
   • Contact Us about a
     Cloud Integration Workshop


http://www.informaticacloud.com/contact-us.html



                                                  28
www.InformaticaCloud.com

                       29
http://www.informaticamarketplace.com

                                        30
Thank You for Attending!




 www.InformaticaCloud.com


                            31

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Eliminate SaaS Sprawl with Cloud Integration

  • 1. Eliminate SaaS Sprawl with Cloud Integration www.InformaticaCloud.com 1
  • 2. Today’s Agenda • What’s Different About the Cloud • Introducing Informatica Cloud • Applying Lean Principles • Cloud Integration Demonstration • Next Steps • Discussion www.InformaticaCloud.com 2
  • 3. What’s So Different? 2011-2015: SaaS spending will grow by 105% 3
  • 4. More Clouds Should Not Mean Less Visibility 4
  • 5. The Impact: SaaS Silos = No Clear Insights Business Unit Challenges Cause IT Challenges Sales Finance Application Layer Inaccurate Forecasts Cash Flow Forecasts SaaS Sprawl Low Productivity Delays in Reporting App Modernization Customer Churn Wrong P&L Analysis App Synchronization Low Win Rates Incorrect Budgeting Maintenance Costs Marketing HR Database Layer Ineffective Campaigns Succession Planning Inconsistent Data Bad Lead Quality Employee Turnover Compliance Lack of Automation Benefits Analysis Data Governance Lead Nurturing Headcount Analysis Costly DW Processes 5
  • 6. Today’s Agenda • What’s Different About the Cloud • Introducing Informatica Cloud • Applying Lean Principles • Cloud Integration Demonstration • Next Steps • Discussion www.InformaticaCloud.com 6
  • 7. Informatica Cloud: Unlock the Value of Cloud Apps 7
  • 8. Integration Applications with Business-Friendly User Interface I could be done before I even got an email completed to the Tibco developer on what he would, need to do to start a project. Customers Include: 8
  • 9. Integration Processes with Cloud Apps Opportunity to Order Sales Finance Quote to Cash Product Master Customer Master Lead to Opp Campaign Employee Master Master Marketing HR Employee Master 9
  • 10. Integration Processes and On-Premise Opportunity to Order Sales Finance Quote to Cash Product Master Customer Master Lead to Opp Campaign Employee Master Master Marketing HR Employee Master 10
  • 11. Simplifying the User Experience Self Service: • Pick appropriate source and targets • Select objects to synchronize • Perform field level manipulations & scheduling Simple use cases Accomplished quickly Saves IT time 11
  • 12. But What About IT Governance ? IT decides: • What functionality is available to each group • Which users have access to what Governance 12
  • 13. Today’s Agenda • What’s Different About the Cloud • Introducing Informatica Cloud • Applying Lean Principles: David Lyle • Cloud Integration Demonstration • Next Steps • Discussion www.InformaticaCloud.com 13
  • 17. ICC Organizational Models With Cloud, the ICC Can Offer Self-Service PLUS Improved Governance and Re-Use Integration Competency Center Models Project Best Technology Shared Central Self Silos Practices Standards Services Services Services Technology Independent Recommend Standardized Shared Shared Automatic Processes Independent Defined Defined Defined Defined Dynamic Organization Independent Distributed Distributed Hybrid Centralized Invisible Project Leverage Consistency Resource Benefits Optimization knowledge optimization Control Innovation AND Efficiency 17
  • 18. Problem: Cloud Can Add to the Complexity… Or Architects Can See the Common Patterns Again Root Cause - Integrations manufactured as custom point solutions 18
  • 19. Problem: Cloud Can Add to the Complexity… Or Architects Can See the Common Patterns Again Root Cause - Integrations manufactured as custom point solutions 19
  • 20. Lean Integration Principles 1. Focus on customer value & eliminate waste 2. Automate processes 3. Empower the team 4. Build for change 5. Build quality in 6. Continuously improve 7. Optimize the whole Lean is NOT About Eliminating Resources But About Using Them More Effectively! 20
  • 21. 3. Empower the Team Problem: IT is the bottleneck for data requests Solution: Give the business self-service capabilities Business Self- Service  Enables business self- service, improving business agility Support IT personnel  IT maintains governance and oversight 21
  • 22. 3. Empower the Team Problem: IT is the bottleneck for data requests Solution: Give the business self-service capabilities Business Self- Service  Enables business self- service, improving business agility Support IT personnel  IT maintains governance and oversight Business self-service improves business agility AND gives IT better governance 22
  • 23. Today’s Agenda • What’s Different About the Cloud • Introducing Informatica Cloud • Applying Lean Principles • Cloud Integration Demonstration: Mark Murray • Next Steps • Discussion www.InformaticaCloud.com 23
  • 24. Case Study: Large Pharmaceutical Firm CRM Admin CRM Admin CRM Admin CRM Admin CRM Admin Chief Architect EAI Architect Informatica Owner 24
  • 25. Cloud Integration Architecture Can be used for……. Informatica Cloud On-premise to/from Cloud Cloud to Cloud On-Prem to/from On Prem Design User Orgs Your Company Integration Admin Metadata Multi-tenant REST APIs Repository Secure Agent www.InformaticaCloud.com 25
  • 26. Demo: Lean Integration Principles • We have a remote group (located anywhere in the world) that needs an integration tool immediately! In 10-15 minutes, we will “Empower the Team” by: • Deploying a brand new Informatica Cloud “child” Org from a Master Informatica Cloud Org (central control & mgmt.) • Adding a new user to that Informatica Cloud Org • Install & Register the Secure Agent as that new user • Migrating a prebuilt Informatica Cloud Template Task from our master Informatica Cloud Org repository and configure it to load data into Salesforce (reusable component library) • Validate our data is loaded into Salesforce • Review and monitor all of the activity in our sub or child org from our Master Org 26
  • 27. Today’s Agenda • What’s Different About the Cloud • Introducing Informatica Cloud • Applying Lean Principles • Cloud Integration Demonstration • Next Steps • Discussion www.InformaticaCloud.com 27
  • 28. Next Steps • Find out How Many SaaS Apps You’re Running • Read the Hybrid IT whitepaper • Check out Dave’s book! • Contact Us about a Cloud Integration Workshop http://www.informaticacloud.com/contact-us.html 28
  • 31. Thank You for Attending! www.InformaticaCloud.com 31

Editor's Notes

  1. With each department using its own SaaS application (and sometimes having multiple instances of that app), you have data isolated in these SaaS siloed. And since every department is interdependent upon one another for certain data, it affects their own productivity in these areas. When IT tries to support them, they too fall victim to problems caused by the rise in SaaS apps.
  2. What impact do these increasing silos have on the business? Just as you’ve described, our clients tell us their business struggles to find the information they need, driving down productivityWithout the right data, they can’t make the right decisions to drive deals, target the right leads and customers with marketing campaigns or service effectivelyIT is trying to serve the business, but they are facing cost pressure and trying to manage business users who are often driving cloud applications.Operations and Admins are partnering with IT, but are struggling to drive user adoption because of inconsistent, duplicate or missing data, wasting time time entering data in multiple systems and making manually updates.
  3. First, it’s about getting your data into the right place.Our customers leverage our data integration tool to load data into the cloud, synchronize data between cloud and on-premise applications and replicate their data to ensure compliance and best in class reporting. We’re truly enabling our customers to get to the cloud from their current ecosystems.Qualcomm did just that – their CIO maximizes his resources by using Informatica to get data into Salesforce.com quickly and easily, leaving his team to do more for the business.