The document outlines a customer webinar discussing the integration of Salesforce and Oracle using Informatica Cloud, emphasizing the benefits of cloud integration such as improved business value and greater IT/business alignment. It features a case study from Rae Systems, detailing their transition to a fully automated order process to enhance efficiency and accuracy, particularly during critical events like the Gulf oil crisis. The webinar also highlights various industry-specific applications and the innovative capabilities of Informatica Cloud.

1. Customer Webinar: Rapid Integration for Salesforce and Oracle Darren Cunningham, Informatica Cloud Lien Q Chen, RAE Systems Mark Murray, Informatica Cloud Twitter: @infacloud

2. How Many Systems Are You Integrating Today? Nothing Yet… 1-3 Databases 1 ERP Multiple Systems/ MDM

3. Today’s Agenda The Benefits of Cloud Integration RAE Systems Case study: Salesforce and Oracle EBS Informatica Cloud Overview Discussion and Next Steps

4. All parts of IT Moving to Cloud The rise of the Hybrid IT organization Your New Hybrid IT Org SaaS PaaS IaaS Your Company Mainframe Custom Application Custom Application Custom Application Custom Application Custom Application

5. All parts of IT Moving to Cloud The rise of the Hybrid IT organization Your New Hybrid IT Org SaaS PaaS IaaS Your Company Mainframe Custom Application Custom Application Custom Application Custom Application Custom Application “ We used to have the luxury of thinking about our four walls.” Norm Fjeldheim, SVP and CIO, Qualcomm WSJ On-line: 25 April 2011, “The View from the CIO’s Office”

6. 2011: What We Hear Every Day from IT….

7. The Benefits of Cloud Integration Greater Adoption More Business Value Stronger Connection Greater IT/Business Alignment

8. Primary Cloud Integration Use Cases: Your Company Migrate Sync Monitor Replicate Validate

9. Typical Salesforce Integration Scenarios Other data management requirements include: Data replication, analytics/BI, data cleansing, etc. You need to consider integration for what it is: the mother of all single points of failure. “ ” David Linthicum Author, Cloud Computing and SOA Convergence in Your Enterprise Customer Master Product Master Order History Opportunity to Order

10. Today’s Agenda The Benefits of Cloud Integration RAE Systems Case study: Salesforce and Oracle EBS Informatica Cloud Overview Discussion and Next Steps

11. Case Study: RAE Systems Lien Q. Chen Director, Corporate IT

12. History of RAE Systems Leading global provider of rapidly deployable, connected and intelligent gas, volatile organic compounds (VOCs) and radiation-detection systems RAE has been the product innovator of portable PIDs and is known as the “PID” & “Real-time Wireless Detection” company RAE Systems detectors are used in public events, oil & gas, industrial hygiene, civil defense, first responder/HazMat + disasters: 2010 Gulf oil spill + Japan disaster Established in 1991, used in more than 120 countries, 37 global patents on PID, Sensor, Multigas, Wireless technology Headquartered in San Jose, California

13. Our Challenge It is imperative that we can respond quickly to requests for repair or replacement – imperative for worker and public safety We needed to create a fully automated order process to service orders quickly and in an efficient fashion

14. Why Informatica Cloud? Evaluated three vendors, and chose Informatica Cloud for its ease of use and intuitive user interface Synchronize Salesforce CRM with Oracle EBS R-12 (accounts, pricing, products, quotes, S/O, Tracking#) Improve order accuracy through data cleansing

15. Results Handled Gulf Oil Crisis requests efficiently to protect health of workers Service team now focuses on customer service rather than order-entry concerns Cloud integration eliminates dual data entry problems Orders captured and vital shipments delivered on time

16. Gulf Oil Crisis Examples Protect Cleanup Workers from Exposure to Toxic Oil Byproducts Wildlife Monitoring Monitoring Decontamination of People and Equipment Area Monitoring of Shoreline

17. Results Pricing, product & S/O updates from Oracle ERP flow into Salesforce CRM Quotes based on status in Salesforce CRM flow into Oracle ERP for booking Account information in Salesforce CRM map to Oracle ERP Pricing Product S/O and Tracking# Quotes Account

18. Results The RAE Systems US service order environment is now completely automated by Informatica Cloud, which was implemented in less than three months Informatica Cloud is slated to be extended to the RAE Systems European service operation

19. Today’s Agenda The Benefits of Cloud Integration RAE Systems Case study: Salesforce and Oracle EBS Informatica Cloud Overview Discussion and Next Steps

20. www.InformaticaCloud.com

21. Informatica Cloud: True SaaS Integration Multitenant Cloud-based Service… Your Company 2 1

22. Informatica Cloud: True SaaS Integration Multitenant Cloud-based Service… Your Company Secure Agent 2 1 3

23. #1 on AppExchange 3 yrs in a row #1 by customer count #1 by data volumes

24. Why Informatica Cloud? Over 1500 companies, over 20 billion transactions a month Financial Services and Insurance Business Services Healthcare and Life Sciences Manufacturing Media & Entertainment Tele Communications High Technology

25. Demonstration: The 5 Minute Challenge www.InformaticaCloud.com

26. Today’s Agenda The Benefits of Cloud Integration RAE Systems Case study: Salesforce and Oracle EBS Informatica Cloud Overview Discussion and Next Steps

27. Continuing to Innovate in the Cloud Industry’s first true cloud-based integration service Industry’s first usage-based integration service Industry’s first mobile cloud integration service

28. Don’t Wait to Integrate! www.InformaticaCloud.com

29. Contacts Darren Cunningham, Informatica Cloud [email_address] Mark Murray, Informatica Cloud [email_address] Lien Q Chen, RAE Systems www.InformaticaCloud.com Twitter: @infacloud