Flying Start with Google - Martin Omanderg

1. Confidential + Proprietary
Flying Start with Google
Martin Omander
@martinomander
Zoë Omander
@zoe_omander
July 15, 2019

2. Martin Omander
Born and raised in Sweden.
Lived in Silicon Valley for 19 years.
Three startups as a software engineer.
Worked at Google for 13 years.
Cloud Developer Advocate.
@martinomander

3. Zoë Omander
Lived in Silicon Valley my whole life.
Plays the guitar and ukulele.
Martin’s daughter.
YouTuber.
Student.

4. You

5. @martinomander
RubyNadia
How about we build
a system for
veterinary clinics?
Are there any
interesting
problems in that
industry?

6. @martinomander
Nadia
A friend of mine is
a veterinarian. Let’s
ask her!
Lilly

7. @martinomander
Lesson 1
“Learn as much as you
can about your industry
immediately. Become an
expert in that industry.”
Daymond John
Founder of Fubu

8. Pain-points for veterinary clinics
Why can’t I refill my dog’s
prescription online?
Michael, client
I have to call insurance
companies all the time.
Deirdre, veterinarian
I wasn’t able to send any
invoices yesterday. The
phone just kept ringing.
Lisa, receptionist
The appointment system
is down...
Patrick, IT support

9. 1. Make appointments
available to clients and
staff online.
2. Open pet data to
insurance companies
with an API.
3. Let clients order
medication refills online.Nadia Ruby
Let’s build a product that
does these things.
I’m excited!

10. pet-theory.web.app/100135
pet-theory.web.app/clinic/100135
Firestore demo

11. // customerView.js
const doc = db.collection('pets').doc(customerId);
doc.onSnapshot(docSnapshot => {
const pet = docSnapshot.data();
document.getElementById('customerName').innerHTML = pet.customerName;
document.getElementById('petName').innerHTML = pet.petName;
...
doc.onSnapshot() runs whenever
data is updated on the server.

12. @martinomander
Ruby
1. Make appointments
available to clients and
staff online.
2. Open pet data to
insurance companies
with an API.
3. Let clients order
medication refills online.
One down,
two to go!
Nadia
I’ll start building
the API now!

13. @martinomander
Insurance company Veterinary clinic
Pet data
Claims processor
API
The API will simplify the
lives of claims processors.

14. @martinomander
Ruby
I’m excited to show the
API to our first customer!
Nadia
Me too!

15. @martinomander
Ruby
Troy,
claims processor
Look at this shiny
new API we’ve built
for you!
Can we just call
you on the phone
instead?

16. @martinomander
Lesson 2
“If it’s not working, be
honest with yourself and
try something different”
Dan Norris
Founder of 7 Day Startup

17. @martinomander
Ruby
1. Make appointments
available to clients and
staff online.
2. Open pet data to
insurance companies
with an API.
3. Let clients order
medication refills online.
over the phone
Nadia
Course correction! Let’s see if there is a
platform that can help us.

18. console.actions.google.com/u/1/
project/in-jest/simulator
Dialogflow demo

19. @martinomander
Ruby
1. Make appointments
available to clients and
staff online.
2. Open pet data to
insurance companies
over the phone.
3. Let clients order
medication refills online.
Almost there!
Nadia

20. @martinomander
Ruby
Image recognition is a really
hard engineering problem.
Nadia
The pet owners I talked to would like
to take a picture of the medication
bottle instead of typing.

21. Vision API demo
cloud.google.com/vision
Blargh - help me!

22. @martinomander
Lesson 3
“Many hard engineering
challenges become easy
if you pick the right
platform.”
Martin Omander
Google

23. @martinomander
Ruby
1. Make appointments
available to clients and
staff online.
2. Open pet data to
insurance companies
over the phone.
3. Let clients order
medication refills.Nadia
All done! Time to launch!

24. But there is one question that Zoë and
Martin has avoided throughout this
talk...
Patrick, IT support
Vote: pet-theory.web.app
Which is better: cats or dogs?

25. @martinomander
Build a mobile/web app with
a database backend
https://firebase.google.com
Build a voice-controlled app https://dialogflow.com
Analyze images https://cloud.google.com/vision
Resources