Digital Transformation : Just a Buzzword or Real Transformation. A presentation to the St Louis Chapter of AITP to highlight, define and discuss digital transformation as well as business innovation and related topics. What IS Digital Transformation, why is it confusing, who does it, who leads, what is the maturity model?
Digital Transformation - another buzzword around the globe, is it? Well, it is a trend of course, but, all of trends has some reason behind them. So, what Digital Transformation stands for? What is transformed? How the transformation is done? Why do we need to transform something? This presentation focuses on answering these questions and understanding what stands behind the trend called Digital Transformation from user experience point of view.
WHAT IS DIGITAL TRANSFORMATION?
“Digital transformation is an ongoing process of changing the way we do business. It is an investment in skills, tools, technologies and IT infrastructure. Digital transformation is a cultural shift integrating people, technology and business together.”
-Devansh
What is digital transformation?
What is Business transformation?
Use case scenario in logistics
Challenges in digital transformation and how to over come
Digital Transformation: Embracing the new digital realityEduserv
Tim Cockle, Head of Digital Services at Eduserv, talks about embracing digital at the CharityComms Digital Transformation event. Tim looks at the drivers for digital transformation, the different forms of digital transformation and the journey to achieving true digital transformation within charities.
How to create a compelling business case for Digital TransformationBuilding Blocks
Often, one of the greatest challenges for marketers is persuading senior leaders to more fully embrace digital within their organisations. Many marketers have a good idea about what they want to do, but need to argue the case internally in order to receive funding. In many cases, this is the major barrier to moving towards digital transformation.
It is imperative to have a clearly informed business case that helps position how digital can closely align with the goals of the business, and not on digital trends and fashions.
This presentation, which Building Blocks' co-founder, Jonathan Whiteside presented at the Figaro Digital Summit in March 2015, provides six practical tips for creating a business case.
Digital Transformation - another buzzword around the globe, is it? Well, it is a trend of course, but, all of trends has some reason behind them. So, what Digital Transformation stands for? What is transformed? How the transformation is done? Why do we need to transform something? This presentation focuses on answering these questions and understanding what stands behind the trend called Digital Transformation from user experience point of view.
WHAT IS DIGITAL TRANSFORMATION?
“Digital transformation is an ongoing process of changing the way we do business. It is an investment in skills, tools, technologies and IT infrastructure. Digital transformation is a cultural shift integrating people, technology and business together.”
-Devansh
What is digital transformation?
What is Business transformation?
Use case scenario in logistics
Challenges in digital transformation and how to over come
Digital Transformation: Embracing the new digital realityEduserv
Tim Cockle, Head of Digital Services at Eduserv, talks about embracing digital at the CharityComms Digital Transformation event. Tim looks at the drivers for digital transformation, the different forms of digital transformation and the journey to achieving true digital transformation within charities.
How to create a compelling business case for Digital TransformationBuilding Blocks
Often, one of the greatest challenges for marketers is persuading senior leaders to more fully embrace digital within their organisations. Many marketers have a good idea about what they want to do, but need to argue the case internally in order to receive funding. In many cases, this is the major barrier to moving towards digital transformation.
It is imperative to have a clearly informed business case that helps position how digital can closely align with the goals of the business, and not on digital trends and fashions.
This presentation, which Building Blocks' co-founder, Jonathan Whiteside presented at the Figaro Digital Summit in March 2015, provides six practical tips for creating a business case.
The term Digital Transformation is everywhere. Whether it's thrust upon our employees or communicated to us by Thought Leaders. But what does it all mean? Our Slideshare covers your basic guide to understanding the term.
What’s the Role of a Business Analyst in Digital Transformation?Anadea
In the digital transformation projects, business analysts are the drivers of innovation. They help to identify technology gaps and inefficient processes, find feasible and cost-efficient solutions, create a transformation roadmap, bridge the client-developer gap and lead the project through implementation.
The State of Digital Transformation 2018 - 2019 by Brian SolisBrian Solis
"Digital is an enterprise-wide strategic priority — but there's work to be done," according to Brian Solis and Altimeter, a Prophet company.
Now in its fifth year, our annual “State of Digital Transformation” research continues to document the constantly evolving enterprise. As disruptive technologies and their impact on organizations and markets continue to progress, our research aims to capture the shifts and trends that are shaping modern digital transformation.
In 2019, strategic digital transformation is only becoming more pervasive moving beyond IT to impact competitiveness throughout the organization. Budgets are soaring. The list of disruptive technologies on the radar of stakeholders is expanding. Ownership is moving to the C-Suite and managed by cross-functional, collaborative groups. Customer experience (CX) continues to lead digital transformation investments, but as we observed in 2017, employee experience and organizational culture are also rising in importance to empower and accelerate change, growth, and innovation.
Digital Transformation as an Enterprise-Wide Movement
This year, it’s clear that digital transformation is maturing into an enterprise-wide movement. Digital transformation is modernizing how companies work and compete and helping them effectively adapt and grow in an evolving digital economy.
What’s also evident is that there is still much work to do as companies are, by and large, prioritizing technology over grasping the disruptive trends that are influencing markets and, more specifically, customer and employee behaviors and expectations.
Learn more here: https://insights.prophet.com/the-state-of-digital-transformation-2018-2019
Digital Transformation ( DT) – the use of technology to radically improve and differentiate performance or reach of enterprises is becoming a hot topic for companies across the globe. Executives in all industries are using digital advances such as Analytic, Mobility, Social media and smart embedded devices and improving their use of traditional technologies such as ERP – to change customer relationships, internal processes, and value propositions. We continue to see how fast digital technology disrupted media industries in the past decade and it now spreading to all businesses irrespective of the domain and sectors.
How can top / senior management successfully lead digital transformation? While we all know and urge the team to get started on the digital transformation journey , few tell how to do it. This book gives a clear “ How” part .
I have also given in the summary few good case studies where digitization has impacted the business outcomes like Burberry , Asian Paints, Nike, Codelco, Starbucks , UPS etc.
The how part –Leading digital transformation
• Sharing a digital transformation vision across the enterprise ( not in piece mail – all businesses across the group need to envision the journey and be in sync)
• Gaining critical mass – inclusiveness
• Frame the digital challenges
• Focus investment on resources
• Sustaining the transformation
An excellent one to read.
The Roadmap to Your Digital TransformationAdVictoriam
Is your business ready for digital transformation? Do you have a digital transformation roadmap? Does it lay a solid
foundation for a successful transition to your future digital business?
In order to succeed, start with a current assessment, identify gaps, then define the actions and resources required to fill
those gaps along your journey.
Visit our Website : https://www.advictoriamsolutions.com/
Didier Bonnet: Oracle Open World Presentation on #LeadingDigitalCapgemini
Didier Bonnet, Capgemini Consulting’s global head of digital transformation and coauthor (with MIT’s George Westerman and Andrew McAfee) of the upcoming book Leading Digital, delivered his keynote presentation at Oracle Open World on 30th September in San Francisco. In his keynote session "Leading Digital Transformation Now—No Matter What Business You’re In", Bonnet highlights how large companies in traditional industries—from finance to manufacturing to pharmaceuticals—are using digital to gain strategic advantage. Bonnet also highlights the principles and practices that lead to successful digital transformation based on a two-part framework: where to invest in digital capabilities, and how to lead the transformation.
Digital Transformation Management Software Corporater
Digital Transformation is the application of new technologies and business models aiming to improve employee & customer experience, increase competitiveness and reshape markets in a digital economy. Corporater helps organizations to help tackle the complexity of Digital Transformation, through its Digital Transformation Management Software, powered by the Corporater Business Management Platform. To know more, visit: https://corporater.com/en/business-solutions/digital-transformation-management-software/
Advice on how organisations can focus on the four digital transformation foundational pillars – People, Process, Platform and Performance – to drive change and instill digital into their organisation’s DNA.
Discovery-Driven Digital Transformation - clark boyd 2021Clark Boyd
Digital transformation is amorphous for most of us. Is it about technology? Culture? Business models? New skills?
In reality, digital transformation will mean something different to every business. But that means a lot of important details slip through the cracks.
This presentation aims to add some shape to the digital transformation process with the discovery-driven methodology proposed by Rita McGrath at Columbia University Business School.
Digital technology is everywhere. As a consequence, companies need fully embrace the digital transformation. To succeed, it is no longer sufficient to optimize front offices and increase customer experience by using digital. Instead, companies need a solid enterprise-wide transformation to reap the full potential of digital. We team up with clients to explore and define a digital strategy and road map to this end, thereby also creating a kick starter for change.
Leading Digital Turning Tech into Business TransformationCapgemini
In this keynote Maggie will be sharing insights from Capgemini's research collaboration with the MIT and will highlight how large companies in traditional industries, from
finance to manufacturing to pharmaceuticals are using digital to gain strategic advantage. She will also cover the principles and practices that lead to successful digital transformation based on a two-part framework: where to invest in digital capabilities, and how to lead the transformation. About the author: Maggie works with CXOs globally to help them make digital a core part of how they do business and deliver on a profitable customer promise. Previously she was responsible for Global Cloud Sales and Consulting and delivered a number of transformation programs at other consulting and technology service companies. Maggie has significant international experience and is an accomplished
keynote speaker around the world.
Disruptors usually does not have any stereo types when they create ideas for new user experience. Many legacy companies are survived by Digital Transformation. Digital Transformation is a kind of must-have items for innovative companies on Earth.
The rise of new digital technologies
is one of the most exhilarating challenges facing
companies today. No sector or organization
is immune from the digital phenomenon,
which dictates its own pace and presence in
the management agenda. The question is no
longer when companies need to make digital
a strategic priority – this tipping point is past
– but how to embrace it and turn it to competitive
advantage.
The term Digital Transformation is everywhere. Whether it's thrust upon our employees or communicated to us by Thought Leaders. But what does it all mean? Our Slideshare covers your basic guide to understanding the term.
What’s the Role of a Business Analyst in Digital Transformation?Anadea
In the digital transformation projects, business analysts are the drivers of innovation. They help to identify technology gaps and inefficient processes, find feasible and cost-efficient solutions, create a transformation roadmap, bridge the client-developer gap and lead the project through implementation.
The State of Digital Transformation 2018 - 2019 by Brian SolisBrian Solis
"Digital is an enterprise-wide strategic priority — but there's work to be done," according to Brian Solis and Altimeter, a Prophet company.
Now in its fifth year, our annual “State of Digital Transformation” research continues to document the constantly evolving enterprise. As disruptive technologies and their impact on organizations and markets continue to progress, our research aims to capture the shifts and trends that are shaping modern digital transformation.
In 2019, strategic digital transformation is only becoming more pervasive moving beyond IT to impact competitiveness throughout the organization. Budgets are soaring. The list of disruptive technologies on the radar of stakeholders is expanding. Ownership is moving to the C-Suite and managed by cross-functional, collaborative groups. Customer experience (CX) continues to lead digital transformation investments, but as we observed in 2017, employee experience and organizational culture are also rising in importance to empower and accelerate change, growth, and innovation.
Digital Transformation as an Enterprise-Wide Movement
This year, it’s clear that digital transformation is maturing into an enterprise-wide movement. Digital transformation is modernizing how companies work and compete and helping them effectively adapt and grow in an evolving digital economy.
What’s also evident is that there is still much work to do as companies are, by and large, prioritizing technology over grasping the disruptive trends that are influencing markets and, more specifically, customer and employee behaviors and expectations.
Learn more here: https://insights.prophet.com/the-state-of-digital-transformation-2018-2019
Digital Transformation ( DT) – the use of technology to radically improve and differentiate performance or reach of enterprises is becoming a hot topic for companies across the globe. Executives in all industries are using digital advances such as Analytic, Mobility, Social media and smart embedded devices and improving their use of traditional technologies such as ERP – to change customer relationships, internal processes, and value propositions. We continue to see how fast digital technology disrupted media industries in the past decade and it now spreading to all businesses irrespective of the domain and sectors.
How can top / senior management successfully lead digital transformation? While we all know and urge the team to get started on the digital transformation journey , few tell how to do it. This book gives a clear “ How” part .
I have also given in the summary few good case studies where digitization has impacted the business outcomes like Burberry , Asian Paints, Nike, Codelco, Starbucks , UPS etc.
The how part –Leading digital transformation
• Sharing a digital transformation vision across the enterprise ( not in piece mail – all businesses across the group need to envision the journey and be in sync)
• Gaining critical mass – inclusiveness
• Frame the digital challenges
• Focus investment on resources
• Sustaining the transformation
An excellent one to read.
The Roadmap to Your Digital TransformationAdVictoriam
Is your business ready for digital transformation? Do you have a digital transformation roadmap? Does it lay a solid
foundation for a successful transition to your future digital business?
In order to succeed, start with a current assessment, identify gaps, then define the actions and resources required to fill
those gaps along your journey.
Visit our Website : https://www.advictoriamsolutions.com/
Didier Bonnet: Oracle Open World Presentation on #LeadingDigitalCapgemini
Didier Bonnet, Capgemini Consulting’s global head of digital transformation and coauthor (with MIT’s George Westerman and Andrew McAfee) of the upcoming book Leading Digital, delivered his keynote presentation at Oracle Open World on 30th September in San Francisco. In his keynote session "Leading Digital Transformation Now—No Matter What Business You’re In", Bonnet highlights how large companies in traditional industries—from finance to manufacturing to pharmaceuticals—are using digital to gain strategic advantage. Bonnet also highlights the principles and practices that lead to successful digital transformation based on a two-part framework: where to invest in digital capabilities, and how to lead the transformation.
Digital Transformation Management Software Corporater
Digital Transformation is the application of new technologies and business models aiming to improve employee & customer experience, increase competitiveness and reshape markets in a digital economy. Corporater helps organizations to help tackle the complexity of Digital Transformation, through its Digital Transformation Management Software, powered by the Corporater Business Management Platform. To know more, visit: https://corporater.com/en/business-solutions/digital-transformation-management-software/
Advice on how organisations can focus on the four digital transformation foundational pillars – People, Process, Platform and Performance – to drive change and instill digital into their organisation’s DNA.
Discovery-Driven Digital Transformation - clark boyd 2021Clark Boyd
Digital transformation is amorphous for most of us. Is it about technology? Culture? Business models? New skills?
In reality, digital transformation will mean something different to every business. But that means a lot of important details slip through the cracks.
This presentation aims to add some shape to the digital transformation process with the discovery-driven methodology proposed by Rita McGrath at Columbia University Business School.
Digital technology is everywhere. As a consequence, companies need fully embrace the digital transformation. To succeed, it is no longer sufficient to optimize front offices and increase customer experience by using digital. Instead, companies need a solid enterprise-wide transformation to reap the full potential of digital. We team up with clients to explore and define a digital strategy and road map to this end, thereby also creating a kick starter for change.
Leading Digital Turning Tech into Business TransformationCapgemini
In this keynote Maggie will be sharing insights from Capgemini's research collaboration with the MIT and will highlight how large companies in traditional industries, from
finance to manufacturing to pharmaceuticals are using digital to gain strategic advantage. She will also cover the principles and practices that lead to successful digital transformation based on a two-part framework: where to invest in digital capabilities, and how to lead the transformation. About the author: Maggie works with CXOs globally to help them make digital a core part of how they do business and deliver on a profitable customer promise. Previously she was responsible for Global Cloud Sales and Consulting and delivered a number of transformation programs at other consulting and technology service companies. Maggie has significant international experience and is an accomplished
keynote speaker around the world.
Disruptors usually does not have any stereo types when they create ideas for new user experience. Many legacy companies are survived by Digital Transformation. Digital Transformation is a kind of must-have items for innovative companies on Earth.
The rise of new digital technologies
is one of the most exhilarating challenges facing
companies today. No sector or organization
is immune from the digital phenomenon,
which dictates its own pace and presence in
the management agenda. The question is no
longer when companies need to make digital
a strategic priority – this tipping point is past
– but how to embrace it and turn it to competitive
advantage.
La sede corporativa, clave en las nuevas formas de trabajar3g office
Artículo de Francisco Vázquez, Presidente de grupo 3g office, que analiza cómo las nuevas formas de trabajar hacen que la sede corporativa sea fundamental en la estrategia de las compañías.
El concepto de oficina tradicional ha muerto3g office
"El concepto de oficina tradicional ha muerto" es el título del reportaje publicado en La Razón, con conclusiones interesantes, recogidas de la opinión de cinco expertos
The Six Imperatives of Digital Selling Success by Mike KunkleMike Kunkle
This is the slide deck from my webinar presentation for Sales & Marketing Management with Dave Stein on 5/15/2014. As soon as I have the link to the recording, I'll add it.
Revising policies and procedures under the new EU GDPRIT Governance Ltd
This webinar covers:
- An overview of the regulatory landscape
- Territorial scope
- Remedies, liabilities and penalties
- Principles of the EU GDPR
- Policies - GDPR reference
- What if we don't have policies in place?
- What policies are required?
- How to develop a policy?
A recording of this webinar is available here:
https://www.youtube.com/watch?v=tzsXsf1058Q&feature=youtu.be
I Estudio Transformación Digital de la Empresa EspañolaGood Rebels
TcResearch reinventa la cultura, la innovación y la tecnología. Esta investigación aborda la visión que la alta dirección tiene sobre el Estado de la Transformación Digital en España. Un gran reto para todos los que hemos participado, resultando en un gran avance y una paso hacia delante en nuestro conocimiento compartido sobre el estado del impacto que la digitalización tiene hoy sobre el valor de los negocios, los procesos y las personas y sobre el comportamiento del cliente.
Os presentamos el I Estudio del estado de la Transformación Digital de la Empresa Española elaborado en colaboración con la London School of Economics.
Media and Information Literacy (MIL) - 8. Opportunities ,Challenges, and Powe...Arniel Ping
Content
8. Opportunities, Challenges, and Power of Media and Information
a. Economic, Educational,
Social, and Political
b. Threats, Risks, Abuse, and
Misuse
Learning Competencies
The students will be able to…
1. realize opportunities and challenges in media and information (MIL11/12OCP-IIIh-24);
2. create infographics showing opportunities and challenges in media and information (SSHS); and
3. research and cite recent examples of the power of media and information to affect change (MIL11/12OCP-IIIh-25)
The Digital Transformation Symphony: When IT and Business Play in SyncCapgemini
Digital Masters, such as Starbucks, that leverage digital technologies effectively, differentiate themselves from their peers by consciously striving to build a close relationship between IT and the business. However, Digital Masters are exceptions. The IT-business relationship in most organizations is often a fractious relationship rather than a marriage of equals. Business teams often find the IT department’s high costs and long implementation timelines unacceptable. In addition, IT leaders are often faulted for not speaking the language of business. Leading CIOs take this disconnect head on and try and fix it. Our research shows that leading CIOs take three key actions to align the IT department with the needs of the business: 1. redesign the IT department to unlock digital innovation; 2. create strong digital platforms; 3. rationalize IT Infrastructure to fund digital initiatives. We explore each of these actions in this research paper.
In the latest edition of The Deloitte Consumer Review, Digital Predictions 2017, we focus on six digital technology trends that will accelerate disruption in the consumer market in 2017.
Many corporations recognize their future depends on digital transformation. Earley Information Science outlines the 4 step process for building a roadmap to transformation.
Understanding Digital Transformation and Its Importance in Today’s Business L...Anil
As of my last knowledge update in January 2022, I don't have specific information about "Techwave" or the latest developments in the business landscape post that date. However, I can provide a general understanding of digital transformation and its importance in today's business environment.
Securing customers and preventing fraud has never been more important for the telecommunications industry. With the advent of real-time social and the disruption of the business landscape, telecom companies face constant flux and instability. But it doesn’t have to be that way. Thanks to analytics, you can put in place a solid structure that makes acquiring and retaining customers a more robust yet seamless process. Smart application of analytics is also crucial to preventing and dealing with fraud, but it can be tricky to know where to begin. This webinar will focus on why analytics matters for all areas of your business, and provide a guide for how exactly to implement analytics in a way that lends itself to action and results.
Join us as our panel of experts discuss:
-How to use analytics and metrics to truly understand your customer experience
-How to translate that understanding into monetized interactions
-Tips for using predictive analytics to secure your company on both the front and back end
The Impact of Digital Transformation on Corporate Performance_kamann_sivri_2012MyCityMetropolis
Digital Transformation, Corporate Performance, Digitalization, Digital Opportunities, Digital Business Model, Business Innovation, Business Expansion, Business Enrichment, Business Process Automation, Business Flexibility, Business Control
A Digital Future - Transforming NSW GovernmentMartin Walsh
This is the Word document version of the Digital Strategy I developed for NSW Government in 2012. It should be read in conjunction with the Presentation version of the strategy - http://www.slideshare.net/martinwalsh/a-digital-future-transforming-nsw-government
A Content Manifesto (Gnostyx CIDM IDEAS Conference 2020)Joe Gollner
Touching on Digital Transformation, the economics of content, and the history of the content industry, this presentation concludes with a Content Manifesto - seven declarations that define how we, as an industry, should be talking about our work. At one and the same time, this talk is both traditional and radical. If the content manifesto is genuinely adopted then the implementations are massive as are the opportunities.
Digital Transformation and ERP - Digital transformation today means that firms are tasked not only with becoming more efficient, but also enhancing the overall consumer experience. Doing so is a question of survival.
Disruptive Digital is an innovation that occurs when new technologies and digital systems affect or alter an enterprise's business model.
To know more details, visit : https://mitidinnovation.com/recreation/what-is-disruptive-digital/
Grib mulighederne med seneste IT trends- få Microsoft overblikket og nyhederneMicrosoft
Den markante digitale udvikling og nye mega trends skaber spændende muligheder for dig som IT ansvarlig. Grib muligheder inden for Produktivitet, Cloud, Big Data, Enterprise Social og Forretningsapplikationer, så du sikrer at IT understøtter forretningen og løbende er på forkant med udviklingen. Kom og hør hvordan Microsoft med sin samlede pallette af løsninger mener, at kunne hjælpe dig med at løfte din virksomhed ind i fremtiden. Der er altid nye muligheder med de nyeste løsninger. Teknologi Direktør Ole Kjeldsen vil i samarbejde med Microsofts løsningsansvarlige sætte scenen for Microsoft Next. Få et indblik i løsningernes sammenhæng og se demonstrationer af de nyeste elementer.
St. Louis Office 365 Saturday 2019 - Employee EngagementMatthew W. Bowers
Driving employee engagement with Office 365. A summary of what employee engagement is, why it is important, relevance to business and how Office 365 can drive engagement.
Digital Transformation and the Marketing ProfessionalMatthew W. Bowers
Defining and understanding digital transformation and the marketing role. How can marketing drive transformation? what are the tasks, strategies and things that can help.
This session will be an introduction to concepts relative to the Modern Web. The Web has come a long way since it’s inception over a quarter of a century ago. We will explore a bit of history, where we were, how far we have come and the new technologies that deliver on the promise of a modern web experience, and digital transformation. We will define “the Modern Web” and explore selection criteria for a few of the tools of the trade. The goal is for Scorpions to walk away with a better understanding of the concepts and thinking relative to the Modern Web and to generate further interest in the domain.
Most authors and researchers (Gartner, Forrester, McKinsey, MIT Sloan etc.) agree that true digital transformation is achieved when the four imperatives of employee empowerment, organizational process change, customer engagement and product transformation are addressed.
As one of the primary pillars of digital transformation and organizational change, employee engagement is key to success. Next to organizational change management, this area is one of the single most common challenges in any Intranet project I have ever been involved with! This is because or related to, the single biggest reason for Intranet failure: lack of end user adoption!
SharePoint and Digital Transformation: Is SharePoint Still TransformativeMatthew W. Bowers
Digital Transformation is an often misunderstood term, often confusing, and in real danger of becoming over used and meaningless. The term ‘digital transformation’ has been used to describe anything from creating a fully responsive mobile website to developing a social media strategy, but in reality true transformation needs to involve much more than just the end product. Many people are asking today, is SharePoint still transformative. Can SharePoint be used or leveraged in a way, to digitally transform an organization? Can it empower and engage employees? Or is it in danger of becoming as ubiquitous as your network file share? Come out and let’s have a great discussion about this topic and find out just HOW SharePoint can still be transformative!!
SharePoint and Digital Transformation - using SharePoint to transform an organization. Is it possible? Presented at SP User Group ST LOUIS on July 11 2017
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RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Taurus Zodiac Sign_ Personality Traits and Sign Dates.pptxmy Pandit
Explore the world of the Taurus zodiac sign. Learn about their stability, determination, and appreciation for beauty. Discover how Taureans' grounded nature and hardworking mindset define their unique personality.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Digital Transformation : Just a Buzzword or Real Transformation
1. Digital Transformation :
Just a Buzzword or Real Transformation?
Association for Information Technology Professionals (AITP)
St. Louis
11/17/2016
2. Digital Transformation
The term ‘digital transformation’ has been used to
describe anything from creating a fully responsive
mobile website to developing a social media strategy,
but in reality true transformation needs to involve
much more than just the end product.
https://www.marketingweek.com/2016/04/14/what-does-digital-transformation-really-mean/
3. Digital Transformation is Confusing – What Exactly Is It?
Business Innovation
Digital Strategy
Disruptive Innovation
Disruptive Technologies
Business Innovation
User Experience
Digital Marketing
Digital Experience
Digital Disruption
7. Terms
• Business Innovation
• User Experience
• Digital Experience
• Digital Strategy
• Digital Marketing
• Digital Disruption
• Disruptive Innovation
• Disruptive Technologies
8. Business Innovation
• Business innovation is an organization's process for introducing new
ideas, workflows, methodologies, services or products.
• Business innovation should enable the achievement of goals across
the entire organization, with sights set on accomplishing core
business aims and initiatives.
• Innovation often begins with idea generation, wherein ideas are
narrowed down during brainstorming sessions after which leaders
consider the business viability, feasibility and desirability of each
idea.
9.
10. User Experience
• User experience (UX) refers to a person's emotions and attitudes
about using a particular product, system or service.
• It includes the practical, experiential, affective, meaningful and
valuable aspects of human–computer interaction and product
ownership.
• Additionally, it includes a person’s perceptions of system aspects
such as utility, ease of use and efficiency.
• User experience may be considered subjective in nature to the
degree that it is about individual perception and thought with
respect to the system.
11. Digital Experience
• A digital experience is the way in which a user interacts with content
on the web and how a user can achieve a goal on the web.
• Digital experience not only means reading and consuming content
but interacting with web content.
• A good digital experience is when a user feels connected to the
content and tools that they use on the web. Also, nowadays digital
experiences are spread across a multitude of devices and platforms.
12. Digital Strategy
• A digital strategy is a form of strategic management and a business
answer or response to a digital question, often best addressed as part
of an overall business strategy.
• A digital strategy is often characterized by the application of new
technologies to existing business activityand/or a focus on the
enablement of new digital capabilities to their business.
• Formulation often includes the process of specifying an organization's
vision, goals, opportunities and related activities in order to maximize
the business benefits of digital initiatives to an organization.
13. Digital Marketing
• Digital marketing is an umbrella term for the marketing of products or
services using digital technologies, mainly on the Internet, but also
including mobile phones, display advertising, and any other digital
medium.
• The way in which digital marketing has developed since the 1990s
and 2000s has changed the way brands and businesses utilize
technology and digital marketing for their marketing.
• Digital marketing campaigns are becoming more prevalent as well as
efficient, as digital platforms are increasingly incorporated into
marketing plans and everyday life, and as people use digital devices
instead of going to physical shops.
14. Digital Disruption
• Digital disruption is the change that occurs when new
digital technologies and business models affect the value proposition
of existing goods and services.
• The rapid increase in the use of of mobile devices for personal use and
work, has increased the potential for digital disruption across many
industries.
• A powerful example is the way Amazon, Netflix and Hulu Plus have
disrupted the media and entertainment industries by changing how
content is accessed by customers and monetized by advertisers.
15. Disruptive Innovation
A disruptive innovation is an innovation that creates a new market and
value network and eventually disrupts an existing market and value
network, displacing established market leading firms, products and
alliances.
The term was defined and phenomenon analyzed by Clayton M. Christensen beginning in 1995
16.
17.
18. Disruptive Innovation
• Not all innovations are disruptive, even if they are revolutionary. For
example, the first automobiles in the late 19th century were not a
disruptive innovation, because early automobiles were expensive
luxury items that did not disrupt the market for horse-drawn vehicles.
• The market for transportation essentially remained intact until the
debut of the lower-priced Ford Model T in 1908.
• The mass-produced automobile was a disruptive innovation, because
it changed the transportation market, whereas the first thirty years of
automobiles did not.
19. Disruptive Technologies
• Term coined by Harvard Business School professor Clayton M. Christensen
to describe a new technology that displaces an established technology
• A disruptive technology is one that displaces an established technology and
shakes up the industry or a ground-breaking product that creates a
completely new industry.
• Here are a few examples of disruptive technologies:
• The personal computer (PC) displaced the typewriter and forever changed the way
we work and communicate.
• The Windows operating system's combination of affordability and a user-friendly
interface was instrumental in the rapid development of the personal computing
industry in the 1990s. Personal computing disrupted the television industry, as well
as a great number of other activities.
• Email transformed the way we communicating, largely displacing letter-writing and
disrupting the postal and greeting card industries.
20. Digital Transformation
• CapGemini Consulting was one of the first to come up with
the concept of digital transformation and a digital
transformation framework.
• They did so in collaboration with the ‘MIT Center for Digital
Business‘ during a three-year study which defined an
effective digital transformation program as one that looked
at the what and the how.
http://www.i-scoop.eu/digital-transformation/
21. Digital transformation is rapidly reshaping the landscape
Sources:
1McKinsey, How IoT Can Support A Dynamic Maintenance Program, 2016
2IDC, 2016
~80%
margin1
driven by apps,
analytics, and
services in 2020
Average increase in
income for the most
digitally transformed
enterprises
$100M
2020
2009
30B
Things
Income
Intelligence
“Every business will become
a software business, build
applications, use advanced
analytics and provide
SaaS services.“
Satya Nadella
2
2
22. Digital Transformation
Digital transformation is the profound and accelerating
transformation of business activities, processes,
competencies and models to fully leverage the changes
and opportunities of digital technologies and their
impact across society in a strategic and prioritized way.
http://www.i-scoop.eu/digital-transformation/
23. Digital Transformation
“To be clear, investing in technology to stay current or ahead of the curve isn't
the same thing. Pretty much every company is putting money into new tools,
platforms, and services. And, doing so is a matter of becoming tech-enabled,
which doesn’t mean companies are actually changing to compete in a digital
economy. With digital transformation, however, technology is driven by
purpose, and that purpose is meant to reshape business.” (emphasis mine)
I define it this way...
The realignment of, or new investment in, technology, business models, and
processes to more effectively compete in an ever-changing digital economy.
Brian Solis, Principal Analyst, Altimeter Group
24. Digital Transformation
• Digital transformation may be thought of as the third stage of
embracing digital technologies: digital competence → digital
usage → digital transformation, with usage and transformative
ability informing digital literacy.
• The transformation stage means that digital usages inherently enable
new types of innovation and creativity in a particular domain, rather
than simply enhance and support the traditional methods.
Digital literacies: concepts, policies and practices By Colin Lankshear, Michele Knobel, 2008, p. 173
25. Digital Transformation
• Some authors have posited that rapid advances in six primary areas
have converged to create the “era of digital transformation”:
• Hardware
• Software
• Networks (cables, wireless and social)
• Commercial and consumer comprehension
• Democratization of technology at scale (low costs & mass adoption)
• Moving beyond human time to digital time
26. Digital Transformation
• The evolutionary path to digital transformation followed a timeline
that included the invention and development of the following:
• Computers
• Memory and data storage
• Mass adoption of PCs and laptops
• Local Networks
• ERPs
• The internet
• Mobile networks and mobile phones
• GPS
• Mass global adoption of wireless devices (laptops, mobile phones, tablets, smartphones,
wearables, sensors)
• Proliferation of websites and online activity
• Rapid adoption and expansion of online and mobile databases and search
• Rapid adoption and expansion of online marketplaces and reviews
27. Digital Transformation
• “Disruptions” and digital (business) transformation can be caused by
numerous factors:
• Technological innovations (technology-induced), which are more impactful than
ever before. However, it’s not the technology that drives the disruption or
transformation. It’s how it is used and adopted by customers, partners,
competitors and various stakeholders.
• Customer behavior and demands. This so-called customer-induced transformation
and disruption is not necessarily related to technology. Technology often enables
or, as just mentioned, causes it, when adopted and turned into business
challenges.
• Ecosystem-induced: economical changes, demands from partners who want you to
adapt, regulatory changes, the list is endless.
28. Five Domains of Digital Transformation
• Customers
• Competition
• Data
• Innovation
• Value
Across these five domains, digital technologies are redefining many of the
underlying principles of strategy and changing the rules by which companies
must operate in order to succeed. Many old constraints have been lifted, and
new possibilities are now available.
Rogers, David L.. The Digital Transformation Playbook: Rethink Your Business for the Digital Age (Columbia Business
School Publishing) (pp. 5-6). Columbia University Press. Kindle Edition.
29. Digital transformation hinges on four imperatives
Engage your
customers
Empower your
employees
Optimize your
operations
Transform
your products
Systems of
Intelligence
30. Digital Transformation
Four digital transformation realities to emphasize:
• Business/IT relationship is key (closing the gap between both, focusing
on the same goals and NOT overlooking the role of IT).
• There is a common DNA among digital leaders and the path to digital
transformation shows common traits (even if context matters).
• As said, each industry is impacted, including your industry. Customers,
employees, partners, nor competitors or new, disruptive players, will wait
for business to catch up, regardless of industry.
• Digital transformation is led from the top (or at least requires firm buy-in
from the top – and all stakeholders).
31. Myths vs. Facts
Myth Reality
Digital is primarily about the customer
experience
Huge opportunities exist also in effeciency,
productivity and employee leverage
Digital primarily matters only to technology
or B2C companies
Opportunities exist in ALL industries,
NO exceptions
Let a thousand flowers bloom; bottom up
activity is the right way to change
Digital transformation must be led
from the top
If we do enough digital initiatives we will
get there
Transformation management intensity
is more important for driving overall performance
Digital transformation will happen despite
our IT
Business / IT relationships are key, and in
many companies they must be improved
Digital transforamtion approaches are different
for every industry and company Digital leaders exhibit a common DNA
In our industry, we can wait and see how
digital develops
There are digital leaders outperforming
their peers in every industry today
http://www.i-scoop.eu/digital-transformation/
32. The Path to Digital
The path to digital transformation is less about capitalizing on new
technology; it requires business leaders to embrace a different way of
bringing together people and processes with those technology tools as
well as an openness to re-envisioning traditional business models and the
mindset of a digital company in terms of how you engage your
customers, empower your employees and optimize your operations to
reinvent products and business models.
-Microsoft
36. The Path to Digital Transformation
• There is no one way to pursue digital transformation, but without
human-centered input, direction, or best practices, companies can be
led astray.
• This squanders time, resources, and potential ROI. Change agents must
step outside of their departments and collaborate with other functional
and executive leaders to foster real change.
• Digital transformation takes a modern, human, market perspective to
guide cross-functional research, collaboration, and innovation in how
organizations compete for tomorrow … today.
“Six Stages of Digital Transformation” Altimeter Group
37. The Path to Digital Transformation
• A common imperative for digital transformation leaders is
understanding digital customers and their differences,
expectations, behaviors, and predilections.
• By concentrating on digital, companies can examine how it
affects or alters the connected customer’s journey, and
influences
their decision-making at large.
• Digital transformation is more than just digital; it’s about
remodeling businesses to be agile, innovative, and customer-
centric at their core.
“Six Stages of Digital Transformation” Altimeter Group
38. The Path to Digital Transformation
• The Six Stages of Digital Transformation reflect the state and progress of
an organization in motion.
• The stages are defined by the digital transformation elements that are
present in an organization’s current position or its immediate roadmap.
• Although presented as six distinct steps, companies may not migrate
through each step on a linear path or at the same speed.
• Depending on which groups or change agents are leading specific
efforts, and in which departments, elements of digital transformation
occur in pockets across the stages.
“Six Stages of Digital Transformation” Altimeter Group
39. The Path to Digital Transformation
STAGE 1: CUSTOMER OPERATIONS MAINTAIN THE STATUS QUO, “BUSINESS AS
USUAL”
• Business as Usual: Companies in this phase are incredibly risk-averse, and the
culture of the organization inhibits ideation, experimentation, and inside
entrepreneurship (“intra-preneurship”).
• In specific situations, compliance and regulation also deflate innovative
thinking. As such, a lack of urgency exists and any need to change is largely
rebuffed or dissuaded by leadership.
• Organizations operate with a familiar legacy perspective of customers,
processes, metrics, business models, and technology, believing that it
remains the solution to digital relevance
“Six Stages of Digital Transformation” Altimeter Group
40. The Path to Digital Transformation
STAGE 2: NEW TECHNOLOGY SPARKS IMAGINATION AND EXPERIMENTATION AS
COMPANIES BECOME “PRESENT AND ACTIVE”
• These companies are evolving because of change agents who recognize new
opportunities and fight to lead experiments within their respective domains.
• New trends in digital, mobile, social, Internet of Things (IoT), etc., inspire
early adopters to experiment with new possibilities
• Pockets of experimentation are driving digital literacy and creativity, albeit
disparately, throughout the organization while aiming to improve and amplify
specific touchpoints and processes.
“Six Stages of Digital Transformation” Altimeter Group
41. The Path to Digital Transformation
STAGE 3: A SENSE OF URGENCY ACCELERATES CHANGE WITH “FORMALIZED”
RESULTS
• Early adapters become change agents and lead each area and also
collaborate with others. Insights lead to early development of digital
transformation roadmaps to prioritize and optimize areas of opportunity and
deficiency.
• Strategic investments in people, processes, and technology solve for current
work and set the stage for a more unified digital transformation effort.
• Experimentation becomes intentional while executing at more promising and
capable levels. Initiatives become bolder, and as a result, change agents seek
executive support for new resources and technology.
“Six Stages of Digital Transformation” Altimeter Group
42. The Path to Digital Transformation
STAGE 4: THE STRIVE FOR RELEVANCE ESCALATES, AND COMPANIES FORMULATE
“STRATEGIC” APPROACH TO CHANGE
• Change agents have successfully created a sense of urgency, earned executive
sponsorship, and now have the attention of the C-suite.
• Efforts in digital transformation become a company priority. The roadmap becomes
focused and refined by specific short- and long-term goals that necessitate changes
and produce key outcomes.
• This work is supported by dedicated investments in infrastructure and operations.
New skillsets are also brought in to manage/execute against the roadmap.
• Technology is purposeful and implemented to drive goals rather than basing
processes around technological capabilities.
“Six Stages of Digital Transformation” Altimeter Group
43. The Path to Digital Transformation
STAGE 5: TRANSFORMATION IS IN THE DNA AS COMPANIES ARE OFFICIALLY “CONVERGED” IN
THEIR APPROACH
• The path toward digital transformation is now underway.
• New operating models and teams are created to unify disparate, repetitive, or competitive
roles and processes while streamlining operations to deliver integrated, consistent, and
holistic customer experiences.
• Technology is purposeful both in customer-facing and back-office integration.
• Digital transformation expands beyond DCX and is now enterprise wide affecting all facets
of business¬ — by function and focus, lines of business, et al. — at scale
• A dedicated digital transformation team forms to guide strategy and operations based on
business and customer centric goals. The new infrastructure of the organization takes shape
as roles, expertise, models, processes, and systems to support transformation are solidified.
“Six Stages of Digital Transformation” Altimeter Group
44. The Path to Digital Transformation
STAGE 6: CULTURE OF INNOVATION BECOMES TOP PRIORITY AS COMPANIES BECOME
“INNOVATIVE AND ADAPTIVE”
• Digital is no longer a state; instead, it is part of how a business competes, with work in
transformation continuing as technology and markets evolve.
• Innovation becomes part of the company DNA with the establishment of formal teams and
efforts to track customer and technology trends.
• These activities feed into a variety of programs that range from test-and-learn pilots to the
introduction of new roles/ expertise to partnerships with and investments in startups.
• Programs then permeate deeper functions within the enterprise to continually advance key
processes. Investments in people, processes, and tech are tied to business, employee, and
customer experiences.
• Digital transformation becomes a way of business as executives and strategists recognize
that change is constant. A new ecosystem is established to identify and act upon technology
and market trends in pilot and, eventually, at scale.
“Six Stages of Digital Transformation” Altimeter Group
45. The Path to Digital Transformation
Digital transformation maturity is focused on the following elements in
the organization:
Governance and Leadership
People and Operations
Customer Experience
Data and Analytics
Technology Integration
Digital Literacy
“Six Stages of Digital Transformation” Altimeter Group
46. Three Imperatives
• Most companies that have started to transform are still in the early
stages, so optimal organizational designs for large transformed digital
companies are not yet clear.
• MIT Sloan and CISR research has defined three clear imperatives for
transformational change, that can move you aggressively toward digital
redesign:
• Define how you will change the world
• Identify critical business components
• Develop human-machine partnerships
MIT CISR
47. Three Imperatives
Define how you will change the world
• Boldly articulate a grand new vision
• Redesign, redefine or rethink an industry
• Rethink industry boundaries
• Reformulate products as components of solutions
• Reimagine customer relationships
MIT CISR
48. Three Imperatives
Identify Critical Business Components
• May need to redesign your company to encourage collaboration and
coordination
• Smaller units, less heirachy
• Nimble units
• Replace current functional structures with smaller, loosely coupled business
components
• Structure business activity around business components
MIT CISR
49. Three Imperatives
Human Machine Partnerships
• Resist temptation to search for digital experience
• Encourage people to leverage machines and technology
• Encourage use of more sophisticated technology solutions and business
solutions around analytics, big data, IOT to free up human resources to
do other work of envisioning
MIT CISR
50. Summary
DIGITAL TRANSFORMATION IS A JOURNEY, NOT A DESTINATION
• Technology has empowered consumers to become more mobile, social, and
connected than ever. This has changed how they interact with each other and
with products, services, and businesses.
• Digital transformation is your organization’s internal equivalent of external
consumer evolution. It opens the door to new opportunities for innovation in
how to design, integrate, and manage customer (and employee) experiences.
• But, digital transformation and change at large is daunting. As digital
transformation involves many departments, leaders, and an overall cultural
shift of an organization, there is no set prescription for its strategy and
implementation.
• Like the imminent customer journey you will develop, the path from phase to
phase is not a linear experience. Use these best practices as your guideposts.
“Six Stages of Digital Transformation” Altimeter Group