The term Digital Transformation is everywhere. Whether it's thrust upon our employees or communicated to us by Thought Leaders. But what does it all mean? Our Slideshare covers your basic guide to understanding the term.
10. The need for transformation may be caused by…
• Products or services being out of date
• Funding or income streams being changed
• New regulations coming into the business
• Market competition becoming more intense.
• Business Process Reengineering
12. And can be achieved in a few different ways…
• Changing workforce processes
• Changes to organisational structure
• Changing a core product or service portfolio in the
business
• The way a technology is used
13. Business Transformation can lead
to developing new competencies
or making better use of existing
competencies
16. “As mobile, social, cloud, and big data come together
we see the emergence of digital business strategy: the
ability to leverage digital technologies to transform the
customer value equation and drive competitive
advantage.”
Nigel Fenwick, Forrester
17. Together
Digital Transformation is the application of digital
capabilities to processes, products, and assets to
improve efficiency, enhance customer value, manage
risk, and uncover new monetization opportunities.
20. “Businesses that digitally transform will be able to
connect more closely with customers, speed up the
pace of innovation, as a result, claim a greater share
of profit in their sectors.”
Innovation Enterprise, 2017
21. Transform employee experience
Improve employee understanding: with Analytics – customer
behaviour, segmentation
Enhance Top-Line Growth: with digital products like smart
Phone, iPads, real time predictive marketing
Digitized Customer Touch Points – Self service via Apps,
increased multi-channel usage
22. Digitize Operational Processes
Process Digitization: Automation, adding processes and
features
Staff enablement: With a virtualization of work space,
working anytime, anywhere
Performance management: Decision making based on
data with deeper insights into customers, products and
regions
23. Transform business models
Digitally Modified Businesses: Augment physical with digital
offerings, share contents across organization
Digital Globalization: Use of global shared services from multi
national to global presence
25. THE ADOPT PLATFORM CAN HELP SUPPORT
YOUR DIGITAL TRANSFORMATION
INITIATIVES
What is Digital Transformation AppLearn January 2018
Tel: (0)8455 20 20 80
AppLearn, The Sharp Project, Thorp Road, Manchester, M40 5BJ
26. CONTACT US
What is Digital Transformation AppLearn January 2018
Tel: (0)8455 20 20 80
AppLearn, The Sharp Project, Thorp Road, Manchester, M40 5BJ