This document summarizes the design choices for a mock CD package. It discusses using overlapping photos on the front and back covers to link the images and theme. Audience research showed the most popular band name was "Sub Zero" and song title was "Youth". The booklet will include song lyrics. The CD and CD holder background will feature the same camouflage image so the CD blends in. The spine uses a cutout from the holder image for visual interest when the case is closed.

1. Front CoverBack of front cover
I have put the two images this way round because when it is in the CD case they will be
folded to make a booklet.
I have overlapped this photograph with the photograph used for the
back cover. This is to link the images together so the back doesn’t
look too separate to the overall theme of the colour, which is the
sunset shades (Yellow, Orange, Purple, Pink)
I fell like this image is very genre appropriate as it looks like
something an actual house genre CD cover would look like. I feel
like it is unique and eye catching.

2. Audience Research
3
2
5
5
Possible Band Names
Tectonics
London Base
Forgotten
Empire
Sub Zero
7
0
1
2
Possible Song Titles
Youth
Society
Need for
Change
Switch
I came up with a number of names that I felt were
suitable for the band name. These are the four
that I came up with. I then asked 15 people which
name they preferred. The most popular two were
‘Forgotten Empire’ and ‘Sub Zero’ as they both the
most votes (5). However, I felt that ‘Sub Zero’ was
more genre appropriate as it roles off the tongue
and sounds more specific to House/Drum&Bass
genre music. Therefore, my final decision was to
call the band ‘Sub Zero’.
I also came up with names that I believe
represented the song well and were considering
naming the song with that title. Therefore, I turned
to my audience and asked for their opinion. The
clear winner was ‘Youth’. I also feel that ‘Youth’ is
the best choice as it links with the narrative of my
music video being that if you treat youths like they
are antisocial and unpleasant they will eventually
mould to their stereotype and actually act that
way, no matter what class they are from.

3. Booklet
The conventions of a booklet inside a CD case is to contain the lyrics in it. I chose to
include the lyrics from the song in my video as this would make the most sense. This
will go in the inside of the front cover.

4. CD
I want the CD to have the same image as the background of the CD holder. This makes the
CD almost camouflaged in the case.

5. CD holder and inside Spine
The spine is a cut out from
the CD holder image. I
gives a nice effect when in
the CD case and the change
of colour keeps the CD case
more interesting. The CD
holder image is the same as
the CD so the CD is
camouflaged in the case.

6. Back cover and Spine
I used this image because
there is not a lot happening
so it would be easy for the
font to show up against the
background.