This document provides an overview of Dabur India Limited, a leading FMCG company in India. It discusses Dabur's health care products portfolio, research and development activities, supply chain management, market segmentation, positioning and targeting, marketing strategy, strengths, weaknesses, opportunities, threats, and recommendations. It also mentions Dabur's partnerships with BITS Pilani for academic collaborations and plans to invest Rs. 120 crore in its beauty and lifestyle retail initiative called H&B Stores over three years.