Corporate social responsibility (CSR) refers to businesses conducting themselves ethically and contributing to economic development and quality of life. CSR involves voluntary initiatives by businesses to contribute to a better society and cleaner environment. The objectives of CSR include understanding its basics and principles, appreciating its impact on businesses, and discussing how CSR initiatives can benefit businesses. Some benefits of CSR include winning new businesses, enhancing influence in the industry, attracting and retaining happy employees, increasing customer retention, differentiating from competitors, saving on energy and costs, accessing funding, gaining media interest and reputation, and enhancing stakeholder relationships.

1. PRESENTED BY :-
TAHIR ANSARI
M.B.A ( BUSINESS ECONOMICS )

2. Definition
What is Corporate Social Responsibility?
CSR! Is that really
for me? So
technical, very
expensive!!
I’m overwhelmed

3. Definition
What is Corporate Social Responsibility?
‘Corporate Social Responsibility is the continuing commitment by business to
behave ethically and contribute to economic development while improving
the quality of life of the workforce and their families as well as of the local
community and society at large’.
– World Business Council For Sustainable Development

4. The responsibility of business towards the society
Corporate Social Responsibility

5. A voluntary initiative on the part of a business to
contribute to a better society and a greener and
cleaner environment.

6. Objectives
• Understanding the basics and fundamental principles of Corporate
Social Responsibility (CSR)
• To appreciate the impact of CSR on businesses
• To discuss how CSR initiatives can benefit businesses

7.  To create and maintain a stable level of
employment.
 Create jobs and provide support to socially
vulnerable groups.
 Social entrepreneurship promotes
development of entrepreneurial skills.
 Compensating countries narrow place.

8. Benefits of CSR
Legislative Framework
Benefits
of CSR
Winning new
businesses
Enhancing your
influence in the
industry
Attracting,
Retaining and
Maintaining a happy
workforce
Increase in
customer retention
Differentiating
yourself from the
competitor
Saving money
on energy and
operating cost
Access to funding
opportunities
Media interest
and good
reputation
Enhanced
Relationship with
stakeholders

9. CSR Initiatives
CSR Projects for Businesses
Market focused initiative
Product focused initiative
Employee focused initiative
Society focused initiative
Environmental focused initiative