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It's 2010: Technologies to Watch, and How to Cope Stephen Abram, MLS, FSLA SLA Click University January 17, 2010
Slides available soon on SlideShare & at Stephen’s Lighthouse blog
How do we really  feel about  technology?
The BIG Insight “The Internet has now progressed to its infancy” Search, Social Networks, Learning, Commerce
What is the future architecture of work? What are social institutions? ,[object Object]
 Colleges
 Businesses
 Associations
 Government
 Hospitals
 School
 Universities
 Research and Development InstitutionsEverywhere there are humans!
How does  knowledge transform? Librarians and Information  Professionals support Transformations  not transactions.
So what are the tools That are normal? What is the future architecture of work?
AMAZON
http://www.flickr.com/photos/nessman/2590572476/
http://www.flickr.com/photos/briansolis/2735401175/
The Sharing Economy
Collaboration Suite Wikis
Collaboration Suite Tagging
Collaboration Suite The Cloud
Get Good at The Cloud
What is the Cloud? Cloud computing is a model for enabling convenient, on-demand network access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications, and services) that can be rapidly provisioned and released with minimal management effort or service provider interaction. This cloud model promotes availability and is composed of five essential characteristics, three service models, and four deployment models. Service Models:  Cloud Software as a Service (SaaS) Cloud Platform as a Service (PaaS) Cloud Infrastructure as a Service (IaaS). Deployment Models: Private cloud.  Community cloud Public cloud Hybrid cloud
The API Cloud Amazon API Google Books API Google Scholar API OCLC WorldCat API Wolfram Alpha API YouTube API Twitter API Widgets Gadgets API’s for EBSCO, Gale, ProQuest, SirsiDynix, etc. Etc.
Collaboration Suite Blogs
Collaboration Suite Photos
Collaboration Suite SlideShare
Collaboration Suite Social Networks
Be Where Your Users Are
Big Shifts  What is happening in Technology
Major Shifts Afoot Cloud computing Repository integration  Metadata plateau Linked open data / semantic Excessive Mobile Bandwidth bottlenecks SmartWeb Sensors Everywhere The ‘new’ Privacy Decentralization of Education Decentralization of R&D Internet of Things Content price wars – e.g. eBooks Collaboration via Wave, etc. Asia Centricity Discovery on Steroids (genome, brain, nano, green, climate,...) Less search, more context and focus on display delivery Social web dominant for sharing Ultimate network = phone + mobile commerce Augmented reality The Real Time Web Experience Portals + e-learning Hybrid content App stores and API stores decline Cybercrime and Cyberterror
Shift Number 1 The Transmogrifying Book and Periodical
How many articles did it take? How many books does it take?
What is Driving the Need for Open? User Expectation Generational Change IT Architecture The Cloud API’s Social Media Experience trends Personalization
Is the traditional book  or text book  now a hollow  experience?
Old Containers These are not going away! But they are always physical and that results in compromises Paper Books, magazines, periodicals, scholarly journals, coursepacks, DVDs, tape, video, cassette, photos, games, … They are losing market and mindshare. Especially in the discovery and learning space.
Traditional Experiences  School Eureka Research Shopping Elections Reading Concerts, Entertainment Movies, Plays, Theatre And more and we don’t call it content!
New Containers What are the new containers? The are mostly virtual e-courses, e-coursepacks, lessons, e-learning objects, video, music, podcast recordings, websites, portals, sessions, event, digital photo albums, etc. How do these fit into a positive transformational experience?
Types of Containers OLD Databases Articles Books DVD Spreadsheets Albums Game Weight & Volume REVISED Paragraphs Chapters Clips Graphics Pictures Animations Games Engaging Experiences
Container Success Focus on the End User(s) in context Content is not enough Focus on the results of the Experience: Learning, Social, Entertainment, Community, Hobbies, etc. Collectors not collections, Learners not Teachers, Readers not authors, publishers or librarians, decisions not photocopies IMPACT, Transformations, Results
Issues in Experience Publishing Design for Use not clicks Understand Transitions The goal is Transformations not Transactions Learning styles Technology adoption and penetration Learning curves Multiple intelligences Target market differences Tuning – e.g. Flesch-Kincaid, Lexiles, levelling, levelled reading Technical issues like persistent content (persistent URLs, etc.) and deep linking, rights management, etc.
Can we design a 21st Century content (book) experience?
Being Ready for Mobile Nook, Overdrive, ....
Mobility
Are we ready for a truly post print world? http://www.flickr.com/search/?q=book+sculpture&page=44
Can we get our heads out of book-centric experiences?
Will Reading Matter?Are your staff confusing books and reading? Audiobooks, Cengage and eBooks . . . And Google
Can you link to book chapters or paragraphs? Is your Community different? http://www.flickr.com/photos/blu_blue/262096844/in/pool-booksandportraits
What knowledge portals have you created? Experiences? Advanced pathfinders? eLearning? Training and CE http://www.flickr.com/photos/lori_an/319433801/
Are we going to a totally build it yourself world? Imagine IKEA merging with GM...
Newspapers: Assemble them yourself. Re-imagine the textbook, coursepack, etc.
Shift Number 2 Islands in the Stream: DVD, CD, and death thereof
What is the scariest scenario for libraries?I have an archaeology background . . .
Shift Number 3 Smart Kids & Employees
Literacy = Life Success News literacy Technology literacy Information literacy Media literacy Adaptive literacy Research literacy Academic literacy Etc. Reading literacy Numeracy Critical literacy Social literacy Computer literacy Web literacy Content literacy Written literacy
Play
Shift Number 4 Mind Share and Libraries
What Are Libraries Really For? Special Libraries SLA Alignment research Hospitals, Police, Fire, Ambulance and Libraries “Everything is there on the Internet for free!” Economic Impact – ($6.50 per $1, workforce preparedness, industrial attraction, quality of life, etc.) Equity (digital divide, integrating population growth, generations, etc.) Student Performance (up to 25 point increase) Competitive Advantage (Canada, EC, India, China, etc.) Social Glue Community Learning Interaction
Shift Number 5 Bricks, Clicks and Tricks: Physical Space
Bricks, Clicks and Tricks:Knowledge Commons
Comfort
What’s Your Experience Look Like?
What’s Your Experience Look Like?
What’s Your Experience Look Like?
Shift Number 6 Social Libraries
Or will we defend a 16th Century vision?
Community
Life
You can’t wait for everyone to change at once.
Shift Number 7 Partnerships, CollaborationsCooperation
Community Networks
Do we truly understand their goals & environment?
Conversations
Relationships
What do libraries want? Relevance Making a Difference
Choose the pebbles you need to throw and aim now.
Make a Connection
Know their names!
Understand each Person
Shift Number8 An E-learning World
You all know e-learning... Key strategies that must happen... There is an imperative that the library and institutional and provincial/national strategies align quick ly. Liaisons need to be prioritized over service Self service needs to be thought through Niche priorities over service for all On demand content  Copyright, etc. Puzzle experiments – i.e. How does the espresso book machine puzzle into our strategies
Shift Number 9 A Volatile World(for you and your employer)
Shift Number 9 InterdisciplinaryCross-disciplinaryMulti-disciplinary
Discovery & Ideas
The Future Discovered Stem Cells fMRI and The Brain Cloning Wind and other energy Nanotechnology Robotics Book Digitization Music Streaming Media Seed Bank
Eye Movement Changes
Learning Styles Visual/Spatial (Picture Smart) Verbal/Linguistic (Word Smart) Musical/Rhythmic (Music Smart) Logical/Mathematical (Number Smart) Bodily/Kinesthetic (Body Smart) Interpersonal (People Smart) Intrapersonal (Self Smart) Piaget, Bloom, Gardner, etc.
Be where your users are – really where they are.
Diabetes Online Yes, Stephen did just say Lizard Spit
Volatility Especially in Education and Research
“Web 2.0 generally refers to a second generation of services available on the WWW that lets people collaborate and share information online.” Wikipedia Shared Pictures =  Shared Knowledge = Shared Bookmarks = Shared News =  Shared Videos = Shared Everything =
Credit: Lorcan Dempsey
http://heyjude.wordpress.com/2006/09/01/music-inspires-library-20-matrix/

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Click U2010

  • 1. It's 2010: Technologies to Watch, and How to Cope Stephen Abram, MLS, FSLA SLA Click University January 17, 2010
  • 2. Slides available soon on SlideShare & at Stephen’s Lighthouse blog
  • 3. How do we really feel about technology?
  • 4. The BIG Insight “The Internet has now progressed to its infancy” Search, Social Networks, Learning, Commerce
  • 5.
  • 13. Research and Development InstitutionsEverywhere there are humans!
  • 14.
  • 15.
  • 16. How does knowledge transform? Librarians and Information Professionals support Transformations not transactions.
  • 17.
  • 18. So what are the tools That are normal? What is the future architecture of work?
  • 22.
  • 27. Get Good at The Cloud
  • 28. What is the Cloud? Cloud computing is a model for enabling convenient, on-demand network access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications, and services) that can be rapidly provisioned and released with minimal management effort or service provider interaction. This cloud model promotes availability and is composed of five essential characteristics, three service models, and four deployment models. Service Models: Cloud Software as a Service (SaaS) Cloud Platform as a Service (PaaS) Cloud Infrastructure as a Service (IaaS). Deployment Models: Private cloud. Community cloud Public cloud Hybrid cloud
  • 29. The API Cloud Amazon API Google Books API Google Scholar API OCLC WorldCat API Wolfram Alpha API YouTube API Twitter API Widgets Gadgets API’s for EBSCO, Gale, ProQuest, SirsiDynix, etc. Etc.
  • 34. Be Where Your Users Are
  • 35. Big Shifts What is happening in Technology
  • 36. Major Shifts Afoot Cloud computing Repository integration Metadata plateau Linked open data / semantic Excessive Mobile Bandwidth bottlenecks SmartWeb Sensors Everywhere The ‘new’ Privacy Decentralization of Education Decentralization of R&D Internet of Things Content price wars – e.g. eBooks Collaboration via Wave, etc. Asia Centricity Discovery on Steroids (genome, brain, nano, green, climate,...) Less search, more context and focus on display delivery Social web dominant for sharing Ultimate network = phone + mobile commerce Augmented reality The Real Time Web Experience Portals + e-learning Hybrid content App stores and API stores decline Cybercrime and Cyberterror
  • 37. Shift Number 1 The Transmogrifying Book and Periodical
  • 38. How many articles did it take? How many books does it take?
  • 39.
  • 40. What is Driving the Need for Open? User Expectation Generational Change IT Architecture The Cloud API’s Social Media Experience trends Personalization
  • 41.
  • 42. Is the traditional book or text book now a hollow experience?
  • 43. Old Containers These are not going away! But they are always physical and that results in compromises Paper Books, magazines, periodicals, scholarly journals, coursepacks, DVDs, tape, video, cassette, photos, games, … They are losing market and mindshare. Especially in the discovery and learning space.
  • 44. Traditional Experiences School Eureka Research Shopping Elections Reading Concerts, Entertainment Movies, Plays, Theatre And more and we don’t call it content!
  • 45. New Containers What are the new containers? The are mostly virtual e-courses, e-coursepacks, lessons, e-learning objects, video, music, podcast recordings, websites, portals, sessions, event, digital photo albums, etc. How do these fit into a positive transformational experience?
  • 46. Types of Containers OLD Databases Articles Books DVD Spreadsheets Albums Game Weight & Volume REVISED Paragraphs Chapters Clips Graphics Pictures Animations Games Engaging Experiences
  • 47. Container Success Focus on the End User(s) in context Content is not enough Focus on the results of the Experience: Learning, Social, Entertainment, Community, Hobbies, etc. Collectors not collections, Learners not Teachers, Readers not authors, publishers or librarians, decisions not photocopies IMPACT, Transformations, Results
  • 48. Issues in Experience Publishing Design for Use not clicks Understand Transitions The goal is Transformations not Transactions Learning styles Technology adoption and penetration Learning curves Multiple intelligences Target market differences Tuning – e.g. Flesch-Kincaid, Lexiles, levelling, levelled reading Technical issues like persistent content (persistent URLs, etc.) and deep linking, rights management, etc.
  • 49. Can we design a 21st Century content (book) experience?
  • 50. Being Ready for Mobile Nook, Overdrive, ....
  • 51.
  • 53. Are we ready for a truly post print world? http://www.flickr.com/search/?q=book+sculpture&page=44
  • 54. Can we get our heads out of book-centric experiences?
  • 55.
  • 56. Will Reading Matter?Are your staff confusing books and reading? Audiobooks, Cengage and eBooks . . . And Google
  • 57. Can you link to book chapters or paragraphs? Is your Community different? http://www.flickr.com/photos/blu_blue/262096844/in/pool-booksandportraits
  • 58. What knowledge portals have you created? Experiences? Advanced pathfinders? eLearning? Training and CE http://www.flickr.com/photos/lori_an/319433801/
  • 59. Are we going to a totally build it yourself world? Imagine IKEA merging with GM...
  • 60.
  • 61.
  • 62. Newspapers: Assemble them yourself. Re-imagine the textbook, coursepack, etc.
  • 63. Shift Number 2 Islands in the Stream: DVD, CD, and death thereof
  • 64.
  • 65.
  • 66.
  • 67. What is the scariest scenario for libraries?I have an archaeology background . . .
  • 68.
  • 69. Shift Number 3 Smart Kids & Employees
  • 70. Literacy = Life Success News literacy Technology literacy Information literacy Media literacy Adaptive literacy Research literacy Academic literacy Etc. Reading literacy Numeracy Critical literacy Social literacy Computer literacy Web literacy Content literacy Written literacy
  • 71. Play
  • 72.
  • 73. Shift Number 4 Mind Share and Libraries
  • 74. What Are Libraries Really For? Special Libraries SLA Alignment research Hospitals, Police, Fire, Ambulance and Libraries “Everything is there on the Internet for free!” Economic Impact – ($6.50 per $1, workforce preparedness, industrial attraction, quality of life, etc.) Equity (digital divide, integrating population growth, generations, etc.) Student Performance (up to 25 point increase) Competitive Advantage (Canada, EC, India, China, etc.) Social Glue Community Learning Interaction
  • 75.
  • 76. Shift Number 5 Bricks, Clicks and Tricks: Physical Space
  • 77. Bricks, Clicks and Tricks:Knowledge Commons
  • 82. Shift Number 6 Social Libraries
  • 83. Or will we defend a 16th Century vision?
  • 85. Life
  • 86. You can’t wait for everyone to change at once.
  • 87. Shift Number 7 Partnerships, CollaborationsCooperation
  • 89. Do we truly understand their goals & environment?
  • 92. What do libraries want? Relevance Making a Difference
  • 93. Choose the pebbles you need to throw and aim now.
  • 97. Shift Number8 An E-learning World
  • 98. You all know e-learning... Key strategies that must happen... There is an imperative that the library and institutional and provincial/national strategies align quick ly. Liaisons need to be prioritized over service Self service needs to be thought through Niche priorities over service for all On demand content Copyright, etc. Puzzle experiments – i.e. How does the espresso book machine puzzle into our strategies
  • 99. Shift Number 9 A Volatile World(for you and your employer)
  • 100. Shift Number 9 InterdisciplinaryCross-disciplinaryMulti-disciplinary
  • 101.
  • 103.
  • 104.
  • 105.
  • 106.
  • 107.
  • 108.
  • 109.
  • 110. The Future Discovered Stem Cells fMRI and The Brain Cloning Wind and other energy Nanotechnology Robotics Book Digitization Music Streaming Media Seed Bank
  • 111.
  • 113. Learning Styles Visual/Spatial (Picture Smart) Verbal/Linguistic (Word Smart) Musical/Rhythmic (Music Smart) Logical/Mathematical (Number Smart) Bodily/Kinesthetic (Body Smart) Interpersonal (People Smart) Intrapersonal (Self Smart) Piaget, Bloom, Gardner, etc.
  • 114.
  • 115. Be where your users are – really where they are.
  • 116. Diabetes Online Yes, Stephen did just say Lizard Spit
  • 117. Volatility Especially in Education and Research
  • 118. “Web 2.0 generally refers to a second generation of services available on the WWW that lets people collaborate and share information online.” Wikipedia Shared Pictures = Shared Knowledge = Shared Bookmarks = Shared News = Shared Videos = Shared Everything =
  • 119.
  • 122.
  • 123.
  • 124.
  • 125.
  • 126. What are the Real Challenges? Scalability (and this doesn’t mean web scale) Retreading our colleagues - quickly Prejudice about users & Disrespect of users Demographic Mosaic Change Lack of Accountability and Urgency to Act Demand for Reproducibility and Proofs Coordination and Sharing Vision Leadership Financial Resources (excuse vs. reason)
  • 127. Shift Number 10 The Librarian as Expert Contact& Team Member
  • 128.
  • 129.
  • 130. The thing about success, is that it’s not about things. Or 2.0 Technology
  • 131.
  • 133. Stephen Abram, MLS, FSLA President 2008, SLA VP Strategic Partnerships and Markets Gale Cengage Learning Cel: 416-669-4855 stephen.abram@cengage.com http://www.cengage.com Stephen’s Lighthouse Blog http://stephenslighthouse.sirsidynix.com