The document provides details about an organizational study conducted at Priyom Condiments Pvt. Ltd., a condiment manufacturing company located in Kerala, India. The objectives of the study were to understand the company's organizational structure, functional areas, and scope for improvement. Primary and secondary data were collected through employee interviews, documentation reviews, and internet research. Key findings indicated that the company has well-organized departments managed by experienced leaders and provides high quality products and good working conditions, though it faces challenges like high competition and labor turnover. Suggestions for improvement included expanding product lines and markets, improving quality control, increasing promotional activities, and engaging in more corporate social responsibility initiatives.

1. Organization Study At
Priyom Condiments Pvt. Ltd.
Presented by,
Chithra M S

2. Introduction
This study is done at Priyom Condiments Pvt.
Ltd, Kumarapuram P.O, Pallikara, Cochin.
Priyom Started in 1987 is a trustworthy name in
the field of packed food and condiment
manufacturing.
This study undertakes to get an exposure to the
functioning of different departments of the
company.
It also helps to interact with the managers of
different departments and to observe the
workers at their work place.

3. Objectives of the Study
• The overall objective is to conduct a study on
organizational structure of the organization.
• To understand about the functional areas of
the company.
• To understand the organization structure.
• To study various functions of different
departments in the company.
• To analyze the scope for the improvement for
the existing system.
• To analyze the strength, weakness,
opportunities and threats of the company.

4. Research Methodology
 Research is the systematic investigative process
employed to increase or revise current knowledge by
discovering new facts.
 Research is done with the help of study, experiment,
observation, analysis, comparison and reasoning.
 Methodology: The success of a research depends
largely on the methodology used. The appropriate
methodology will improve the validity of findings.

5. • Primary Data
Primary data is directly collected from the employees,
departmental heads and the organization study guide in
the organization.
• Secondary Data
The secondary data is collected from company profiles
and annual reports, department manuals, brochures,
various other internal documents and the website of the
company. In addition to this related articles from
journals, books, magazines and internet were referred.

6. Limitations of the Study
• As the study was conducted during a short
period, a detailed study of all the functions in
the organization could not be completed within
this period.
• The company’s authorities could not disclose
matters relating to some functional areas. Hence
some areas could not be studied extensively.
• Authorities of all the departments had a busy
schedule and hence there was no scope for
detailed interviews or interactions with them.

7. About the Company
• Priyom, started in 1987, is a trustworthy name in the
field of packed food and condiment manufacturing
industry, has a remarkable place in the hearts of taste
lovers worldwide.
• Its plant situated at Cochin gives the finest quality
Curry powder, Tea, Pickle, Chutney, Rice powder, Rice
etc.
• Selections from the best fields or garden, Hi-tech
processing, no – human touch line manufacturing,
High Quality vacuum packing, speedy delivery are
some specialties.

8.  Priyom was bought by the KRC International Group in
2014, March and along with the Kaula.
 Now the company has about 250 workers.
 The company directly distributes the product to
retailers. Now the company exports its products to
various parts of the world like Middle East, USA,
European countries etc and expanded the product
line to rice products.
 Priyom is an ISO 22000:2005 Certified company.
 The company also has HACCP (Hazard Analysis and
Critical Control Points) Certification.

9. Company Vision
Believe in time and are committed to give the best
products to customers every time.
To felicitate that a number of products are on research
phase which are expected to hit the market very soon.
Stand for Quality: To rise up to market’s expectation,
to give people the best products evolve after a
chain of quality evaluation methods.
Stands for relationships: To make a long standing
relationship with people and business partners.

10. Company Mission
• To give the customers delight that is giving
more than what is expected by the customers.
• To provide good quality goods to the present
and prospective customer.
• To have continuous availability of product.

11. Product Details
• Priyom Condiments Pvt. Ltd has about 100
products in various categories like Curry
Powder and Masala, Rice Products, Pickles to
name a few.
 The product lines are:
Rice products
Curry masalas and curry powders
Pickles powders and pickles

12. Business
Head
ASM
Sales Asst.
Sales
Executive
Sales Officer
MM
TM
QA/Q
C
PM
GM
CCED
MD
Purchasing
&Sourcing
Officer
Media Asst.
Manager
Display Staff
MM
Store
Keeper
PS(Rice
Plant)
Plant
Supervisor
Warehouse
In Charge
Logistics
Manager
Accountant
IT Admin
Admin& HR
BDM
Sales
Manager
BDM

13. Departments
• Production and Operation Department
• Finance Department
• Personnel/General Administration Department
• Marketing Department
• Purchase Department
• Quality Control and Quality Assurance Department
• Logistic Department
• IT Department

14. SWOT Analysis
• Strengths
Good working conditions
 A good relation between management and
employees
 Efficient Management
Considering the experience first.
Ensures high Quality in all products through
modern lab facility.

15. • Direct supply help both retailers and customers to get
product at lower cost.
• Company has HACCP, ISO 22000 certifications.
• The company makes more concentration on women
empowerment.
• Company provides customer benefit schemes
&employee welfare schemes
• Company’s presence in the Industry for 28 years.

16. • Weakness
• High transportation cost.
• High Labor turn over.
• High cost of employment.
• Lower production during power failure.
• The company is not active in CSR activities.

17. • Opportunities
• Extend product line.
• Growing market demand.
• Increase the market share.
• Extend the market area and product
diversification.
• Participation in international exhibition and food
test.
• Dehydrated vegetables.

18. • Use more Eco-friendly packing systems.
• The north Indian market can expect more growth in
future.
• Add more promoters in foreign markets.
• Starting a spices garden-it gives two opportunity
• 1. can be used for research activities.
• 2. it can be promoted as a tourist spot.

19. • Threats
• High Level of competition.
• High Labor turnover.
• Changes in consumer attitude and preference.
• Upcoming Retailers and their Products.
• Unavailability of raw materials.
• Power failures decrease the productivity of the
company.

20. • Findings
• All the departments are well organized and managed
by experienced managers.
• All the departments are functioning very well and
active.
• The company was bought by KRC International
Group in March, 2014.
• High competition is faced by the company due to the
growing demand.
• High labor turnover.
• Good working conditions and good facilities are
provide to the employees.
• Provide consumers highly quality products.

21. • Majority of workers are women.
• The company is decided to start a unit for dates,
called Galba.
• The company also decided to increase their
distribution channels to outside Kerala.
• The company is not active in CSR activities.
• The company is following participative leadership
style.
• The company has ISO 22000 and HACCP
certifications.

22. • Suggestions
• The company should try to extend the product
line like other rivals.
• The company should give advertisement to
various products other than curry powders.
• The company should try to extend the market to
other foreign countries.
• The company should always take up new
measures to face competition to become the
market leader.

23. • Since there is high competition in the local,
national and export market the company
should try to maintain Quality, and better
customer relations in future also.
• Company should appoint more qualified
employees so that new methods can be
implemented easily.
• Provide more employee empowerment.
• The company should more active in CSR
activities.
• The company should try to avoid high labor
turn over.

24. • The company has an opportunity to start other
production units both inside and outside Kerala.
• The company should try to make more eco-
friendly packaging.
• The company should give more promotional
activities.
• The company is just started the outsourcing and
can give more importance to that.
• The company can purchase more vehicles for
logistics.

25. THANK YOU