This document provides an overview of Wipro Ltd, an Indian multinational corporation that provides IT, consulting and business process services. It discusses Wipro's history, vision, mission and core values. The company's various business segments are outlined including IT Services, BPO, Infrastructure Engineering and Consumer Care & Lightening. A SWOT analysis of Wipro is also presented, identifying strengths such as global R&D facilities and delivery capabilities, as well as weaknesses like smaller size in the global market.

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Objectives of the study

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Rainbow colors
 Red : Life, Dynamism
 Green : Nature, Freshness
 Yellow : Sun, Aspiration
 Violet : Intelligence, Innovation
 Blue : Sky, sea, Transpiration

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History
Established in 1945 by Mohammad Hasham Premji
As Western India Products LTD, later abbreviated to
Wipro..
Initially vegetable oil manufacturer in Amalner,
(Maharashtra).
Produced Vanaspathi oil & soaps.
logo sunflower to reflect their original business.

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• In 1966, aged21 he took over the
chairman of the company.
• transformed Wipro into a largest IT out
sourcing company in the world.
• Net worth- US$15.9 Billions
• In 1966, aged21 he took over the
chairman of the company.
• transformed Wipro into a largest IT out
sourcing company in the world.
• Net worth- US$15.9 Billions

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Company Profile
 Multi business corporation
 Head quarters in Bangalore
 Listed on NSE & BSE
 worlds most trusted brand.
 Trust extends series of products, services & solutions covers
diversified business

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CHAIRMAN
WIPRO LIMITED
Azim Premji
Joint CEO,
IT Business
Suresh
Vaswani
Joint CEO,
IT Business
T.K.Kurien
Human
Resources
Pratik Kumar
Finance
Suresh
Senapaty
Wipro
Consumer Care
& Lighting
Vineet Agrawal
Wipro
Infrastructure
Engineering
Anurag Behar

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Vision
Focused on attaining leadership in the areas of business
customers & people..
Mission
Wipro mission is the quality.
Vision & Mission

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Group Businesses

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Wipro IT Services
 Leading software company in India….
 A company pioneered many an innovation in IT services, BPO
and R&D services space..
 First service provider in SEI level 5 in the world

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Wipro BPO
Founded in 2002
Employees 22,000
Recruit will be from among commerce, science & UG’s
Operations in India & also branches in Shangai, Cebu in Asia,
Brazil & Poland.
It has 44 clients

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Wipro Infrastructure Engineering
 Construction
 Mining
 Agriculture & power
 Steel plants & ports

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 Related to retail marketing
 One of the top leader in retail
 Having 27 brands
 (Santoor, chandrica, Wipro baby soft, Gluco vita,
Sanjeevani honey, Yardley, Shikai, sunflower Vanaspathi….
Wipro Consumer Care & Lightening

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Products (Having more than 32 products)
 Aerospace
 Banking
 Consumer packaged goods
 High-Tech
 Insurance
 Media
 Mobile device
 Pharmaceutical & Life sciences
 Retail
 Telecom equipment
 Utilities
 Auto motive
 Communication service provider
 Energy
 Health care
 Hospitality and leisure
 Manufacturing
 Media devices
 Natural resources
 Public infra structure
 Securities & capital markets
 Transportation
Service Products
 Analytical & information management
 BPO
 Consulting service
 Product engineering services
 Mobility
 Business application services
 Cloud services
 Eco energy
 Infrastructure management services

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The spirit in rooting current reality, but also represents what Wipro aspires
to thus making it future active..
 Intensity to Win
 Act with sensitivity
 Unyielding integrity
Spirit of Wipro

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 Wipro cares
 Wipro applying thought in schools
 Eco eye
 Wipro Equity Reward Trust
Corporate social Responsibility

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Organization structure

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SWOT ANALYSIS

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 Global R&D facility
 Retention of the man power
 One of the top IT Companies in India
 Better quality of services
 High brand image
 Delivery capability & client satisfaction
STRENGTH

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 Smaller player in global market
 Domestic market was huge but was Under developed
 Lower margin compared to peers
 Limited domain
 Risk shying away from making business investment
WEAKNESSES

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 In the branded product category
 In the consultancy area
 Emerging technology
 Strong focus on cloud market
 Huge potential in domestic market
OPPORTUNITIES

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 Increasing cost of human capital
 Slow down in the US economy
 Intense competition
 To much focus on cost reduction
 Presence of big companies in global market
THREATS

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 Products are well accepted in market.
 Overall functioning of organization is in a systematic way.
 Better welfare employee activities.
 Internal control is supplemented by internal audit
 High qualified , skilled and hard working labor force.
 Various departments of Wipro are inter linked through
computerized process which facilitates smooth functioning in
the organization
 Maintaining a good relation between management and
employees
Findings

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 Company should find out weaker position and try to
strengthen.
 It would be better that workers should be given the
opportunity to participate in the management of the enterprise
 By updating the changing technology would provide high
quality services to customers
 HR department must encourage and develop an organization
culture where innovative ideas are freely exchanged.
Suggestion

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