This document is an assessment from 2011 for a distribution management course. It contains 6 questions relating to supply chain management levels, distribution channels for online food orders from Checkers, and analyzing Checkers' brand positioning and value chain strategies. The questions are worth a total of 25 marks and include examples of possible student answers with mark allocations.
Reading Assignment Report-IIPlease thoroughly go through the R.docxcatheryncouper
Reading Assignment Report-II
Please thoroughly go through the Reading Assignment posted under Chapter 8 on Moodle (Vanteddu et al., 2006, Research Publication) at least twice.
Please make a summary of the research article in your own words that is at least two pages in length, clearly identifying the purpose, research contribution and conclusions of the research. Provide appropriate citations of the works referred to in your summary. Your summary must be typed. Please use appropriate font and 1.5 line spacing.
The material posted on our course website;
Understanding the concepts;
Want to have a one-to-one demonstration of solving a given problem;
Questions about your grade and where you stand at a given point of time in the semester etc.
Supply chain focus dependent safety stock placement
Gangaraju Vanteddu Æ Ratna Babu Chinnam Æ
Kai Yang Æ Oleg Gushikin
Published online: 18 April 2008
� Springer Science+Business Media, LLC 2008
Abstract Increasing globalization, growing product range diversity, and rising
consumer awareness are making markets highly competitive, forcing supply chains
to adapt constantly to different stimuli. Growing competition between supply chains
(as well as players within them) is also warranting a priority for overall supply chain
performance over the goals of individual players. It is now well established in the
literature that, among the many order winners, both overall supply chain cost and
responsiveness (i.e., supply chain lead time) are the most significant determinants of
supply chain competitiveness. The literature, however, mostly focuses on supply
chain cost minimization with rather simplistic treatment of responsiveness. By
introducing the concept of a coefficient of inverse responsiveness (CIR), we facil-
itate efficient introduction of responsiveness related costs into the scheme of supply
chain (SC) performance evaluation and/or optimization. Thus, our model aids
supply chain managers in achieving better strategic fit between individual business
unit strategies and overall supply chain requirements in terms of cost efficiency and
responsiveness. In particular, it aids in strategic placement of safety stocks at dif-
ferent stages in the supply chain. Our model also offers managerial insights that help
improve our intuitions into supply chain dynamics. The model is more suited for
G. Vanteddu � R. B. Chinnam (&) � K. Yang
Department of Industrial & Manufacturing Engineering, Wayne State University,
4815 Fourth Street, Detroit, MI 48202, USA
e-mail: [email protected]
G. Vanteddu
e-mail: [email protected]
K. Yang
e-mail: [email protected]
O. Gushikin
Ford Research and Advanced Engineering, 2101 Village Road, Dearborn, MI 48121, USA
e-mail: [email protected]
123
Int J Flex Manuf Syst (2007) 19:463–485
DOI 10.1007/s10696-008-9050-z
strategic SC alignment, for example, when dealing with product changeovers or
introduction of new product, rather than for operational control ...
Supply chain management is the streamlining of a business' supply-side activities to maximize customer value and to gain a competitive advantage in the marketplace. Supply chain management (SCM) represents an effort by suppliers to develop and implement supply chains that are as efficient and economical as possible. Supply chains cover everything from production, to product development, to the information systems needed to direct these undertakings.
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In the current era of globalization, main competition is not only amongst the businesses, but also amongst the difference in supply chain. A supply chain is referred to as a network of materials, services, information and organizations that have been experiencing transformation, supply and demand (Malhotra 2006). Management of supply chain is referred to as the management of information, physical and financial flows in each and every stage related to the supply chain for provision of profit and customer value for each and every member in the chain of supply. The practices and theories of supply chain management vary from business to business and product to product.
Building your supply chain
can be one of the
hardest parts of starting an e commerce business.
To
build an effective supply chain , you ll first need
to understand the operational components that
comprise one.
Most supply chains
include many operations, each
of which has its own uniqu e g oals , requirements ,
and indications . These operations work together as
a whole to move goods from your business to the
customer, Q
What you need first t o build an effective supply chain?
1. Suppose a firm decides to minimize its holdings of current asse.docxjackiewalcutt
1. Suppose a firm decides to minimize its holdings of current assets, relative to sales. Which statements are true?
Answer
1.
The firm's expected profits will decrease.
2.
The firm's expected profits will increase.
3.
The risk of the firm's profits will decrease.
4.
The risk of the firm's profits will increase.
2. A firm uses the EOQ model to detemine its optimal order quantity, but is considering adding a safety stock of 1,000 units to meet unexpected demand, or to cover demand during variations in lead time. Check all of the statements that are correct if it starts holding safety stocks.
Answer
a.
The firm's annual total carrying cost (TCC) will increase.
b.
The firm's annual total ordering cost (TOC) will decrease.
c.
The firm's annual total inventory cost (TIC) will increase.
3. Match the term in the left column with the description in the right column.
credit period length of time customers are given to pay for purchases
discount reduction in amount owed if invoice is paid early
credit standard required financial strength of acceptable credit customer
collection policy procedures followed to collect past-due accounts
Inventory Management
FIN 340
Prof. David S. Allen
Northern Arizona University
Types of InventoryRaw materials inventory:
Factors of production that will be used in a later stage of production or assembly.Work-in-progress inventory:
Partially assembled or completed goods.Finished goods inventory:
Items ready for distribution or sale.
Types of InventoryIndependent items: Have demand unrelated to the requirements for other items, e.g. finished goods.
Independent items lend themselves to analysis by quantitative techniques.Dependent items: Derive their demand from the need for other items or finished products, e.g. raw materials or work-in-progress.
The demand for the end product is used to infer demand for its components, subcomponents, and raw materials, This is combined with the existing inventory balances to establish a net requirement.
Benefits of Holding InventoryFor finished goods, most marketing analyses suggest that product availability is the most important factor in customer satisfaction.The ability to order in larger lot sizes can create economies of scale in pricing, handling, and setups.In manufacturing, inventory decouples supply and demand. It makes possible longer production runs and more flexibility in the manufacturing process.Inventory also can enhance firm liquidity. In periods of high cash flows, the firm can invest excess cash in building up inventory. When cash flows are lower, the firm can sell off excess inventory without replacing it in order to generate cash.
Costs of Holding InventoryOrdering costs: The fixed and variable costs resulting from the placement and processing of an order.
These include freight, labor, and handling charges. They are generally assumed to be proportional to the number of orders placed. In a produ ...
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Checkers memorandum
1. Indeoendent Institute of Education - Assessment 201 1
OUESTION 3
Explain the three (3) levels of decision-making of supply chain management with relevant
examples.
(Refer to pp. ll - 12 in Strydom et al (2"d edition) - Distribution Management.
Altocate 7 mark for the strategic level, 7 mark for the operational level and 7
mark for the tacticat level. Furthermore, allocate marks to a maximum of another
3 marks per explanation of each level.)
IMark Allocation: 1O]
rlilFsTroN 4
":{rirn{". i,*, iir;.i :ir I
6W',*Nreil"-"',
ffiWffiffi
4.I With the ability to order platters online with Checkers, what do you think the
distribution channel would most likelv look like? (4)
(Marker to use discretion in awarding marks, The following is an example
answer, Please refer to pages 30-34 in Strydom et al,, 2OO9, Distribution
Management, Van Schailg Pta.)
@ Independent Institute of Education (Pty) Ltd 2011
Page 5 of 7
2. 20rt
Independent Institute of Education - Assessment
Itwou|dmost|ikelystartfromdecentra|isedsources(c|osestfarms/
drop-off points/ warehouses (1)
suppliers) (l) sending fresh ingredients to
be at the store when the order is
and the food would most likely already
placed. (1) oncean online order is placed' the admin person at Checkers
on|inewi||eitherca||theorderinore-mailtheorderthroughoncepayment
has been received. (I)
4.2 AssumingthatyouaretheMarketingManagerforCheckers,whatmeasureswou|d
(6)
you put into place to manage customer expectation?
(Markertousediscretioninawardingmarks'Thefollowingisanexample
answer.Awardamaximumof6marks.PleaserefertopagesT6g-776in
Van Schaik' Pta')
Strydom et al', 2Oo+ Distribution Management'
Making sure that it's easy to register on
the web site; (l')
at all times; (l)
Making sure that the web site is functional
a MakingsurethatthereisaCheckerswiththeserviceinre|ative|yc|ose
proximity anywhere in South Africa; (1)
a InventorY availabilitY; (l)
a Order lead time; (l)
e-mail or smsi (1)
a Verifying the order once it has been taken via
a Makingsurethatthestoreconfirmsthattheorderhasbeenreceived;(1)
Makingsurethatthecustomerisinformedviate|ephoneorsmswhentheir
order is going to be late' (l)
Explain the JIT principle and why it is so relevant
to these platters? (5)
4.3
(Pleaserefertopageg&73inStrydometal"2OO9'DistributionManagementl
Van Schaik, Pta.)
TheJust.in-Time(.1)conceptpromotestheideathattherightproducts
required ' (2) Because these
arrive in the right quantities just when they are
perishable product' (l)
platters are made up of food, and food being a
Checkerswou|dbeabletominimisepotentia|waste(J)iftheyare,
operating a functional JIT system'
as a store and give a reason
4.4 Define the distribution structure relevant to checkers
whyitistnemost|ike|ydistributionstructure.A|somentionwhythisdistribution
been selected against checkers'particular brand
strategy? (5)
structure would have
@ Independent Institute of Education (Pty) Ltd 2011
Page 6 of 7
3. 201 1
Independent Institute of Education - Assessment
(please refer to page 60 in strydom et al,' 2oo9, Distribution Management' van
Schaik, Pta,)
Intensive distribution (2,) invotves placement of products (usually
convenience products) in as many locations as possible by using the
optimum number of intermediaries' (1) It is generally an appropriate
objectivewhenacost|eadershipstrategy(1)isemp|oyedasthefirm's
competitive position and the key features of the target market segment is
on purchasing convenience at a low price. checkers mainly sell convenience
goodsandhaveaneveryday|owprice/cost|eadershipstrategy
strategically. There are vast amounts of stores employed nationwide. (J)
4.5 What do you make of the Checkers "Better and Better" positioning relevant to
introducing a fine selection of wines, cheeses and meats? Q)
checkers is moving into a space, cost and quality wise, between shoprite
par
and pick n Pay. (and potentially woolies foods) or one could argue' on
with Pick n Pay' between Shoprite and Woolworths' (2)
4.6 What effect do you think the "Better and Better" positioning has had on the
(3)
construction and management of Checkers' value chain?
(Marker to use discretion in awarding marks. The following is an example
answef. Award a maximum of 3 marks. Please refer to pages 67' 797-794 in
Strydom et al., 2OOg, Distribution Management, Van Schaik' Pta')
Because the campaign or positioning set certain expectations' customers
would then like to see good quality meats' cheeses and wines - as well as a
variety of these products (l). This means that products had to be sourced
from more suppliers, and more intermediaries would enter the value chain -
even imported products in some circumstances with its own sets of laws
and regulatory channels to follow (1). To select the right store for the right
type of product could be quite a daunting task, This decision is based on the
demographics of each store (1). Product innovation i.e. ready prepared
meats would also lead to more operational organisation in ensuring that the
end product has the desired outcome (J), A positive is certainly the fact that
an atready existing supply chain would have helped financially and would
have also helped with potential teething problems initially - relationships
with existing suppliers now providing more of their product would also have
cost saving results. (J)
IMark Allocation: 25]
END OF PAPER
@ Independent Institute of Education (Pty) Ltd 2011
Page 7 of 7