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FORMULATION OF THE RESEARCH PROBLEM
&
DEVELOPMENT OF THE RESEARCH HYPOTHESES
RESEARCH METHODOLOGY CONCEPTS AND CASES
Defining the research problem
A research problem can be defined as a gap or
uncertainty in the decision makers’ existing body
of knowledge which inhibits efficient decision
making. The gap could be academic &
theoretical (basic) or real time and action
oriented (applied).
RESEARCH METHODOLOGY CONCEPTS AND CASES
Problem identification process
Management Decision Problem
Discussions
with subject
experts
Review of
existing
literature
Organization
Analysis
Qualitative
analysis
Management Research Problem / Question
Research framework / Analytical model
Statement of Research Objectives
Formulation of Research Hypothesis
RESEARCH METHODOLOGY CONCEPTS AND CASES
Decision problems Research problems
DECISION PROBLEM RESEARCH PROBLEM*
1. What should be done to increase the
customer base of organic products in the
domestic market?
2. How to reduce turnover rates in the BPO
sector?
3. How to improve the delivery process of
Widex hearing aids in India?
4. Should the company continue with its
existing security services vendor or look at an
alternative?
5. Can the Housing and real estate growth be
accelerated?
6. Whom should ICICI choose as its next
Managing director- Mr ABC or Mrs. XYZ?
1. What is the awareness and purchase
intention of health conscious consumers for
organic products?
2. What is the impact of shift duties on work
exhaustion and turnover intentions of the BPO
employees?
3. How does Widex/ industry leader manage its
supply chain in India/Asia?
4. What is the satisfaction level of the company
with the existing vendor? Are there any gaps?
Can they be effectively handled by the vendor?
5. What is the current investment in Real Estate
and Housing? Can the demand in the sector be
forecasted for the next six months?
6a. what has been the Leadership initiatives
and performance record of ABC viz. XYZ?
6b. Can a leading aggressive private sector
bank accept a woman as its leader?
RESEARCH METHODOLOGY CONCEPTS AND CASES
Problem identification process
Management decision problem: the issue/decision that
needs to be resolved through research
Discussion with experts: to get the right perspective on
the issue, discussion/dialogue isheld with subject/industry
expert.
Review of literature: the most valuable source of framing
the research question is to review the past work done on
related topic(s).
Qualitative surveys: primary exploratory loosely
structured surveys to attain the environmental context.
RESEARCH METHODOLOGY CONCEPTS AND CASES
Problem identification process
Management research problem: the four steps
might lead to multiple directions/research problems
the researcher can take.
 The researcher has to identify THE alternative he/she
will undertake
Theoretical model building (optional)
Statement of research objectives
RESEARCH METHODOLOGY CONCEPTS AND CASES
Problem Encountered by researcher in India
RESEARCH METHODOLOGY CONCEPTS AND CASES
The research hypotheses
A hypotheses is any assumption/presupposition that
the researcher makes about the probable direction of
the results that might be obtained on the completion of
the research process
Descriptive hypotheses: This is simply a statement
about the magnitude, trend, or behaviour of a
population under study.
Relational hypotheses: These are the typical kind of
hypotheses which state the expected relationship
between two variables.
RESEARCH METHODOLOGY CONCEPTS AND CASES
HYPOTHESIS TYPES
Null Hypothesis: Null means Zero. The null hypothesis is a
statistical proposition which states, essentially that, there is
no relation between the variable (of the problem). When a
hypothesis is stated negatively, then it is called as a null
hypothesis
Ex: H0: Application of Bio fertilizer does not increase plant
growth
Alternative Hypothesis: That which is concluded rejecting
the null hypothesis is known as alternative hypothesis.
Alternative hypothesis is formulated embracing a whole
range of values rather than a single point.
Ex: Ha: Application of Bio fertilizer increases plant growth
RESEARCH METHODOLOGY CONCEPTS AND CASES
CHARACTERISTIC OF HYPOTHESIS
Clarity
Specific
Scope for verification
Testable
Linked to Theory consistent
Consistent
RESEARCH METHODOLOGY CONCEPTS AND CASES
Criteria for hypotheses formulation
In simple, declarative statement form
Measurable and quantifiable
Is essentially a conjectural statement
Has underlying assumptions on the testing of the
stated relationships
RESEARCH METHODOLOGY CONCEPTS AND CASES
END OF CHAPTER
RESEARCH METHODOLOGY CONCEPTS AND CASES

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Ch.2 ppt

  • 1. FORMULATION OF THE RESEARCH PROBLEM & DEVELOPMENT OF THE RESEARCH HYPOTHESES RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 2. Defining the research problem A research problem can be defined as a gap or uncertainty in the decision makers’ existing body of knowledge which inhibits efficient decision making. The gap could be academic & theoretical (basic) or real time and action oriented (applied). RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 3. Problem identification process Management Decision Problem Discussions with subject experts Review of existing literature Organization Analysis Qualitative analysis Management Research Problem / Question Research framework / Analytical model Statement of Research Objectives Formulation of Research Hypothesis RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 4. Decision problems Research problems DECISION PROBLEM RESEARCH PROBLEM* 1. What should be done to increase the customer base of organic products in the domestic market? 2. How to reduce turnover rates in the BPO sector? 3. How to improve the delivery process of Widex hearing aids in India? 4. Should the company continue with its existing security services vendor or look at an alternative? 5. Can the Housing and real estate growth be accelerated? 6. Whom should ICICI choose as its next Managing director- Mr ABC or Mrs. XYZ? 1. What is the awareness and purchase intention of health conscious consumers for organic products? 2. What is the impact of shift duties on work exhaustion and turnover intentions of the BPO employees? 3. How does Widex/ industry leader manage its supply chain in India/Asia? 4. What is the satisfaction level of the company with the existing vendor? Are there any gaps? Can they be effectively handled by the vendor? 5. What is the current investment in Real Estate and Housing? Can the demand in the sector be forecasted for the next six months? 6a. what has been the Leadership initiatives and performance record of ABC viz. XYZ? 6b. Can a leading aggressive private sector bank accept a woman as its leader? RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 5. Problem identification process Management decision problem: the issue/decision that needs to be resolved through research Discussion with experts: to get the right perspective on the issue, discussion/dialogue isheld with subject/industry expert. Review of literature: the most valuable source of framing the research question is to review the past work done on related topic(s). Qualitative surveys: primary exploratory loosely structured surveys to attain the environmental context. RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 6. Problem identification process Management research problem: the four steps might lead to multiple directions/research problems the researcher can take.  The researcher has to identify THE alternative he/she will undertake Theoretical model building (optional) Statement of research objectives RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 7. Problem Encountered by researcher in India RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 8. The research hypotheses A hypotheses is any assumption/presupposition that the researcher makes about the probable direction of the results that might be obtained on the completion of the research process Descriptive hypotheses: This is simply a statement about the magnitude, trend, or behaviour of a population under study. Relational hypotheses: These are the typical kind of hypotheses which state the expected relationship between two variables. RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 9. HYPOTHESIS TYPES Null Hypothesis: Null means Zero. The null hypothesis is a statistical proposition which states, essentially that, there is no relation between the variable (of the problem). When a hypothesis is stated negatively, then it is called as a null hypothesis Ex: H0: Application of Bio fertilizer does not increase plant growth Alternative Hypothesis: That which is concluded rejecting the null hypothesis is known as alternative hypothesis. Alternative hypothesis is formulated embracing a whole range of values rather than a single point. Ex: Ha: Application of Bio fertilizer increases plant growth RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 10. CHARACTERISTIC OF HYPOTHESIS Clarity Specific Scope for verification Testable Linked to Theory consistent Consistent RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 11. Criteria for hypotheses formulation In simple, declarative statement form Measurable and quantifiable Is essentially a conjectural statement Has underlying assumptions on the testing of the stated relationships RESEARCH METHODOLOGY CONCEPTS AND CASES
  • 12. END OF CHAPTER RESEARCH METHODOLOGY CONCEPTS AND CASES