As delivered for EMG Online webinar, Oct. 13, 2011
http://www.emgonline.com/Academy/Pages/EMG-Academy/Products/KnowledgeBuilders/Reinventing-News-on-Your-University-Web-Site
Presentation as part of a Year 2 undergraduate module on Online Journalism. Part of the degree in Journalism at Birmingham City University's School of Media.
Reimagining Journalism in the Age of Social MediaJD Lasica
A presentation about how journalism might be reimagined in an age when more people are embracing the precepts of social media.
Given by JD Lasica on Aug. 25, 2011, at El Mercurio in Santiago, Chile, during a 2-day symposium attended by news executives and managers from major publications in South America.
From the 2010 Texas School Public Relations Association (TSPRA) Conference in Austin, TX
"The rapidly changing communication landscape presents numerous challenges for PR professionals. Organizations depending on traditional media outlets to be the main and preferred communication channel to reach and influence audiences are often finding it harder to have their stories expand their reach with shrinking newsrooms.
PR pros must be adept at effectively integrating and managing the communication channels at their disposal. These new challenges provide us with new and exciting ways to leverage traditional PR techniques along with social media skills to help our organizations and clients remain visible and connected with key audiences."
Digital journalism also known as online journalism is a contemporary form of journalism where editorial content is distributed via the Internet as opposed to publishing via print or broadcast.
Presentation as part of a Year 2 undergraduate module on Online Journalism. Part of the degree in Journalism at Birmingham City University's School of Media.
Reimagining Journalism in the Age of Social MediaJD Lasica
A presentation about how journalism might be reimagined in an age when more people are embracing the precepts of social media.
Given by JD Lasica on Aug. 25, 2011, at El Mercurio in Santiago, Chile, during a 2-day symposium attended by news executives and managers from major publications in South America.
From the 2010 Texas School Public Relations Association (TSPRA) Conference in Austin, TX
"The rapidly changing communication landscape presents numerous challenges for PR professionals. Organizations depending on traditional media outlets to be the main and preferred communication channel to reach and influence audiences are often finding it harder to have their stories expand their reach with shrinking newsrooms.
PR pros must be adept at effectively integrating and managing the communication channels at their disposal. These new challenges provide us with new and exciting ways to leverage traditional PR techniques along with social media skills to help our organizations and clients remain visible and connected with key audiences."
Digital journalism also known as online journalism is a contemporary form of journalism where editorial content is distributed via the Internet as opposed to publishing via print or broadcast.
Keynote for the Prague Platform on the Future of Cultural Heritage, convened by the European Commission, October 7-8, 2019. The Prague Platform talks about
“Enhanced digitally enabled cultural heritage participation for all citizens.”
But what do these words mean? And how might we approach them — as practitioners, communities, governments and institutions, and citizens?
ONA San Diego presentation on the top 10 trends to watch in 2017 by Tom Mallory of San Diego Union-Tribune and Amy Schmitz Weiss of San Diego State University (Presented Jan. 26, 2017).
Looking at how social media is influencing the way we consume news, who can produce and publish news and how these new platforms are influencing journalistic practices
Introduction to hyper-local media, part three: issues, challenges and futureg...Damian Radcliffe
12" pack broken into three, due to file size. This is part three, which looks at the issues, challenges and opportunities for the sector. It also involves some future gazing. Comments, feedback and suggestions are very welcome.
This handout was created after a presentation "Orientation to Online Journalism" which was done as part of a UN Media Workshop in Georgetown Guyana on 12 September, 2015. The workshop was convened by Dr Paloma Mohammed.
Keynote for the Prague Platform on the Future of Cultural Heritage, convened by the European Commission, October 7-8, 2019. The Prague Platform talks about
“Enhanced digitally enabled cultural heritage participation for all citizens.”
But what do these words mean? And how might we approach them — as practitioners, communities, governments and institutions, and citizens?
ONA San Diego presentation on the top 10 trends to watch in 2017 by Tom Mallory of San Diego Union-Tribune and Amy Schmitz Weiss of San Diego State University (Presented Jan. 26, 2017).
Looking at how social media is influencing the way we consume news, who can produce and publish news and how these new platforms are influencing journalistic practices
Introduction to hyper-local media, part three: issues, challenges and futureg...Damian Radcliffe
12" pack broken into three, due to file size. This is part three, which looks at the issues, challenges and opportunities for the sector. It also involves some future gazing. Comments, feedback and suggestions are very welcome.
This handout was created after a presentation "Orientation to Online Journalism" which was done as part of a UN Media Workshop in Georgetown Guyana on 12 September, 2015. The workshop was convened by Dr Paloma Mohammed.
Here's my presentation at NewComm Forum 2010: "Social and Entrepreneurial: The Paths to the New Journalism," a look at the fast-evolving journalism and social media landscape, the opportunities for new players, and why the old guard won't survive if they don't make significant changes to their corporate cultures.
Social Media Introduction for Communications and PR Professionals - by Jos Sc...Jos Schuurmans
An introduction to social media, prepared for a seminar for communications and public relations professionals in Helsinki, Finland, January 2009, by Jos Schuurmans, http://www.josschuurmans.com/contact
A Study on Contemporary Technical Trends of Web Journalism
Be it an academic scholar or a professional aspirant, anybody who want to be
successful or achieve excellence in the field of web journalism should keep track of the changing
processes and practices that the online world is going through. With this
dissertation paper I have tried to sketch out the whole idea and process of Online
Journalism in the current context, and shed light on some contemporary technological
trends. With this I have also explored online media habits of
the audience. I feel this work of mine will help those scholars to conduct more
detailed research on emerging issues of web journalism & also expect aspiring
web journalists to get benefitted from this.
Department of Journalism & Mass Communication
West Bengal State University
Semester: 3 Session: 2013-2015
Reg No. 002017-2013
Paper: Communication Research
#AkashCreations
A Corporate Approach To Social Media - by Jos Schuurmans / CluetailJos Schuurmans
Jos Schuurmans looks at "social" or "participatory" media, the "social web" and "New Internet" from a corporate organizational viewpoint.
He lays out a conceptual framework for understanding where we are at this point, as well as a general approach to social media through "change from the inside out".
Reinventing Journalism: Trends, Innovations and Unanswered QuestionsDamian Radcliffe
A round-up of some key recent developments in the world of journalism related to evolving and emerging business models. These slides outline changes in consumption and advertising, as well as innovations in content creation, consumption and distribution. Finally, it also explores whether our concepts of journalism need to evolve and how the sector might move forward.
This is the presentation made by University of Oklahoma Student Media to the OU Faculty and Staff senates describing our self-study, "Imagine the Future: Campus Media in a Digital Age."
Slides from my lecture today to the City University International Journalism MA students... it's meant to be the introduction of thoughts, rather than to provide any certain and specific plans.
Session 1/8. Introduction. The Strategic Content Alliance, JISC sponsored workshops on Maximising Online Resource Effectiveness, held on different occasions throughout 2010 and delivered by Netskills.
Working with Developers to Activate your Content StrategyGeorgiana Cohen
Presented by Georgy Cohen at HighEdWeb 2019
When we’re talking about digital work, sometimes we divide that work into two buckets: the “creative” work (completed by visionary unicorns) and the “technical” work (completed by heads-down colleagues who just want to be left alone to code in peace).
But this is inaccurate. The creative and technical aspects of digital work need to be aligned in order to create effective experiences. This is particularly true when we are talking about content strategy.
In this talk, I will discuss how to practically achieve successful collaboration between creative and technical teams, yielding both an effective content strategy and deeper cross-disciplinary understanding. This means being more thoughtful about team dynamics and communication, requirements gathering, information design, the interplay between code and content, and overall site governance.
This is Not Fine: Working on the Web in Higher Ed During Uncertain TimesGeorgiana Cohen
With trust in institutions declining, a combative political climate, and ongoing challenges to the industry, it’s a complicated time to work in higher education marketing. We face extraordinary pressure to differentiate our institutions, assert their relevance, and meet critical goals for recruitment and fundraising. Meanwhile, the student market is rapidly changing, new policies endanger higher education funding and access, and the stinging impact of these shifting tides is acutely felt across the campus community. Amidst all this, battle fatigue is real. And it’s easy to feel powerless.
But within the scope of our roles and abilities as digital communicators, we have tremendous opportunity to target and optimize critical messages, elevate access to indispensable resources, support the most vulnerable members of our communities. In an era of fake news, context, clarity, and expertise have never been more valuable, and the mission of higher education has never been more essential. In this session, I will discuss how the humble higher ed digital communicator can meaningfully and sustainably fight the good fight for both their respective institution and higher education at large. From strategies to subtweets to self-care, consider this session a how-to for higher ed web work in these trying - yet potentially rewarding - times.
As delivered at ContentEd 2017 - London, England
Governance is all about creating structure and accountability to support your content goals. But in organizations where rigid hierarchies and legacy systems often still rule the roost, imposing new processes, roles, and guidelines (accompanied by new expectations and consequences) is much easier said than done. That’s why it’s important to prepare your internal community for governance through training and education, relationship building, and helping people understand the value and outcomes of their work on the website. Before implementing governance policies, find out how to prepare your community to embrace them more readily.
Everything Old is New Again: Getting the Most Out of Your Email NewslettersGeorgiana Cohen
The hottest digital platform today arguably isn’t Periscope, Snapchat, or Yik Yak. In fact, it was invented in 1972. Yes, I am talking about email, that erstwhile platform whose death has been asserted time and time again. It’s most definitely alive, and going through quite a renaissance thanks to new tools, new personalities, and renewed attention to substance and style. As fatigue with the social media firehose grows, publishers are rediscovering the one-to-one intimacy of electronic mail.
In higher ed, email newsletters are a dime a dozen. But the effort they require is not insignificant. And there’s a lot of competition awaiting us in the inbox. How can we make email work harder for our content strategy, and what can we learn from this platform’s newfound popularity to make it more effective for us? In this presentation, we will discuss tools, processes, and best practices for managing email products; examine examples of successful email newsletters (from higher ed and beyond); and explain how to connect email to your overall communications strategy.
Fit to Print: Creating Purposeful News ContentGeorgiana Cohen
Delivered at Confab Higher Ed 2013
At our institutions, we commit a significant amount of resources to creating news content—press releases, internal and external newsletters, homepage feature stories, and more. We rely on this content to tell our story, communicate important information, and forge connections with readers in a timely, high-impact fashion. But how do we ensure that news content is on-brand, reaching the right audiences, and providing real value?
News content can have high strategic value for supporting institutional goals, but only if we plan and publish it with that intent. How much do we publish news content out of habit or reflex, rather than with clear purpose? Are we making good use of our time and resources—and our readers’ attention?
Learn how to best manage news content publishing, including best practices for editorial planning/workflow, strategic alignment, and measurement.
Discover how telling stories and utilizing diverse content types can make for more effective, compelling news content.
Gain perspective on how to build and sustain editorial partnerships that reinforce strategic news publishing.
Delivered at the PRSA Counselors to Higher Education Senior Summit, April 25-27, 2012, Washington, D.C.
Learn more at http://takethecrosstown.com
Read more at http://meetcontent.com
Bridging the Real and Virtual Worlds: The Next Evolution of Social and Mobile...Georgiana Cohen
When we talk about integrated marketing, that needs to mean more than making sure our Twitter, Facebook and website are in strategic alignment. Our web marketing has to align off-screen as well as it does on-screen. The world is increasingly becoming hypertext, rich with multiple layers of meaning and context. From Foursquare decals to chalked messages to "follow us on Facebook" to event-specific hashtags, we are surrounded by calls to link our real-life activities to their online complements. In our role as web communicators, how can we do this well in a way that serves both our needs and the needs of our audiences? Whether we're talking about geosocial/location-based services, viewbooks, flyers or tweetups, there is a large number of platforms where this is becoming increasingly relevant. How can we activate the ambient intimacy and latent connectivity around us to engage our audiences with relevant experiences and content? How can we bridge online community with off-line community? In this session, we will explore these principles as well as several concrete ideas for how to put them into action.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
Carrying the Banner: Reinventing News on Your University Website
1. system checklist
How is the sound quality?
For telephone users only, input audio pin #
Video: Can you see the setup screen?
Please turn off any background noise
Please close other applicaAons, such as web
browsers, email, etc.
1
3. Carrying the Banner
Reinventing News on Your University Website
Georgy Cohen, Tufts University @radiofreegeorgy
#emgkb meetcontent.com
Oct. 13, 2011 georgycohen.com
19. • Poor design
• Not dynamic
• Unclear audience
• Inconsistent quality
• Stuck in 20th century
hJp://www.flickr.com/photos/uber‐tuber/2509891233/
20. The State of Print and Electronic
Publications in Higher Ed (December
2010)
• 94% of survey respondents (vs. 82% in 2009
and 77% in 2007) say that their institutions
are relying more on electronic publications
(web, blog, email, PDF, RSS, etc)
• Yet only 38% say their budget for electronic
publications has increased over the past two
years (vs. 42% in 2009 and 44% in 2007!)
31. “A New Model for New News”
Mission for the digital marketplace:
(developed in 2008)
Create content that will satisfy a
full range of consumers’ news needs
and then build the links that will connect
people to the relevant news they seek.
http://www.ap.org/newmodel.pdf
32. People have different expectations
when they go online. Readers seek up-
to-the-minute information in a
media-rich environment that includes
video, message boards, and
opportunities to connect via social
networks. Creating an online
publication that delivers relevant
content and draws repeat visits takes
dedication and time. (con’d)
33. Putting a publication on the web offers
new opportunities to communicate
with people beyond your core audience.
The CASE research finds that external
searches often spark more interest in
your organization and the information
and expertise you provide. Online
publications must be optimized to
help people find you.
Claire Napier and Dan Woychick, Feb. 24, 2010
34. Key Concepts
• News discovery
• Stock and flow
• Organizational woes
• Content types
• e.g. the press release
hJp://www.flickr.com/photos/uber‐tuber/2509891233/
35. News discovery
Mission for the digital marketplace:
(developed in 2008)
Create content that will satisfy a
full range of consumers’ news needs
and then build the links that will connect
people to the relevant news they seek.
http://www.ap.org/newmodel.pdf
36. News discovery
Valeria Maltoni:
Conversation Agent, Nov. 14, 2010
“The study also
concluded that the
fragmentation of the
news channels and
delivery models, as
well as the user
experience are by and
large disappointing….
hJp://www.flickr.com/photos/rightee/2703215957/
37. News discovery
“Except for the
channels are not alone
the delivery
mechanism.
Especially when we're
talking about newer
generations of
consumers, people and
their social graphs are
the last mile.” hJp://www.flickr.com/photos/rightee/2703215957/
38. Stock & Flow
“The master
metaphor for media
today” - Robin
Sloan
Snark Market, Nov. 2010
“Flow is the feed.
It’s the posts and
the tweets. It’s the
stream of daily and
sub-daily updates
that remind people hJp://www.flickr.com/photos/lululemonathleAca/5001738548/
39. Stock & Flow
“Stock is the durable
stuff. It’s the content
you produce that’s as
interesting in two
months (or two years)
as it is today. It’s what
people discover via
search. It’s what
spreads slowly but
surely, building fans
over time.”
hJp://www.flickr.com/photos/lululemonathleAca/5001738548/
40. Organizational Woes
Central News Office
hJp://www.flickr.com/photos/davegray/5429335705/
42. Organizational Woes
Central News Office
hJp://www.flickr.com/photos/anhonorablegerman/5604470991/
43. Content Types
What is the place of…
• Video, audio, photos
• Live chats, Instagram, Storify
• user generated content
What is the role of…
-30-
• SEO, tagging, linking
How do we make content…
• social, relevant, contextual
45. “
Universities have
an opportunity to
leapfrog the mainstream
media and explain our
research, teaching and wider
contributions to society in forms
beyond the text-based press release. ...
We have websites, and access to the
tools needed to reach the public.
Kyle Christie, King’s College (London), Aug. 7, 2011
http://kylelchristie.com/2011/08/07/is-it-possible-to-go-beyond-press-releases/
45
46. For more on this,
check out this post on
http://meetcontent.com/blog/2011/10/the-
future-of-public-relations-in-higher-ed/
46
74. “Why are we letting the delivery platform hold our
content hostage? News organizations should
instead be ‘content-first,’ and use tools that
promote content above all else.”
- Max Butler, Sept. 13, 2010
hJp://www.maxcutler.com/2010/09/13/what‐is‐a‐news‐cms
75. “These are weird times for publishing.”
– Erin Kissane, Confab, May 9, 2011
78. References – Sites & Blogs
• NPR Digital Services
• Mediabistro’s 10,000 Words
• Nieman Lab
• PBS Media Shift
• Adam Westbrook
• News University
• Valeria Maltoni, Conversation Agent
• Dave Winer, Scripting News
• Jay Rosen/Dave Winer, Rebooting the
News
• toolkit.snd.org (Society for News Design)
79. References - Books
• David Meerman Scott, “New Rules of
Marketing and PR” and “Real-Time
Marketing and PR”
• Mark Luckie, “The Digital Journalist’s
Handbook”
• Ryan Thornburg, “Producing Online
News: New Tools, Stronger Stories”
• Ian Bogost, Simon Ferrari and Bobby
Schweizer, “Newsgames: Journalism at
Play”
What we did - Mainstream media as model- news is changing in MSM and we need to change to- news habits and expectations don’t change just b/c we’re higher ed - we don’t get a break\n
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Who is the audience?\nWhy do this when we can tell our story directly? Why rely on the media? Are they communicating to our audience?\n
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What we did - Mainstream media as model- news is changing in MSM and we need to change to- news habits and expectations don’t change just b/c we’re higher ed - we don’t get a break\n- look to journalism for analogues - their budgets are similar to ours (get #s)- who wins ONA rewards, and for what?- hire ex-journalists or journalism grads → content generalists in newsroom, multitool\n
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Stories\n
Holistic approach\n
Be creative, find new angle\n
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Analytics\n
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design\n
Innovate and try new tech - Cover it Live- Live-tweeting- bring in social media content\nQR, chats – new channels and content types\n
Interactivity -QR, chats\n
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Social Media \nDistribution\nAnd monitoring\n
News stories as landing pages – google, social media, links STATS on SM driver to News (Canada - http://www.reportr.net/2011/04/27/social-media-transforming-people-news/)\n
Integrate across channels\n- social media- digital signage\n- printed materials\n- mobile - news consumption stats: http://stateofthemedia.org/2011/mobile-survey/\n- web sections (thru tagging) - Harvard (http://www.slideshare.net/harvardwww/analytics-and-social-tools-in-practice)\n
Integrate across channels\n- social media- digital signage\n- printed materials\n- mobile - news consumption stats: http://stateofthemedia.org/2011/mobile-survey/\n- web sections (thru tagging) - Harvard (http://www.slideshare.net/harvardwww/analytics-and-social-tools-in-practice)\n
Relationships - Share reporting, pool skills, give credit - http://www.pbs.org/idealab/2011/02/3-ways-to-expand-the-news-ecosystem045.html\n
Lessons from tech startups - http://www.mediabistro.com/10000words/what-newsrooms-can-learn-from-tech-startups_b2585\n
Involve your programmers\nhttp://www.theatlantic.com/technology/archive/2011/04/the-hackers-who-keep-the-washington-post-running/236933/\n
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Have a CMS that Supports news publishing- Content centric\nDrupal, Wordpress, JoomlaNPR’s Core PublisherBlog?\n
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Have a CMS that Supports news publishing- Content centric\nDrupal, Wordpress, JoomlaNPR’s Core PublisherBlog?\n
Have a CMS that Supports news publishing- Content centric\nDrupal, Wordpress, JoomlaNPR’s Core PublisherBlog?\n