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Social Media and Journalism
- 1. BA (Hons) Advertising Social Media & Journalism
- 4. Social Media…. … more than just marketing
- 6. Social Media & Journalism
- 7. Emily Bell on Digital Journalism http://www.youtube.com/watch?v=uB2nGHiAw6o&feature=related
- 9. How do we now consume and discover news?
- 10. How did you hear about??
- 11. 51% of 18 to 24 year- olds with a social networking profile agreed that they often find out about breaking news stories first via a social networking website http://stakeholders.ofcom.org.uk/market-data-research/market-data/communications-market-reports/cmr11/international/
- 12. How social media is changing news consumption
- 13. How social media is changing news consumption
- 14. How social media is changing news consumption
- 15. How are traditional news outlets responding?
- 16. Who now produces and publishes the news?
- 28. Participatory Culture Participatory culture refers to a culture in which private persons (the public) do not act as consumers only, but also as contributors or producers (prosumers). The term is most often applied to the production or creation of some type of published media http://en.wikipedia.org/wiki/Participatory_culture
- 30. What is the true power of bloggers and citizen journalists?
- 33. London Riots and Social Media
- 34. London Riots and Social Media
- 35. London Riots and Social Media
- 36. London Riots and Social Media http://www.guardian.co.uk/uk/blog/2011/aug/08/london-riots-third-night-live http://blogs.journalism.co.uk/2011/08/09/london-riots-five-ways-journalists-used-online-tools/
- 37. London Riots and Social Media
- 38. How is social media influencing journalistic practices?
- 39. Straight from the horses mouth… “ Tweet or be sacked” Peter Horrocks – Head of BBC Global News
- 41. NUJ Code of Conduct 1. At all times upholds and defends the principle of media freedom, the right of freedom of expression and the right of the public to be informed 2. Strives to ensure that information disseminated is honestly conveyed, accurate and fair 3. Does her/his utmost to correct harmful inaccuracies 4. Differentiates between fact and opinion 5. Obtains material by honest, straightforward and open means, with the exception of investigations that are both overwhelmingly in the public interest and which involve evidence that cannot be obtained by straightforward means 6. Does nothing to intrude into anybody’s private life, grief or distress unless justified by overriding consideration of the public interest 7. Protects the identity of sources who supply information in confidence and material gathered in the course of her/his work http://media.gn.apc.org/nujcode.html
- 42. NUJ Code of Conduct 8. Resists threats or any other inducements to influence, distort or suppress information and takes no unfair personal advantage of information gained in the course of her/his duties before the information is public knowledge 9. Produces no material likely to lead to hatred or discrimination on the grounds of a person’s age, gender, race, colour, creed, legal status, disability, marital status, or sexual orientation 10. Does not by way of statement, voice or appearance endorse by advertisement any commercial product or service save for the promotion of her/his own work or of the medium by which she/he is employed 11. A journalist shall normally seek the consent of an appropriate adult when interviewing or photographing a child for a story about her/his welfare 12. Avoids plagiarism http://media.gn.apc.org/nujcode.html
- 43. How does social media and citizen journalism affect this? http://www.bbc.co.uk/editorialguidelines/page/guidance-blogs-bbc-full http://www.pcc.org.uk/cop/practice.html http://media.gn.apc.org/nujcode.html
- 44. How social media is influencing & changing journalistic practices http://www.bbc.co.uk/journalism/blog/2011/09/how-has-social-media-changed-t.shtml
- 47. Curation vs Journalism? http://www.youtube.com/watch?v=V84-b894jes&list=PL2AD6DFC3E488F317&index=2&feature=plpp_video
- 49. Social Media Module on SlideShare http://www.slideshare.net/UCFadvertising
- 50. Clemi Hardie [email_address] @clemihardie
Editor's Notes
- Big welcome back – blah, blah, blah
- Swap heartwarming stories about Christmas and New Years
- Up to now, we have been considering the power of social media within the contexts of marketing and advertising but now I want to consider how it is touching other industries and practices – social business models are reflective of how it is being utilised by more than just marketers and advertisers
- If you think about the multitude of tasks that can be aided by the core pillars of social media – real time, increased audience, free, increased reach – opens the doors to all sorts of possibilities with this kind of connection without barriers… These are just a few off the top of my head – give examples for each -
- This will be the focus for the next few sessions and today we will be looking specifically at how journalism has been affected by social media – ask around class for thoughts on this wonderful introduction
- Describe difference between values guiding material produced by bloggers and journalists – blogs are personal therefore have personal opinion and commentary yet journalists should be guided by journalistic values of
- Mann uses social media as a source to inform his mainstream media journalism; Carvin, at least in the case of the latest run of stories from the Arab world, has focused his journalism on and from social media platforms - curating a fascinating stream of tweets from Tunisia, Egypt and Libya.
- Definition of Social Media Brief description and examples of each.