The Student Information Management System (SIMS) business plan aims to enhance communication between parents and schools by providing online access to children's performance, attendance, and school activities. The software addresses the needs of working parents by offering timely updates and reports, while also filling a gap in the market for improved school-to-home communication. Revenue forecasts indicate significant growth potential over three years, supported by setup fees, monthly charges, and a gain-sharing model with schools and resellers.

1. STUDENT
INFORMATION
MANAGEMENT
SYSTEM (SIMS)
Business Planwww.xserve.in

2. Product Overview
Objective:
 Easy & direct
communication between
parents & school
 Easy & anytime online
access to child’s
performance & progress
 Awareness tool for
parents (exam
schedules, results,
attendance reports,
events, news, etc.)
School Reports Parents
Reports
uploaded by
school admin &
teachers
Parents get
online access to
school reports
 Children’s performance
report
 Attendance reports
 Assignments
 Exam & Test schedules &
results
 Class & School activities /
events
 School Time Table &
Holiday Calendar
 Personal remarks from
teachers on child’s
progress
 Fee updates
 Comparative reports
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3. Why do we need this product?
The software gives
parents access to
exam results as well
as comparative
reports for the entire
class and subject
wise class rank for
their child.
Parents can log-in to
the software and
access exam
schedules & ensure
kids prepare for
exams on time
Parents can log-in to
the software and get
access to school
activity calendar,
attendance reports,
recent news &
updates.
In today’s era, when most households have both parents working
which allows them little time to closely monitor their child’s progress
at school…..
.....this software
 Empowers them with critical & meaningful information which
helps them have a greater control on their child’s overall
development
 Has shortcut links to children’s grade & attendance reports,
assignments, school news, activities and more in one easy to
use location
 Lets Parents sign up for email / SMS alerts that notify them when
grades, attendance & other reports are updated online
 Provides an online medium for Parents – Teachers networking
to share feedbacks & progress reports
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4. Competition Overview
 Most of the current Student Information
Management Systems focus on effort reduction
for the school administration
 Current software systems have modules for
administrative tasks like admissions, attendance,
fees, library, inventory, payroll, transport, accounts
etc.
 Very few systems provide tools to improve
school-to-home communication
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5. Competitive Analysis
 Very few players in the current market with
focus on school-to-home communication
 Few players catering to this segment, but
they have limited physical presence in
India
 Increasing trend of working parents &
nuclear families has created a need for
such products
 Along with parents, Schools would gain a
lot of benefits from this product which will
result in more revenue for them
 There is a need to develop a cost-sharing
& gain-sharing model with schools &
educational institutions
 There is a need for this product, however a
demand needs to be created by increasing
awareness & educating schools and
parents
Opportunities Challenges
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6. Project Implementation Plan
Activity 1 2 3 4 5 6 7 8 9
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Project Team Identification
Detailed analysis of existing student management /
information systems: Product design, service offerings,
pricing strategy, after sales support, geographical
presence
Market Research for the proposed software system
Management Review & Presentation:
- Analysis on current & existing industry landscape
- Size & Growth forecasts for the target market
Product design and development
Marketing strategy to be developed
Product testing
Management Review & Presentation: final version of
the product, marketing strategy, risk assessment, other
findings & suggestions
Weeks
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7. Revenue Forecast
Forecast
Product set-up and license fee per school ₹ 25,000
This can be divided into buckets based
on number of students in a school
Sales commission for resellers 30%
Resellers to be appointed for nationwide
coverage
Monthly revenue per student ₹ 100
Software maintenance and admin
charges
Monthly commission for schools 30% Gain share model
Monthly commission for resellers 20% Gain share model
Expected number of schools to be enrolled
in one year
24 At an average of 2 schools per month
Average number of students per school 300 -
Revenue through product sales ₹ 420,000 Excluding reseller commission
Monthly revenue (12th month) ₹ 360,000
Excluding school and reseller
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8. Three Years Revenue Forecast
First
Year
Second
Year
Third
Year
₹ 27,60,000
₹ 70,80,000
₹ 114,00,000
 2 schools enrolled per month
 Average number of students
per school is 300
 Set up & License fee -INR
25,000. 30% commission to
resellers
 Monthly charges per student
@ INR 100. 50% commission
to schools & resellers
Revenue Assumptions
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9. Thank You
XServe
Consulting
www.xserve.in
contact@xserve.
in
 Contact us for the complete
business plan
 Product plan
 Competition analysis
 Cash flow projection
 Implementation strategy
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