The document discusses black hat and grey hat SEO techniques that can harm website traffic. It provides examples of unethical practices like keyword stuffing, cloaking, doorway pages, blog spamming and link schemes. The presentation encourages using good, consistent content and SEO instead and warns against being naive about these harmful tactics.

1. BLACK HAT SEO Unethical Practices That Can Kill Your Traffic Will Hanke WhereIsMyBusiness.com #WIMB 6:30-7:00 Networking 7:00-9:00 Learn + Q&A

3. One Lucky Winner

4. But First…

5. SEO Learning Opportunities

6. Upcoming Classes Audit Your Website for SEO Awesomeness September 15 Using Video to Increase Traffic & Sales October 20 You Decide! November x

7. Who’s Winning?

9. Don’t Make Me Mad

10. Easy Ways to Make the Gorilla Mad

11. Crappy Content (On Your Site)

12. Lots of Outbound Links

13. Keyword Stuffing keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword keyword

14. What? Tiny text

15. Double What?

16. Flash

17. Buying Links

18. SEO “Hats”

19. Disclaimer

20. Black Hat SEO Techniques

21. "Breaking the rules is unfair only to the person who made them...“ – Richard Marcinko Former Commander, Seal Team Six Author, Leadership Secrets of the Rogue Warrior

22. Scraping / Content Farming

23. MegaPinger

24. MegaPinger

25. Cloaking Awareness is Hard - Blocking is Easy

26. Javascript

27. Doorway Pages

28. Doorway Creator Script

29. Feed it Some Keywords

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31. BrandJacking

32. Grey Hat SEO Techniques

33. SERP Burying

34. KW Domaining yourdomain.net yourdomain.biz yourdomain.ws yourdomain-sucks.com yourbizname.com yourbizname-keyword.com keyword-keyword-keyword.com keyword-location.com yourcompetition.com yourcompetition.net yourcompetition-yourbizname.com yourcompetition-sucks.com yourcompetition-keyword.com keyword-city.com keyword-zip.com

35. Micro Sites

36. Blog Spamming

37. Google Bowling

38. Link Building & Redirection

39. Phishing

40. So What Do We Do?

41. Don’t Be Naive

42. Report It

43. Good, Consistent Content & SEO

44. Questions

45. Drawing