1. Q1)
From the questionnaire
analysis it shows that 70% of
my predicted consumer are
male, compared to the 30%
who are female, therefore in
my magazine it will be more
targeted towards a male
demographic.

2. Q2)
From the questionnaire
analysis it shows that 45% of
the questionnaire was given
to 13-16 year olds however
the nature of the magazine
is targeted towards to the
other age ranges, which total
55%. The limitation was that
the people I was able to give
out the questionnaire was to
mainly 13-16 year old
therefore giving biased
results.

3. Q3)
From the questionnaire
analysis it shows that 50% of
my predicated consumers
chose Dubstep as their
favourite genre of music.
Therefore the music
magazine will have a feature
dedicated to that specific
genre. However as Rock was
the second favourite genre,
an addition of a rock-dance
feature within the magazine
would draw more
consumers.

4. Q4)
From the questionnaire
analysis it shows that 65% of
predicted consumers don’t
buy magazines. Therefore a
digital magazine copy would
be a good alternative
especially due to the more
technological savvy target
audience.

5. Q5)
Following from Q4 the
questionnaire analysis shows
that the most popular
magazines to buy with my
demographic is music and
gaming magazine.
Therefore, it is important to
keep the conventions of a
music magazine as well as
adding a feature associated
with gaming into the
magazine, such as video
game soundtracks.

6. Q6)
From the questionnaire
analysis it shows that 70% of
my audience browse the
internet in a popular activity
to partake in during mu
audiences spare time
therefore a digital copy of
the magazine will be made
and a website with more
news and features. However
in the other comments
section, all four responses
was gaming therefore a
strong aspect of my target
audience is associated with
gaming, indicating a future
feature.

7. Q7)
Following from Q6 the
questionnaire analysis shows
that from the certain
activities my audience
partook in 78.95% spent
more than 4 hours doing.
This shows that if the
audience is hooked with
something its difficult to take
them away from it, therefore
the music magazine needs a
key selling point preferably
on the internet so that a lot
of there time is spent on the
music magazine.

8. Q8)
From the questionnaire
analysis it shows that 70% of
my predicated consumer
base would want a free
ticket as there ‘freebie’
within an magazine.
Therefore the chose
incentive for my music
magazine would be a free
ticket within certain
issues, its only a chance you
could get it or not.

9. Q9)
From the questionnaire
analysis it shows that a large
majority of my audience
know these specific artists
which are all within the
dance genre or sub genres.
Therefore the chose
demographic is an
appropriate one as they
would be interested to buy
the dance orientated music
magazine. However 3 of
these artists are from the
Dubstep genre
(Skrillex,Nero,DJ
Fresh), Skrillex had the
highest response with
80%, as a result Dubstep
needs to be a key feature
within my magazine.

10. Q10)
From the questionnaire
analysis it shows the highest
average ranking feature was
‘Reviews’ with
3.60%, therefore the most
important feature included
within the magazine would
be ‘Reviews’. The second
most important feature was
‘club/music guides’ with the
average ranking of 3.15%
followed by ‘interviews’ with
the average ranking of
3.10%. These features would
be important features as
well.