Kerrang! Contents Page Analysis.

1. Connor Morewood Media Studies Coursework
AS Media Coursework: Kerrang! Contents Analysis.
Masthead (lack of): Once again, Kerrang! have showntheir
originalitybychallengingthe expected norm of a music
magazine byremoving anymastheads fromthe contents
page. This maywork similarlyto havinga masthead onthe
page as it is incrediblyrare to lack meaning that Kerrang!
maybe recognised as a magazine without its masthead
hoistedup onthe contents page. Thistechnique is very
controversial but, evidently, verysuccessful.
Main Image: The mainimage
illustrates the overviewof
ReadingandLeeds 2015 festival
and is somewhat symbolic of
the entire event. The image
portrays Britishrock band, Don
Broco perching ona novelty
sizedbeach lounger. TomDoyle
(back) appears to be sliding into
the centre ofthe chairwhile
Rob Damiani (left) and Si
Delaney(back right) appear to
be falling back intothe chair.
These mishaps are
representative ofthe chaos and
enjoyment of the Reading and
Leeds Festival 2015. This is
incrediblyaccurate to one of the
mainarticleswithin the
magazine as it refers to and
revolves around the event in
question.
Target Audience and Genre: By analysingthe NME magazine
cover provided, we candevelopandestablisha somewhat
moderatelyclear target audience andgenre including a
recognisedage andgender demographic. Judging by
numerous features andcharacteristics, we cantellthat this
music magazine targets the young, male sector ranging from
approximately15-20. We cantell this byanalysing various
inclusions onthe cover page (these willbe mentioned within
alternate analysis areas).
Typography: The fonts includedseemto
be primarilysans-serif suggestinga
slightlyfriendlier aspect of the magazine
but stillveryprofessional. Due to this
small factor, I believe that the target
audience age is somewhat stretchedas
the professionalityprovokesa higherage
to read the magazinesbut the
friendlinessandcomfortabilityallows the
age range to reachslightlylower;this is a
very well workedmix of the two.
House Style: For the contents
page ofthis magazine, the
colour scheme seems to heavily
revolve aroundwhite, black,
yellow andred. The redand
yellow of the scheme was
incrediblyreflective of the main
storyportrayedonthe contents:
the Readingand Leeds Festival
2015. The distinguished colours
to symbolise this event have
been red andyellowfora
significant amount oftime
meaningthat it is reflective of
the storyand suggests the
importance of the article to the
magazine contents.
Numbers: For each listed article onthe
contents page, a numberis included
within the text inorder to express its
locationwithin the magazine issue. This
is fundamental to the successof the
magazine as it conveys a sense of
organisationandformality.