This document provides an introduction to basic design principles for logos and web graphics. It discusses key principles like white space, contrast, proximity, alignment, repetition, and complimentary colors. Learners will understand these principles, learn to create a simple logo using graphics software incorporating several design ideas, and demonstrate comprehension through a homework assignment finding an external image using one or more principles. The objectives are for all learners to understand the terms, most to apply ideas in their own work, and some to fully explain how principles are used.