AICPA19 - 8 simple techniques to grow your business with video marketing
•
1 like•82 views
These are the slides from my presentation on June 12, 2019 at AICPA ENGAGE 2019.
Recommended
More Related Content
What's hot
What's hot (15)
Similar to AICPA19 - 8 simple techniques to grow your business with video marketing
Similar to AICPA19 - 8 simple techniques to grow your business with video marketing (20)
More from Antoine Dupont
More from Antoine Dupont (20)
Recently uploaded
Recently uploaded (20)
AICPA19 - 8 simple techniques to grow your business with video marketing
- 1. Association for Accounting Marketing Summit #AICPAENGAGE #AAMKT In partnership with 8 Simple Techniques To Grow Your Business with Video Marketing
- 2. 8 SIMPLE TECHNIQUES TO GROW YOUR BUSINESS WITH VIDEO MARKETING
- 4. + 38,000 VIEWS #AICPAENGAGE #AAMKT @adupont65
- 6. +300 videos 5.4M Minutes Viewed +1000 subs/mo #AICPAENGAGE #AAMKT @adupont65
- 9. More Visibility Make The Phone Ring
- 12. Confused Overwhelmed Doesn’t work like it used to #AICPAENGAGE #AAMKT @adupont65
- 17. 8 VIDEO MARKETING FUNDAMENTALS #AICPAENGAGE #AAMKT @adupont65
- 19. MYTH & BAD HABIT #AICPAENGAGE #AAMKT @adupont65
- 21. BORING = 30s GREAT = 30mn #AICPAENGAGE #AAMKT @adupont65
- 27. 3 TYPES OF VIDEOS #AICPAENGAGE #AAMKT @adupont65
- 28. 1-HOW TO VIDEO
- 29. 51%Figuring How-To (PEW Research Center) #AICPAENGAGE #AAMKT @adupont65
- 33. AUTHORITY & TRUST #AICPAENGAGE #AAMKT @adupont65
- 34. 2-FAQ VIDEO
- 41. 80%Increased Conversions (Eye View Digital) #AICPAENGAGE #AAMKT @adupont65
- 42. SEO
- 43. BONUS VIDEO IN EMAILS
- 48. 5 Subjects That Every Buyer Wants To Know: Cost Problems Comparaisons (vs.) Reviews Best
- 49. THESE ARE THE SUBJECTS THAT MOVE ALL BUYING DECISIONS. #AICPAENGAGE #AAMKT @adupont65
- 50. 5 Ways To Answer Their Questions: Videos Social Media Blogs Website White Paper Download #AICPAENGAGE #AAMKT @adupont65
- 52. ENDLESS SOURCES OF CONTENT #AICPAENGAGE #AAMKT @adupont65
- 53. REVERSE ENGINEER YOUR CONTENT #AICPAENGAGE #AAMKT @adupont65
- 54. Keyword Magic Tool #AICPAENGAGE #AAMKT @adupont65
- 63. PREPARATION & SCRIPTING #AICPAENGAGE #AAMKT @adupont65
- 64. A-P-P METHOD
- 65. A - AGREE P - PROMISE P - PREVIEW #AICPAENGAGE #AAMKT @adupont65
- 66. (A) I’m sure you would agree that… (P) but if I told you that… (P) in this video I’m going to show you… #AICPAENGAGE #AAMKT @adupont65
- 67. GET YOUR FREE COPY OF SCRIPT TEMPLATE TEXT YOUR EMAIL TO (561) 285-2967 #AICPAENGAGE #AAMKT @adupont65
- 68. GET YOUR FREE COPY OF SCRIPT TEMPLATE TEXT YOUR EMAIL TO (561) 285-2967 #AICPAENGAGE #AAMKT @adupont65
- 73. HEAD SPACE
- 74. BAD HEADSPACE #AICPAENGAGE #AAMKT @adupont65
- 75. GOOD HEADSPACE #AICPAENGAGE #AAMKT @adupont65
- 77. HOW DOES FILING YOUR TAXES WORK? #AICPAENGAGE #AAMKT @adupont65
- 79. LIGHTING
- 80. BAD LIGHTING
- 81. GOOD LIGHTING
- 85. $10 $10 $12 $26$50$40 #AICPAENGAGE #AAMKT @adupont65
- 86. STARTER PACKAGE $148 #AICPAENGAGE #AAMKT @adupont65
- 89. PRO PACKAGE $3000-$4000 #AICPAENGAGE #AAMKT @adupont65
- 90. GET THE LINKS FOR THE PRODUCTS TEXT YOUR EMAIL TO (561) 285-2967 #AICPAENGAGE #AAMKT @adupont65
- 92. EDITING TIPS #AICPAENGAGE #AAMKT @adupont65
- 93. 85% OF FACEBOOK VIDEOS = NO SOUND +10% VIEWS ON YOUTUBE #AICPAENGAGE #AAMKT @adupont65
- 99. 1 Minute Video = 1 Hour Editing #AICPAENGAGE #AAMKT @adupont65
- 101. GROW & PROMOTE
- 105. #1 AUDIENCE RETENTION #AICPAENGAGE #AAMKT @adupont65
- 109. #2 SOURCE SUGGESTED VIDEOS #AICPAENGAGE #AAMKT @adupont65
- 113. Average $8-9 per 1000 ‣ $8 for 500-700 is Meh ‣ $8 for <500 is No-Good #AICPAENGAGE #AAMKT @adupont65
- 114. ThruPlays is Key $8 / 350 = $0.02 ‣Under $0.05 is Awesome ‣$0.05-$0.10 is Meh ‣Above $0.10 is No-Good #AICPAENGAGE #AAMKT @adupont65
- 115. Your Game Plan $7/week - $1/day ‣<if>+/-1000 People Reached ‣<if> under $0.05 per ThruPlay ‣<Then> $30 / 30 days #AICPAENGAGE #AAMKT @adupont65
- 116. 9 Winning Videos ‣1/10 Winner ‣3 TOFU ‣3 MOFU ‣3 LOFU #AICPAENGAGE #AAMKT @adupont65
- 119. How To Win in 2019 & Beyond
- 128. 57%Decision is made before they contact you (Gartner.com) #AICPAENGAGE #AAMKT @adupont65
- 130. What Matters To THEM #AICPAENGAGE #AAMKT @adupont65