This presentation summarizes the social media process used by creative multimedia students in their degree program. Key aspects of the process include requiring students to populate digital channels with their work, develop collaborative skills, and learn to work in a bring-your-own-device environment. The presentation discusses how students use various social media platforms like Google+, Twitter, and LinkedIn as part of their coursework and to develop professional skills.

1. A Bird’s Eye View of
Social Media for
Education
Our social media
process with creative
multimedia students in
@topgold
LSAD-Clonmel.

2. I’m Bernie Goldbach
Limerick School of Art and Design
@topgold

3. This presentation surveys the social networking process used by third
level creative students as they develop better communication skills
while completing modules in Media Writing, Public Relations, Social
Media, Multimedia Exhibition, e-publishing and Applied
Communications in a BSc degree programme.
KPI 1. Graduates must populate digital channels with their creative
work.
KPI 2. Students must develop a collaborative spirit to ensure they can
work with designers, art directors, copywriters, front end developers,
programmers, marketers, and analysts.
KPI 3. Students need to flourish in a BYOD environment.
@topgold

4. -- My research includes
continuous, informal interviews
with students.
The Process
-- Followed ethnographic
process recommended by
Spradley (1979).
-- Digital artifacts (Flickr,
This is the fundamental LinkedIn, Google Plus, Twitter,
research behind blank screen
creativity.
Audioboo) assisted the data
collection process.
@topgold

5. The Creative
Experience–
Part Digital,
Part Analogue
Things worth sharing are often
original artwork.
@topgold

6. Learning
Privacy
@topgold

7. We have moved away
from Facebook as a
channel for sharing.
Facebook Messenger
remains a primary
communications
channel for students.
@topgold

8. A BYOD World
We have moved from
"atom-based" economy,
and towards one
focused around the
creation, manipulation,
communication and
storage of electronic
binary digits or "bits".
Nicholas Negroponte, 2000
@topgold

9. Skills
Literacies
Immersion
@topgold

10. New
Literacies
Often are not specified on
today’s curriculum.
@topgold

11. @topgold

12. @topgold

13. @topgold

14. @topgold

15. Learning How to Build Trust
@topgold

16. How to Affect Social Search
@topgold

17. Making a Footprint
@topgold

18. Establishing an Online Identity
@topgold

19. Uploading Image Collateral
@topgold

20. Add A-List Imagery
Screenshots are often on student’s phone.
@topgold

21. Contextual Studies
Sharing imagery.
@topgold

22. Drawing
Sharing work at check-in.
@topgold

23. Google Plus
An online toolset you can trust.
@topgold

24. Social
Networking
Fatigue
It’s a real problem.
@topgold

25. Creative Collaboration
Meeting creative people in Google Hangouts.
@topgold

26. In-Hand
Hangout
This is one of the most
engaging and active forms fo
communications that I’ve ever
used in-hand.
@topgold

27. Creative Collaboration
Meeting creative people in Google Hangouts.
@topgold

28. G+ Events
@topgold

29. G+ Communities
@topgold

30. G+ Post
@topgold

31. G+ Profile
@topgold

32. G+ Talks to Twitter
@topgold

33. Learning
from Circles
I get less noise and learn more
from G+ than any other social
network.
@topgold

34. Notifications
You can turn them off.
@topgold

35. Notifications
on iOS
I can work my notifications
from a pocket-sized view.
@topgold

36. Notifications
Elegant on iOS and Android.
@topgold

37. Private
Community
This has proven to be more
efficient than BaseCamp or a
discussion board.
@topgold

38. Cross-Feed
Flickr
Images from the Voices
Community often become
public images in a Flickr group.
@topgold

39. LinkedIn
Notifications
We place students into jobs
through LinkedIn connections.
@topgold

40. LinkedIn
Messages
Often more effective than
email.
@topgold

41. Social Audio
I am Audioboo.fm/topgold.
@topgold

42. Audio Practical
Start simple.
Draft a response.
Record 90 second audio.
@topgold

43. Private Messages
Direct feedback into student’s ears.
@topgold

44. Using Twitter for Hashtags
Social Media is #litsm.
@topgold

45. Using Twitter for Research
Our e-publishing connects to the #eprdctn realm.
@topgold

46. Internet of Things
We are headed towards a world where things share
automatically.
@topgold

47. Conclusion
Use the tool that fits.
@topgold

48. Circle Me
Or follow me @topgold.
@topgold

49. Let’s connect and share.
Bgoldbach AT yahoo.com
www.insideview.ie
@topgold