1. Proposal
1
Working Title:
What is it called? This can change if you think of something better later
Product’s Purpose:
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
My product is designed to entertain through the way the story is told and the sound effects added
however it is a story of personal experience which means that it also be used for educational
purposes.
Genre:
What sort of product is it
The product is a short audio horror story
Content
What is your product about? Discuss what you would put in it (be specific). Does it have a
story? If so, discuss it here
The story is a horrifying personal experience accompanied by eerie music and sounds that are
themed around demon like creatures.
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person? My audio would contain some adult themes
therefore my product would be aimed at people of the age 15+. My product will not target a
specific gender or social status however I chose the belonger psychographic as my product will
target the group of people who closely follow and enjoy horror related programmes, films and
audio stories.
Legal & Ethical Considerations:
Think about any offensive material you will include?
My audio would not offend anybody however the descriptive detail would not be very pleasant to a
younger audience.
Will you restrict younger people using/accessing it?
No
Will it offend any social groups/religions/ethnicities?
My audio story will not feature any material that would offend any social groups, religions or
ethnicities
How will you ensure you do not offend anyone?
I will not include any racial or religious material
Are you using characters/names/logos of existing products/IPs?
No
Will you product be sufficiently different from existing products to not get sued for
copyright infringement?
Yes as the script is an original piece of writing in which I had no influences except personal
experience therefore my story will not copy any existing products. The audio that I got from the
internet has been cut into clips that are 30 seconds or less therefore avoiding copyright
infringement.
