1. Proposal
1
Working Title:
Shuffle, I chose this name for my product because I felt it went well with what my products are which is music.
The reason why I feel it goes well with music is because my audience who are aged 16-19 like to listen to
music and tend to put music on shuffle so they get a mix of music. Another reason is the name shuffle is also a
dance that people around that specific age 16 to 19 like to dance and a popular dance is shuffle which I felt
went well as it involves music as well.
What is it called? This can change if you think of something better later
Product’s Purpose:
Entertainment, I will achieve this by seeing what my audience is interested in or enjoy in music as well as
magazines and use that in my work, which will hopefully attract people to see my products. The bit that will be
entertaining to my audience will be the cd as you can listen to music which will entertain the people listening
also the tour poster as my audience that are interested in my products will be entertained in seeing the singer.
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre:
My products are based on pop music. The products I’m making are print based media like magazines, tour
poster promote the singer on theses products. Along with having a cd cover to show the singers song attached
to the magazine.
What sort of product is it
Content
My product is on music about a singer who is on the front cover of a magazine and has an album and a tour
poster of when she’s going on tour.
I would like to write something about the singer so the audience can find out some information about the
singer.
With the magazine I want the singer to be on the front cover so people can recognise her straight away then to
have writing about her and information for the inside of the magazine. With the tour poster I wanted the singer
to be on the cover as well so people can also recognise her also by having the dates of the tour and where to
see her at the bottom of the poster. With the cd cover I wanted my audience to be able to like her music first to
then be able to then go see her on tour.
With the font I chose I wanted it to look smart and clear top see, as if I had a fancy font it might be hard to read
it so I wanted something that will be easy to read but still look nice for the front cover of the magazine. The
colour scheme I want it to match each other so the audience will be able to know that they all link together with
each other.
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If so, discuss
it here
Research & Planning
I will be taking the information out of survey and the interviews for my final product, for example I will be using
the name ‘Shuffle’ for my products, as they preferred that name to the other names I thought of. Also with the
colour scheme the audience who did my survey like the idea of pastels over the other colours that were there.
So I will be following that in my final product as well to make it what they would like to see, as they’re the ones I
want to attract to.
A specific product heavily influenced my design with the magazine this is because I felt when I was researching
music magazine covers I felt that I got the idea to have the singer on the front to show the audience what this
specific magazine is about. The existing product that I got influenced by was the Billboard magazine. I got
influenced by this magazine because it had a simple bold colour background to it that liked because it made
the rest of the magazine stand out. Which I felt would look better than it having a complicated background to it
which might limit you putting any information on it as well.
With the cd cover, no existing products really influenced me as I liked the idea I came up with as it looked
different to the other existing products. However I liked the idea of having the singer on the back of the cover
as well so if it breaks you will still be able to know the artist is for them songs on the cover.
With the tour poster I got influenced by the poster of Katy Perry one as it has the singer in the middle of the
page and has the details on where and when you can see the artist on it. The reason why I got influence with
this tour poster because it looked well laid out so the audience won’t get confused on where to find out where
and when to see the artist.
Where will you use elements of your research and planning to influence and inform your final idea (be specific
to certain parts)
2. Proposal
2
Audience:
My audience is teenagers aged 16-19, which was the most common age that was on my questionnaire too.
The gender is both female and male but might attract more females as the singer is a female but males might
still like the music so it might not matter. Social status is B, C1, C2, and D as anyone can be interested in it
doesn’t have any social status on it as I would like as many people to see my products and like them.
Psychographic is type A as they want good things in the world and by following my questionnaire a lot of
people like to listen to music as it changes their moods.
This would appeal to this person because they’re wanting good thing to happen in the world and by them
wanting that, listening to music helps with making people happy so people who want better things by them
listening to music that might happen.
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Legal & Ethical Considerations:
Think about any offensive material you will include? My product will have no offensive materials that may
upset or harm anyone because I have made sure i keep checking my work as I go to make sure it will not
cause any offensive material.
Will you restrict younger people using/accessing it? No it will not restrict younger people using it, as I
made my products friendly to my audience as it’s based on 16-19 year olds.
Will it offend any social groups/religions/ethnicities? It will not offend any social groups, religions;
ethnicities as anyone can see/buy my products because they’re not offensive so it won’t do any harm to
anyone.
How will you ensure you do not offend anyone? I will ensure I won’t offend anyone by not saying any
offensive language as I want my products to do well and for people to like them and not get offended by
anything.
Are you using characters/names/logos of existing products/IPs? No I’m not using any existing products I
have made all this up myself so it’s unique and the audience will be appealed by something new.
Will you product be sufficiently different from existing products to not get sued for copyright
infringement? All my products will be original so I won’t get sued for copyright infringement.
