Practice pitch

1. UNIT 2: PRE-PRODUCTION AND PLANNING
PLEASE MAKE A NEW BLOG AND SEND OVER THE LINK
EXAM: 27TH MAY 2022
This exam explores four different learning objectives and you will be tested
on each one.

2. • Identify (1 mark per point)
• Explain (accompanied with identify. An
additional 2 marks)
• Create (anywhere between 6-9 marks)
• Design (anywhere between 6-9 marks)
• Evaluate (anywhere between 15-20
marks)

3. WHAT TYPES OF MEDIA SECTORS ARE THERE?
Television Advertising Radio Animation
Websites Music Film Social
Media

4. WHY DO PEOPLE CONSUME THE FOLLOWING
MEDIA?
To be:
Informed
Entertained
Educated
Promote
Advertise

5. MEDIA PURPOSES
 Entertain: Gaining the attention of the audience so
that they relax and enjoy the activity
 Educate/Inform: Providing facts about a topic or
answering a question. Informing is providing
information whereas educating is teaching the
audience/consumer.
 Advertise/Promote: Raising the awareness of a
product in potential customers. Trying to increase the
popularity of a brand and persuade customers to
engage or purchase it.
ACTIVITY: For each purpose, write down three specific media
that perform this and how, e.g. BBC Bitesize website educates
students about different subjects

6. THE IMPORTANCE OF GOOD PLANNING (PRE
PRODUCTION)
Watch the following and make notes in your blog post:
https://www.youtube.com/watch?v=tdFDFI2e2Ns

7. SECTOR AND PLANNING – the impact
 Using Mindmeister, create
a mindmap of as many Pre
Production documents as
you can think of
 Write the name and sector
of media each Pre
Production documents
belong to
THE TYPE OF PP DOCUMENT WE USE DEPENDS ON
THE TYPE OF MEDIA SECTOR THE PRODUCT IS FOR

8. CREATE A MEDIA PRODUCTION TEAM
• Put yourself in groups of 4
• Individually come up with a name (2/3 words max)
e.g.:“…. Productions/Media”
• Using Photoshop design a logo for your new
company
• You are to develop a new Youtube Channel or short
film
• Designs will be put to a vote at the end