KRA BASED
PERFORMANCE
APPRAISAL SYSTEM
Flow of the presentation
• Overview-Performance Appraisal System
• Basics - KRA - Key result areas
&
KPI - Key performance indicator
• KRA derivation process
• Tamarind Individual KRA System
• KRA based Performance Appraisal Cycle
• Appraisal Feedback and it’s utilization
• Recap
Performance Appraisal
• Annual Activity with mid-year reviews
• Two way evaluation process of employee
performance.
• Measures performance during the year,
setting up future goals.
• Basis for decision –growth in terms of
Remuneration, Promotion, training.
• Identify potential for additional and higher
roles and responsibilities
Why KRA based Performance
Appraisal?
Don't measure yourself by what you have
accomplished, but by what you could have
accomplished with your ability.
•
•
•
•

Focused growth path
Better monitoring with growing times
Bench mark against global standards
Scientific methodology of evaluation
towards standardization and fairness of the
Appraisal Instrument
Meaning: KRA
• Key Result Area
• Identified out of the day to day routine
activities
• Primary Job objectives or Major Goals
• Outcomes or Expectations of a Job
Position
• Groups relevant activities under one
cluster forming a KRA
Meaning: KPI
• Activity/Assignment /Process to accomplish the
main Goal/KRA.
• Process and procedure done on daily basis i.e.
routine nature
• Sub Activity/s under each KRA

– Eg;- KRA- Increase profit per file
» KPI 1- Get competitive rates
» KPI 2- Effective Negotiation with the parties
• There can be more than one KPI under a KRA
How KRA are derived ????
Mission and Vision derived
Organization Objective
Management Goals
Dept Goal / Manager KRA

Individual
KRA

Individual
KRA
Individual
KRA
I

What do “ ”
do ??????
Support
Function

Hotel
Booking

Fulfill
Customer
requirements

Leisure

Transfers
Tamarind Individual KRA (TIK)
Score break- up

20%
80%
A.

Target

i.e. Achievement of
goals

B. Critical Behavioral

Attributes
i.e. on the job behavior

Contd…
TIK Score

100%

80%

20%

Target Score

KRA 1
Achieve and
Surpass the GOP

KPI 1
Costing

KPI 2
Follow Up

CBA Score

KRA 2
Error Free
Operations

KPI 3
Negotiation

KRA 3
Compliance
Significance of behavioral
Attributes
•Service oriented Industry
•One organization- One Set of values
•Differentiation factors - Personal Touch
•Higher the responsibility, more
emphasis on behavioral skills
•Better the interpersonal skills, better the
growth prospects
•Long Term success Mantra
Why Measure Behaviour
• Communication on phone, email, chat is the mainstay of
our business
• Say the right thing the right way – negotiate, convince
and convert.
• Relationships determine your business
• We cannot work in isolation - team work is important
• Display of responsibility and leadership determines the
leaders for the future
• Keeping abreast of the market environment is essential
to distinguish leaders from followers
All the above results in growth of business for the
company and an edge over the rest, for the individual.
Communication
Relationship Building
and managing

Business Acumen

Leadership

B. Critical Behavioral
Attributes
=
20% of TIK

Time Management

Client Orientation

Team Management
Result Orientation
KRA should be……..

SPECIFIC – KRA’s should be specific and logical.
MEASURABLE – KRA’s should be quantifiable and
measurable.

ACHIEVABLE – KRA’s framed should be achievable.
RELEVANT– KRA’s should be associated to job.
TIME BOUND – KRA’s framed should be defined for a
specific period
Process
Mid-year
Review
& advise

KRA is set

Performance
Appraisal
Cycle
Rewards,
Corrective steps,
New Targets

Final
Performance
Appraisal
KRA based Appraisal form- Page 1
(Sample)
KRA based Appraisal form- Page 2
(Sample)
Section 1: Target Score (80% of the TIK Score)

Sr

1

KRA

Increase sales
and market
share

Performance Indicators

Measure
(Targets/
Deadlines)

Achieved
(To be
filled by
self)

Achieve and Surpass the GOP
targets
Recognize and grow new
business segments and clients.
Effective sales plan and
implementation, to increase the
existing and new client
business
Timely and result-oriented
reporting, and follow-up
internally and externally
Develop strong relationships
within the team, and with clients
and vendors

2

Compliance of
Laid down
Policies and
Procedures of
the company

Constant upgradation of
product knowledge and
effective use in sales calls
Adherence to all the
organization's policies, rules
and procedures.
Compliance of credit policy with
regards to non- credit clients /
agents

Aggregate Total ( sum of WA)/ No. of KPIs
Target Score =Aggregate Total x 80 / 100

Weightage
(A)
40
10

Self
rating

Appraiser's
Rating (B)

Weighted
avg score WA=
(A*B)/100

Comments

0.00
0.00

5
0.00
10
0.00
10
0.00
10
0.00
5

0.00

10

0.00

0.00
0.00
KRA based Appraisal form- Page 3
(Sample)
Section 2 : Critical Behavioral Attributes (CBA) (20% of the TIK Score)
Critical attributes are those behavioral characteristic identified by the organization which are important to achieve one's present role and develop oneself for future role
requirement..

Sr

1

ATTRIBUTES (Behavioral Characteristics/ Factors/Traits/Qualities)

RATING SCORE (1 to 5)
Self
(A)

Appraiser
(B)

Comments

Communication Skills

2

Relationship Maintaining & Building

3

Time Management

4

Client Orientation

5

Results Orientation

6

Teamwork
For Assistant Managers & Above

7
8

Leadership
Business Acumen
Aggregate Total ( sum of individual Bs)/ No. of CBAs

0.00

CBA Score = Aggregate Total x 20 / 100

0.00
Appraisal Procedure
• Employee Details
• Self Appraisal by the Employee
• Appraisal by the Immediate Reporting
Manager
• Moderation by the Reviewer i.e. Profit Center
Head
• Data collection and analysis by HR
• Decisions taken
• New KRAs set based on the data
Bonus Policy
•
•
•
•
•
•

Scope: Covers all the confirmed employees
Applicable for the F.Y. 1st April to 31st March
Purpose: To reward employees for their contribution
Eligibility: Junior consultant and above
Bonus amount will correspond to performance rating
Rating components: Employee weightage, Team weightage
and company weightage
• Bonus earned: Revenue generating departments (i.e
Operations, Sales, MICE, CPP, GRE) can earn maximum 3
months bonus of gross salary

 1
Bonus Policy (contd…)
• Bonus Earned: Support departments (i.e
Accounts, HR, Administration and IT can earn
maximum of 2 months gross salary)
• Eligibilty criteria : Confirmed employee as on
March 31
• Scored a KRA rating of 3 and above
• Scored performance rating of 3 and above.
• Process
• Bonus slab
• Payout: Along with the salary of June
Coming Soon

Reward and recognition policy
Thank You…..

Kra presentation

  • 1.
  • 2.
    Flow of thepresentation • Overview-Performance Appraisal System • Basics - KRA - Key result areas & KPI - Key performance indicator • KRA derivation process • Tamarind Individual KRA System • KRA based Performance Appraisal Cycle • Appraisal Feedback and it’s utilization • Recap
  • 3.
    Performance Appraisal • AnnualActivity with mid-year reviews • Two way evaluation process of employee performance. • Measures performance during the year, setting up future goals. • Basis for decision –growth in terms of Remuneration, Promotion, training. • Identify potential for additional and higher roles and responsibilities
  • 4.
    Why KRA basedPerformance Appraisal? Don't measure yourself by what you have accomplished, but by what you could have accomplished with your ability. • • • • Focused growth path Better monitoring with growing times Bench mark against global standards Scientific methodology of evaluation towards standardization and fairness of the Appraisal Instrument
  • 5.
    Meaning: KRA • KeyResult Area • Identified out of the day to day routine activities • Primary Job objectives or Major Goals • Outcomes or Expectations of a Job Position • Groups relevant activities under one cluster forming a KRA
  • 6.
    Meaning: KPI • Activity/Assignment/Process to accomplish the main Goal/KRA. • Process and procedure done on daily basis i.e. routine nature • Sub Activity/s under each KRA – Eg;- KRA- Increase profit per file » KPI 1- Get competitive rates » KPI 2- Effective Negotiation with the parties • There can be more than one KPI under a KRA
  • 7.
    How KRA arederived ???? Mission and Vision derived Organization Objective Management Goals Dept Goal / Manager KRA Individual KRA Individual KRA Individual KRA
  • 8.
    I What do “” do ?????? Support Function Hotel Booking Fulfill Customer requirements Leisure Transfers
  • 9.
    Tamarind Individual KRA(TIK) Score break- up 20% 80% A. Target i.e. Achievement of goals B. Critical Behavioral Attributes i.e. on the job behavior Contd…
  • 10.
    TIK Score 100% 80% 20% Target Score KRA1 Achieve and Surpass the GOP KPI 1 Costing KPI 2 Follow Up CBA Score KRA 2 Error Free Operations KPI 3 Negotiation KRA 3 Compliance
  • 11.
    Significance of behavioral Attributes •Serviceoriented Industry •One organization- One Set of values •Differentiation factors - Personal Touch •Higher the responsibility, more emphasis on behavioral skills •Better the interpersonal skills, better the growth prospects •Long Term success Mantra
  • 12.
    Why Measure Behaviour •Communication on phone, email, chat is the mainstay of our business • Say the right thing the right way – negotiate, convince and convert. • Relationships determine your business • We cannot work in isolation - team work is important • Display of responsibility and leadership determines the leaders for the future • Keeping abreast of the market environment is essential to distinguish leaders from followers All the above results in growth of business for the company and an edge over the rest, for the individual.
  • 13.
    Communication Relationship Building and managing BusinessAcumen Leadership B. Critical Behavioral Attributes = 20% of TIK Time Management Client Orientation Team Management Result Orientation
  • 14.
    KRA should be…….. SPECIFIC– KRA’s should be specific and logical. MEASURABLE – KRA’s should be quantifiable and measurable. ACHIEVABLE – KRA’s framed should be achievable. RELEVANT– KRA’s should be associated to job. TIME BOUND – KRA’s framed should be defined for a specific period
  • 15.
    Process Mid-year Review & advise KRA isset Performance Appraisal Cycle Rewards, Corrective steps, New Targets Final Performance Appraisal
  • 16.
    KRA based Appraisalform- Page 1 (Sample)
  • 17.
    KRA based Appraisalform- Page 2 (Sample) Section 1: Target Score (80% of the TIK Score) Sr 1 KRA Increase sales and market share Performance Indicators Measure (Targets/ Deadlines) Achieved (To be filled by self) Achieve and Surpass the GOP targets Recognize and grow new business segments and clients. Effective sales plan and implementation, to increase the existing and new client business Timely and result-oriented reporting, and follow-up internally and externally Develop strong relationships within the team, and with clients and vendors 2 Compliance of Laid down Policies and Procedures of the company Constant upgradation of product knowledge and effective use in sales calls Adherence to all the organization's policies, rules and procedures. Compliance of credit policy with regards to non- credit clients / agents Aggregate Total ( sum of WA)/ No. of KPIs Target Score =Aggregate Total x 80 / 100 Weightage (A) 40 10 Self rating Appraiser's Rating (B) Weighted avg score WA= (A*B)/100 Comments 0.00 0.00 5 0.00 10 0.00 10 0.00 10 0.00 5 0.00 10 0.00 0.00 0.00
  • 18.
    KRA based Appraisalform- Page 3 (Sample) Section 2 : Critical Behavioral Attributes (CBA) (20% of the TIK Score) Critical attributes are those behavioral characteristic identified by the organization which are important to achieve one's present role and develop oneself for future role requirement.. Sr 1 ATTRIBUTES (Behavioral Characteristics/ Factors/Traits/Qualities) RATING SCORE (1 to 5) Self (A) Appraiser (B) Comments Communication Skills 2 Relationship Maintaining & Building 3 Time Management 4 Client Orientation 5 Results Orientation 6 Teamwork For Assistant Managers & Above 7 8 Leadership Business Acumen Aggregate Total ( sum of individual Bs)/ No. of CBAs 0.00 CBA Score = Aggregate Total x 20 / 100 0.00
  • 19.
    Appraisal Procedure • EmployeeDetails • Self Appraisal by the Employee • Appraisal by the Immediate Reporting Manager • Moderation by the Reviewer i.e. Profit Center Head • Data collection and analysis by HR • Decisions taken • New KRAs set based on the data
  • 20.
    Bonus Policy • • • • • • Scope: Coversall the confirmed employees Applicable for the F.Y. 1st April to 31st March Purpose: To reward employees for their contribution Eligibility: Junior consultant and above Bonus amount will correspond to performance rating Rating components: Employee weightage, Team weightage and company weightage • Bonus earned: Revenue generating departments (i.e Operations, Sales, MICE, CPP, GRE) can earn maximum 3 months bonus of gross salary  1
  • 21.
    Bonus Policy (contd…) •Bonus Earned: Support departments (i.e Accounts, HR, Administration and IT can earn maximum of 2 months gross salary) • Eligibilty criteria : Confirmed employee as on March 31 • Scored a KRA rating of 3 and above • Scored performance rating of 3 and above. • Process • Bonus slab • Payout: Along with the salary of June
  • 22.
    Coming Soon Reward andrecognition policy
  • 23.

Editor's Notes

  • #2 {"4":"20 20 match example- more out of less, focus, strategy, speed and excitement\n"}