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The Pitch
Hardwell 
He is a Dutch DJ who creates 
Electro Dance Music. 
His music videos vary between Performance and 
Narrative, and is mostly popular for his music 
festivals which he often performs all around the 
world.
The Track we 
have chosen is 
Apollo 
Hardwell ft. 
Amba Shepherd
From our target audience research we learnt that 
many people especially our age (16-20) love EDM 
type music and we also knew this from our vox 
pop which we did. We also made a questionnaire 
and made a tally of the results and also analysed 
and made pie charts.
We are going to create a music video for a new 
Electro Dance DJ called “DJ Asterion” and will be 
used to promote “DJ Asterion’s” new album 
called “Fighting to Survive”. To help promote the 
album we will design the Albums digipak and a 
full page magazine advert, which we have 
already made a start on.
From looking at the original video we initially 
thought of doing some kind of bullying idea but 
then decided this was to near the original. 
So we looked at the lyrics and picked out the 
phrase “Just One Day” and the thought about 
what it meant to us.
A Day in the life of someone 
Just One Day 
Montage 
Striving towards a special day 
Wanting a day to be over Cup final 
Rocky 
Results Day 
A bad day
After considering the lyrics we decided a Rocky 
style montage would be a good idea. To make it 
more appealing to our target audience we 
decided to use young people to play the parts, 
and also one adult to make it look realistic and 
professional. 
Our video will tell the story of a amateur boxer 
who is about to have his very first fight and wants 
to make a good impression so is going through 
allot of effort and training to reach that stage.
We think the best locations for our videos will be 
the gym which has a boxing ring inside and also a 
MMA ring which we wont really need but might. 
We will also be using the outside to do some 
scenes as one of the scenes we will need to shoot 
on the canal where there is allot of space and a 
ideal location.

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Pitch

  • 2. Hardwell He is a Dutch DJ who creates Electro Dance Music. His music videos vary between Performance and Narrative, and is mostly popular for his music festivals which he often performs all around the world.
  • 3. The Track we have chosen is Apollo Hardwell ft. Amba Shepherd
  • 4. From our target audience research we learnt that many people especially our age (16-20) love EDM type music and we also knew this from our vox pop which we did. We also made a questionnaire and made a tally of the results and also analysed and made pie charts.
  • 5. We are going to create a music video for a new Electro Dance DJ called “DJ Asterion” and will be used to promote “DJ Asterion’s” new album called “Fighting to Survive”. To help promote the album we will design the Albums digipak and a full page magazine advert, which we have already made a start on.
  • 6. From looking at the original video we initially thought of doing some kind of bullying idea but then decided this was to near the original. So we looked at the lyrics and picked out the phrase “Just One Day” and the thought about what it meant to us.
  • 7. A Day in the life of someone Just One Day Montage Striving towards a special day Wanting a day to be over Cup final Rocky Results Day A bad day
  • 8. After considering the lyrics we decided a Rocky style montage would be a good idea. To make it more appealing to our target audience we decided to use young people to play the parts, and also one adult to make it look realistic and professional. Our video will tell the story of a amateur boxer who is about to have his very first fight and wants to make a good impression so is going through allot of effort and training to reach that stage.
  • 9. We think the best locations for our videos will be the gym which has a boxing ring inside and also a MMA ring which we wont really need but might. We will also be using the outside to do some scenes as one of the scenes we will need to shoot on the canal where there is allot of space and a ideal location.