2. Concept We plan on making the video about a group of boys wanting to ride their bikes where ever they like without being menaces to society. I want to portray the joy that a person can have from riding a bike and through this video (if it was shown in mass media) I would like to promote riding bicycles. The video will consist of performance scenes and a narrative of the boys on the bikes. The performance scenes will have the Boys performing on a set with a white background (as buying a different coloured backgrounds for a stage would be expensive). In the performance scene the boys will be using props to show a literal meaning of the lyrics but hopefully in a funny manor. The artist that we are working for is queen a 80’s rock band and the song that we are using is one of their rock classics “bicycle race”. We have decided to create a music video for them and a digipack consisting of a DVD case. Since we could not get queen to come into the video as one member of the group is now deceased (Freddie Mercury) and the others have not got time to come and help us out. So we were allowed to use our own actors to be the cast of queen. The song that we are using is old. We have taking the idea that many artist of today are using of sampling bits of songs from back in the day but adding their own unique style on top into the whole media production(the song and the video). We are taking this idea to whole new level by using the not sampling bits of a song but the whole thing and adding our unique rendition of what the lyrics are saying.
3. The artist, style and form I want to portray queen as “jokers”. I want to represent the group as real men (which will attract the female audience hopefully) who just want to enjoy their lives and not have to worry about issues that bring problems into the world such as, religious conflict, war, and climate change. I have see so many artists get their arguments and points through their music and videos such as lady gaga who says that the music industry is evil in bad romance. I want the group to get a message across that climate change is an issue and we wont have to worry about it so much if we ride our bikes. I want the group to be cool and popular with today's youth culture which consists of new fashion old music recreated to make it up to date. The groups style is mainstream clothing but with a twist and they are trend setters because hopefully because hopefully they will be wearing science lab goggles which is taking the geeky look and snowboarder goggles look to another level. Also Another trend setting thing I want the group to have is wearing laces on their necks and arms. Through mise-en-scene camera movement lighting, I want to show the joker personality of the boys this will appeal to the target audience who at time are down because of the world.. I will show the groups style through cinematography and editing in fast cuts showing close ups of their clothes and pan movements shots of the boy enjoying themselves smiling. I want the group to be always smiling expect for when they are frowning in a comic fashion. The groups style is versatile as they bring are like cross breeds of rock and hip hop because they are a rock group. They challenge they challenge the two genres styles to create a unique style. but dress up like a hip hop/ r’n’b group One of the purposes of the video is to bring people together we want to bring followers of the rock genre.
8. The light form the camera for close upsI plan on exploiting the technology during the film process to my advantage because I have some tricks up my sleeve. To do a smooth pan I'm going to put a rubber band on the handle and pull it to get a fast pan when the bikes go past. As well as that we plan on positioning our selves in the boot of a car with the camera for the tracking shots in the high speed bike rides. I am going to get a gorilla pod to mount on the bikes if we cannot get a car for tracking shots. We will shoot the video in widescreen so we can create a more professional look for the video. To add more light and to hide markings on the white background we will strategically place mirrors and foil on certain parts of the stage so light bounces onto the backdrop. Editing proces.
9. Logistics Who will we film? We will film two close friends Marcell and Jordan as we could not rely on other people as they will not see the importance of our work. I and my partner in the group (Neco) will also star in the video but we will play a smaller role in the video as we will be taking more of a directorial role in the production. There will also be extras in the extras in the video such as Kyle and Edi. Where will we film? We plan on filming on stage in a nearby hall. The stage has already got a large white background and some fluorescent lights above the stage. We will place a white sheet onto the floor for when we have to do long shots. We will then use a red light and a soft box for added lighting. For the narrative scenes we will shoot outdoors in streets in our neighbourhood. Hopefully for one of the final shots we will shoot outside a chip shop. Where and when will we film? We will film the performance scenes on a stage in a local hall. The stage has a white backdrop which is perfect for what we are trying to do. We will shoot the performance scenes in the next five weeks depending on our actors schedules and when the lights and cameras are booked out. For the narrative scenes we will shoot in our neighbourhood in the Easter holidays when there is more sun.
