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LinkedIn Talent Solutions - Product Updates Webinar - Sept 2018


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Product Updates Webinar - Sept 2018

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LinkedIn Talent Solutions - Product Updates Webinar - Sept 2018

  1. 1. LinkedIn Talent Solutions PRODUCT UPATES WEBINAR SEPTEMBER 2018
  2. 2. S A N K A R V E N K A T R A M A N Global Product Evangelist LinkedIn Talent Solutions Quarterly Product Release Update A N U S H A B A G C H I Senior Customer Success Manager S H A W N M E A L Y Senior Customer Success Manager 2
  3. 3. Housekeeping • Muted by default • Use chat window in the bottom right to post questions • Questions will be answered throughout the session 3
  4. 4. Today’s agenda ● LinkedIn Talent Solutions vision ● Recruiter enhancement: ● Overview of Integrated Search ● Additional product enhancements ● Q&A 4
  5. 5. Become the definitive talent marketplace by helping members to get the best opportunities, and empowering employers to hire and develop the best talent. Our vision 5
  6. 6. Building out the hiring marketplace Open Candidate Location interest IndustryExperience Current employees Macro labor trends Location COMPANYJOB SEEKER Connection s Educatio n Skill s Industry Salary Job searches Job views Content views Companies followed Connections at company Hires Company size Similar companies Alumni Culture & values AI 575M +MEMBERS 15MJOBS 20 MCOMPANIES 60 KSKILLS 6
  7. 7. 7 Talent Intelligence Where Instincts & Insights meet. Data-driven insights create an advantage. The data advantage
  8. 8. Next-generation LinkedIn Talent Solutions Build and develop winning teams Find and hire the best talent efficiently Help drive business strategies TALENT ACQUISITION TALENT DEVELOPMENT TALENT STRATEGY AND ANALYTICS 8
  9. 9. Maximizing efficiency with minimal effort Helping you find and hire the best talent TALENT ACQUISITION 9
  10. 10. Understanding the person behind the profile What members say on their profiles (identity) What actions they take on LinkedIn (includes both affinities and intentions) What their words and actions say about them (inferences made via LinkedIn data standardization and machine learning) LinkedIn technology Knowing the person behind the profile means we know: How we learn about the person behind the profile: Lives in San Francisco, California Software engineer Passionate about gaming Open to starting new career opportunities Passionate about artificial intelligence Works at ACME Co. High performer Actively applying for jobs Member Laura Taylor 10
  11. 11. Beyond just finding qualified candidates We help you build and develop winning teams TALENT DEVELOPMENT 11
  12. 12. You are already using data and insights to find and hire the best people LinkedIn Media Personalized Talent Brand candidate experience drives a 30% increase in job applications. LinkedIn Jobs Targeted Job Slots drive a 40% higher rating on applicant quality compared to job boards. LinkedIn Recruiter Smart suggestions and Recruiter Spotlights drive a 2x increase in InMail response rates. AI AI AI 12
  13. 13. Insights to help answer talent questions Drive business strategies TALENT STRATEGY AND ANALYTICS 13
  14. 14. Shape talent strategy with LinkedIn Talent Insights 15M 20M 575M+ 60 K MEMBERS JOBS COMPANIES SKILLS LinkedIn Talent Insights AI LinkedIn Media LinkedIn Jobs LinkedIn Recruiter 14
  15. 15. This is Talent Intelligence Using data and insights to make people your competitive advantage. 15
  16. 16. Next-generation LinkedIn Talent Solutions Build and develop winning teams Find and hire the best talent efficiently Help drive business strategies TALENT ACQUISITION TALENT DEVELOPMENT TALENT STRATEGY AND ANALYTICS 16
  17. 17. What this means for you 17
  18. 18. “I'd like LinkedIn to identify the top 10 Project Managers Managers that I could reach reach out to next week for for our new office in Miami, Miami, Florida.” 18
  19. 19. 19 We are building the next version of Recruiter. It will be powered by the latest AI and machine- learning technology to help you be more successful.
  21. 21. 21 A more intelligent and personalized search experience that gets smarter over time by learning from your behavior and helps you hire the right candidate in less time. Our vision for Recruiter
  22. 22. Recruiter knowledge & search activity in Recruiter + 22 The future of search LinkedIn member data = Improved relevance and intelligence in search results
  23. 23. Phase 1: Laying the foundation of future innovation 23
  24. 24. 24 Phase 2: AI and machine-learning technology help you recruit more intelligently
  25. 25. LinkedIn Talent Solutions Integrated Search in Projects 25
  26. 26. Now we’ll take you directly into the product and show a live demo 26
  27. 27. As you can see, it’s the same experience you are familiar with, but now it's even better 27
  28. 28. Integrated Search within Projects helps you work efficiently and stay more organized 28
  29. 29. Search and pipeline in the same place 29
  30. 30. Effortlessly pick up where you left off 30
  31. 31. Build your pipeline with a single click 31
  32. 32. Hide candidates who aren’t the right fit 32
  33. 33. Using projects now, will make your search results even better in the future. 33
  34. 34. Things to remember 34 1. Create a project for every role that you have to fill. 2. Build your pipeline with a single click, hide candidates that are not a good fit, and easily come back to the same spot where you left off. 3. Increase your efficiency now and improve your search results in the future.
  35. 35. More enhancements Carousel Ads, self-serve Recruitment Ads, and Career Pages Updates 35
  36. 36. LinkedIn Talent Solutions Introducing Carousel Ads 36
  37. 37. You’re already swiping on carousel ads Show multiple images, job postings, and headlines in a single ad unit. Facebook Instagram 37
  38. 38. Introducing carousel for LinkedIn Sponsored Updates Inspire potential talent to engage with your company with interactive carousel ads. Tell a complete story Command the attention of target talent Drive results for any talent objective 38
  39. 39. 75%of customers said they would use carousel ads in their next campaign due to increased engagement from job seekers. *Early results from Carousel Ads beta. 39
  40. 40. 40 1. Carousel Ads are now available for Sponsored Updates customers at no additional cost. 2. Carousel ads convert unfamiliar talent into job viewers and company 3. To learn more about Carousel Ads to attract talent, contact your LinkedIn account manager today. Things to remember
  41. 41. LinkedIn Talent Solutions Recruitment Ads self-serve experience 41
  42. 42. Recruitment Ads are now available self-serve Reach with precision Optimized return on your spend. Warm up passive candidates Become a ‘top-of-mind’ employer among the best talent. Build a talent pipeline Create a pool of engaged, relevant talent pipeline. 42
  43. 43. LinkedIn Talent Solutions Updates to Career Pages 43
  44. 44. Enhanced visitor- analytics data drives action for customizing Life page content. 44
  45. 45. New job-seeker- engagement data in Talent Brand analytics is here! 45
  46. 46. Things to remember 46 1. Leverage Talent Brand-analytics enhancements to make smarter, data- driven decisions for talent strategy and workforce planning. 2. To learn more about Career Page enhancements, contact your LinkedIn Customer Success Manager.
  47. 47. Join us at Talent Connect! 47 A multi-day gathering of the world’s top leaders, innovators, and influencers in the talent space. OCT 9 -11 | Anaheim, CA
  48. 48. More Questions? 48
  49. 49. Key takeaways 49 1. Learn/share: bookmark 2. Let data drive your decisions. Leverage LinkedIn’s insights and reports to become a better recruiter. 3. Let the tools do the work for you. Talk to your LinkedIn Relationship Manager or ATS provider to get the most out of our app integrations.
  50. 50. S A N K A R V E N K A T R A M A N Global Product Evangelist A N U S H A B A G C H I Senior Customer Success Manager S H A W N M E A L Y Senior Customer Success Manager 50 Thank you