More Related Content Similar to How To Think Like A Nonprofit Social Media Genius (20) More from Beth Kanter (20) How To Think Like A Nonprofit Social Media Genius1. How To Think Like A Nonprofit Social Media Marketing Genius Beth Kanter, Beth’s Blog http://beth.typepad.com 6. #2: Use the Rule of Thirds Beth Kanter, Beth’s Blog http://beth.typepad.com 8. 1/3 Web Presence 1/3 One Way 1/3 Social 9. #3: Listen First Beth Kanter, Beth’s Blog http://beth.typepad.com 10. Begin here Hrs/per week # of weeks Social Media Strategy Generate Buzz Share Content Listen Participate Community Building & Social Networking 13. A homeless person isn’t someone you pass on your way into a fancy restaurant 14. Do you think Twitter is Pointless? Beth Kanter, Beth’s Blog http://beth.typepad.com 16. #4: Build Relationships with Influencers Beth Kanter, Beth’s Blog http://beth.typepad.com 17. Source: David Wilcox, The Social Reporter Email Marketing Social Media Think Differently 21. #5: Make It Easy To Remix Your Content Beth Kanter, Beth’s Blog http://beth.typepad.com 24. hours per week x # of weeks = results #6 No Instant Gratification Beth Kanter, Beth’s Blog http://beth.typepad.com 27. #7 Use metrics to discover what works and what doesn’t Beth Kanter, Beth’s Blog http://beth.typepad.com 28. The Secret Sauce Raw Author Contribution Unique Blog Readers Conversation Index Authority Cost Return on Investment Avinash 32. How do YOU think like a social marketing genius? Beth Kanter, Beth’s Blog http://beth.typepad.com Thank you! Editor's Notes I want to thank Convio for inviting me to participate on this Webinar and for Emily Riley for such a rich and informative presentation. After reviewing Emily’s slides, I got inspired to create a new presentation - How To Think Like A Nonprofit Social Media Marketing Genius.