p4

1. Research
Your Name

2. Existing Product
The location and
colours of this
game is bright
and colourful
The audience for this
game is targeted at
younger audience
because of the bright
colours and theme of it
Every time you get
points there is a sound
and there is also
peaceful music playing
in the background
In the game there is
15 different icons and
to finish the game you
need to three in row
of the same type
until you have
reached the end of
the point meter on
the left
The font of the
numbers on the left is
cartoony and fits the
theme of the game

3. Existing Product
The target audience
of this product is the
young children and
the candy theme
makes you want to
play because of all
the bright colours
The fonts in this game
are also cartoony
which makes it more
appealing to younger
audiences
The aim of this game is to
get three in a row of the 14
different icons until you get
enough score which is the
bottom of the screen
The background of
this game is very
simple and bright but
could make the game
more appealing if it
was made more
interesting
The sounds when
getting three in row
make the game more
exciting for the
audience when
playing

4. Existing Product
The design/theme of
this game is more
appealing to teenage
audiences and the
bright colours make it
more attractive and
the crystal icons and
objects make the
game more interesting
On the left of the
game there is a point
system which will
make the game more
interesting to the
audience and makes
them want to play it
The background of this
game mysterious and
makes the game seem
more interesting to the
person who is playing it
In the background of this
game there peaceful
music and exciting sounds
effects when getting
points and three in a row

5. Research Analysis
• What common features do the researched
products have?
– I have seen that a common feature is there are all
bright and colourful and have peaceful music in the
background while having exciting sounds when getting
points and finishing the game
• What aspects of the research will you include
within your on work?
– From this I will make my work colourful and include
music in the background with exciting sound effects

6. Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
Primary audience
10
Secondary 16+
• The brightness and the colourful theme of
the game will be more suitable for younger
audiences
Gender
Will be suitable for
any gender
They can appeal to any gender audience
because it has no gender bias colour scheme.
Psychographic
Achievers • The game is simple and fun and motivates
them to achieve levelling up.
Social Status
Lower/middle • The game exciting to play, easy and free