2

1. Research
Your Name

2. Existing Product
The image that I have used shows all aspects of the
game, acting, camera work and directing and by the
logo you can tell what the aim of the game. The
location is a set outside of a film making studio
where they are making a film the camera angle they
are using is a long shot so you can get all the
gameplay in one shot but you can change this if you
want. They make the menu look confusing but easy
to learn as its aimed at teens, they used modern
colours to attracted that audience with its modern
style as most teens don’t like bright colours as it
makes them think its for young kids and not for
teens with its sort of realistic art style for its time,

3. Existing Product
This game is sort of similar to the movies
but its very simple compared to it and
the graphics compared to the last one is
very different, the colours are very
modern which could attract younger
audiences with its art style. The menu in
this game is very simple which helps with
attracting the right audience, the
location is on a boxing film set and from
this angle you can see all the equipment
that you can use, add to or remove it.
The whole set is it lit up the same so you
can see everything

4. Existing Product
Compared to the other products this is on app
store rather than being on pc/console which
makes it so most people can play it and access it.
This is way more crowed than the other
products but its aa good thing as you can build it
up unlike the other ones and when you are not
on the game your still collecting money and XP .
The colors are way more visible and very
appealing to its audience and even though it
looks very crammed in and messy you can see
everything because of the zoom feature. All
fonts and text colours are going together well
and are very readable

5. Research Analysis
• What common features do the researched
products have?
The menus are quite similar on how complex It
is but when using it for a while very easy to
understand
• What aspects of the research will you include
within your on work?
I’ll be using the last product the most as it’s the
most appealing than any other for me

6. My Target Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
7-17 • It’s a simple game that is fun and easy to
use so those are the ages this game will
appeal to the most
Gender
Male • Most males play phone games about films
around those ages especially the younger
ages
Psychographic
Belongers • When a phone game gets popular when one
person in the group plays it and then
another plays it everyone will start to play it
as they don’t want to be left out
Social Status
Middle • The reason why middle class as most people
wont buy phone games so middle class
people would buy it to have a go at it