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IRJET- Development of R&D Project Management Model in Indian Construction Industry
1.
International Research Journal
of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 06 Issue: 05 | May 2019 www.irjet.net p-ISSN: 2395-0072 © 2019, IRJET | Impact Factor value: 7.211 | ISO 9001:2008 Certified Journal | Page 1985 Development of R&D Project Management Model in Indian Construction Industry Sohail Shaikh1, Shreya Uttekar2, Ismail Janab3 1,2MBA Project & Construction Management, MIT College of Management, Pune, India 3 M.Tech Construction Management, MIT College of Management, Pune, India ---------------------------------------------------------------------***---------------------------------------------------------------------- Abstract - One of the most difficult tasks in any organization is the management of R&D activities. These R&D activities are usually headed up by scientists, engineers, managers, employees, and even executives. All of thesepeople, atonetime or another, may act as R&D project managers. They start out with an idea and are asked to lay out a detailed schedule, cost summary, set of specifications andresourcerequirementssuch that the idea can become a reality. Unfortunately, thisiseasier said than done. Project management is an attempt to obtain more efficient utilization of resources within an organization by getting work to flow horizontally as well as vertically. Furthermore, all projects must be completed within the constraints of time, cost and performance. If the project is foranoutsidecustomer, then there exists a fourth constraint, within good customer relations. Without proper training and understanding, R&D project managers might easily manage their projects within time, cost and performance, but alienate the outside customer to such a degree that follow-on (or production-type)contracts are non-existent. R&D personnel were probably the first true project managers in the world. Unfortunately, very little training was available until the “vanguard” of modern projectmanagementoccurred in the late fifties within aerospace, defense and construction companies. Even today, twenty-five years later, very little project management training is provided for R&D personnel. Key Words: R & D Management, Project Management, Architecture Engineering and Construction (AEC), Construction Industry. 1. INTRODUCTION R&D management as a research topic is relevant for the countries where strong industry hasbuiltitssuccessonR&D for years and representsprominentR&D outputssuitable for further use, for instance – UK, Italy, New Zealand, China, and Sweden. One of the most difficult tasks in anyorganization is the management of R&D activities. They start out with an idea and are asked to lay out a detailed schedule, cost summary, set of specifications and resource requirements such that the idea can become a reality. Unfortunately,thisis easier said than done. Project management is an attempt to obtain more efficient utilization of resources within an organization by getting work to flow horizontally as well as vertically. Furthermore, all projects must be completed within the constraints of time, cost and performance. If the project is for an outside customer, then there exists a fourth constraint, within good customer relations. Without proper training and understanding, R&D project managers might easily manage their projects within time, cost and performance, but alienate the outside customertosucha degreethatfollow-on (or production-type) contracts are non-existent. R&D personnel were probably the first true project managers in the world. Unfortunately, very little training was available until the “vanguard” of modern project management occurred in the late fifties within aerospace, defense and construction companies. Even today, twenty- five years later, very little project management training is provided for R&D personnel. 2. BACKGROUND OF R&D MANAGEMENT 2.1 R&D: The main concept Research and development is an ability to conduct different type of research and use created knowledge for product and technology development. Therefore, pure research and innovative activities together with rational use of costs and optimization of productsisabbreviatedas R&D. List of activities that could be attributed to R&D: • Basic/applied research; • Ability to maintain state-of-the-art knowledge; • Technical forecasting ability; • Well-equipped laboratories; • Proprietary technical knowledge; • Innovative and creative environment; • Offensive R&D capability; • Defensive R&D capability; • Ability to optimize cost with performance.
2.
International Research Journal
of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 06 Issue: 05 | May 2019 www.irjet.net p-ISSN: 2395-0072 © 2019, IRJET | Impact Factor value: 7.211 | ISO 9001:2008 Certified Journal | Page 1986 2.2 EVOLUTION OF R&D MANAGEMENT During the last century, R&D management as an innovation stimulator has passed the evolution of 5 generations, characterised by simultaneous progress of handling R&D activities [1], [2]. Every new generation adds an extra managerial task to the list of manager duties. The first generation of R&D managementwasexpressed by corporate lab creation. The second generation emerged when R&D was incorporated into the entire business system. The third generation is represented by R&D project management and portfolio management. The fourth generation put suppliers and customers on the R&D management scene, while the next generation consists of a network of innovation actors and stakeholders. R&D management derives from knowledge management. While being responsible for the creation of new materials, processes and technologies, R&D seeks to respond to societal and market needs, when the society and the market shape the trend of R&D. Therefore, knowledge about society’s expectations as to the new R&D products shapes R&D (the concept of product or process design). In the chain of knowledge management, R&D has a role of primary source of knowledge, so that R&D management and knowledge management concepts have the same origin. R&D management has survived different practices and developed management principles that evolved over time. From the review of the scientific literature two competing explanations of R&D generations could be found. Roussel [3] have recognised three R&D management generations according to the recognition of R&D strategies,organisational forms, financial criteria, mechanisms of accountability. Generation Period Characteristics The first generation 1950-1960 Independent strategy of R&D Independent scientific laboratoriesR&DactivitiesReal organisations The second generation 1970-1980 Partly strategic competitive environment Needs-oriented R&D and risk-sharing R&D budgeting. Differentiation of R&D activities Binary system of R&D management. The third generation 1990- Holistic approach Partnership Market oriented Project management to R&D Target oriented evaluation and assessment Table 1. R&D management classification according to Roussel (1991) Subsequently, Rothwell [4] proposed a typology of five generations of R&D management. He focused his research on technological innovation in start-up companies and proposed five generations of innovation and provided R&D management generational classificationfromthe1950sonwards.He found that each new generation was a response to a significant change in the market. Generation Period Characteristics First Generation 1950-1960 Technology development Linear model of innovation Second Generation End of sixties Primacy of needs Market- oriented innovations Third Generation 1970-1980 Synergetic model Chain Linked Model Fourth Generation 1980-1990 Integrated model Horizontal and competed innovation Fifth Generation 1990- System and networking models innovation process Table 2. R&D management classification according to Rothwell (1994) Figure 1: Evolution of R&D Management Generation
3.
International Research Journal
of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 06 Issue: 05 | May 2019 www.irjet.net p-ISSN: 2395-0072 © 2019, IRJET | Impact Factor value: 7.211 | ISO 9001:2008 Certified Journal | Page 1987 3. R&D PROJECT MANAGEMENT When talking about a R&D project R&D specificities such as complexity, high uncertainty and high risk should be respected, some adoption of project management application could be applied or some approaches could be softened,howeverthemainproject characteristics need to be respected in full meaning. Time scheduling and strict compliance, keeping proper budget distribution or team mobilization are the key points that should be carefully planned and followed during project implementation. Fi gure 2: The Concept of R&D Project Management Project management helps mobilize human efforts to accomplish activities at a certain point in time. Deviation between the scheduled project completion time and the actual finish date of activities occurs naturally and varies largely (see Figure 3. Such a situation could be damaging for interconnected processes, as the delay could break contracts, ruin confidence, postpone product elaboration for an unpredictable period of timeand reduce productivity. Therefore, project management seeks for supportive measures, carry out activities at moderate speed and to avoid a situation whereby efforts needed to complete the project increase dramatically to an enormous level. Figure 3: Efforts and time interdependency with & without Project 3.1 R&D PROJECT MODELS Huchzermeier,A.andLoch,C.(2001)haveproposed a model with five types of operational uncertaintythatallow R&D managers to decide whether to continue, abandon, expand, contract, or switch the project from the planned stage. This model recognizes five possible variances of the project that has crucial impact on project performance. Those variances represent five sources of risk that R&D project could meet. 1. Market payoff variability. It is prices and sales forecasted. They depend on the external factors that are outside the project control: for instance, demographicchanges,behavior of competitors etc. 2. Budget variability. The runningprojectcostishardtokeep at planned level for R&D projects. Both the direction overspending and underspending could occur, however the direction of overspending is more common. 3. Performance variability. It corresponds to uncertainty of product development. Some technical aspects of technologies could be developed in multiple waysandwhich one will gain better performance ishardtopredict.4.Market requirement variability. Market requirements are almost unknown, especially at the beginning phase of the project and in the idea conceptualization phase. 5. Schedule Variability. Project performance impacts scheduling and the project could be completed earlier or later than planned in advance. The flexibility of R&D management via controllingvariances for the risky project management characteristics realize the instrument for a managertoobtainadditional informationto make decisions in a timely manner.
4.
International Research Journal
of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 06 Issue: 05 | May 2019 www.irjet.net p-ISSN: 2395-0072 © 2019, IRJET | Impact Factor value: 7.211 | ISO 9001:2008 Certified Journal | Page 1988 4. BENEFITS OF R&D PROJECT MANAGEMENT In order to reach the best possible effect of applying project management technique to R&D activities, one needs to realize the benefits that can be obtained out of these efforts. First of all, project management approach manages to cope with R&D uncertainties via helping in objective setting. Planning techniqueshelpmanagetimeand resources and assist the team with: • seeing the big picture • Better understanding difficult tasks ahead and when they will happen • putting first things first by prioritizing important tasks above less important tasks • minimizing efforts on unfruitful side tracks • staying focused on the objectives • making better estimates of time and resource needs • improving communication among key personnel • seeing the need to look at alternative approaches or technologies • making better decisions when dealing with trade-offs between time, performance and resource constraints [5]. 5. R&D PROJECT SUCCESS CRITERIA Summarizing the most commonly used criteria for project success evaluation, the following set of criteria can be listed: • Organizational value: How perfectly will results help company in R&D cooperation in the future? Whether any new idea has been created for the next R&D stage? If manypartnerstook part in the project, added value for all organizations needs to be evaluated. • Social value: Sooner or later, R&D output usually becomes a public good, social value for the city, region or country could thus be evaluated. • Professional value: Renewing and regaining professional competence is as relevant as primary goal achievement of the project. The individual professional competencies of a researcher are equally valuable as research competence of the whole organization. • Economic value: Economic value is the most widespread practice to valuate project success,howeveritis rather complicated to measure it directly for a R&D project. Nevertheless, the supplementary economic value, such as new jobs, economic growth or increase innovation capacity needs to be evaluated jointly. In summary, project success could be evaluated from both project organization and societal perspectives. The main criteria applied for R&D project success istheaddedvalueto knowledge creation and systematization. 6. REFERENCES 1] Jincao, W. and Kleiner, B.H. (2005) The evolution of R&D management, Management research News, Vol. 28 No.11/12, p.88-95 2] Park, Y. and Kim, S. (2005) Linkage between knowledge management and R&D management. Journal of knowledge management, Vol. 9 No. 4, p. 34-44. 3] Roussel, P.; Saad, K.; Erikson, T. (1991) The Third Generation R&D, Harvard Business School Press: Boston, MA. 4] Rothwell, R. 1994. Industrial Innovation: Success, Strategy, Trends. See in Dodson, M. and Rothwell, R. (ed.)TheHandbook ofIndustrialInnovation,Edward Elgar, Aldershot. [5] Larsen, E. R., 2004.AdaptingProjectManagement Principles and Tools to Research and Development, Proceedings of the 2004 Fall National Annual Meeting of the American Institute of Chemical Engineers, Austin Texas, November 2004.
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