2. CONVENTIONS OF DIGIPACKS.
BACK COVER
-Album name
-Image of artist
-Barcode
-Track List
-Record Label
FRONT COVER
-Album name
-Artist name
-Explicit content
mark
3. THE 1975 DIGIPACK
-Black & White colour scheme - suggests
darkness, makes the digipak more edgy - this
could apply to a teenager/young adult target
audience. It could also attract older audiences
as it looks more classy.
-Black & White colour scheme flows
throughout the digipack, makes it stand out
when placed next to other albums as it is
unusual to have a black and white cover.
-Neon Lighting – Night life, Clubbing – which
would attract younger audiences as this is an
activity they are likely to take part in.
-Use of band logo – Simple and recognisable to
audiences.
-Record Label Logo’s – attracts fans of other
4. GEORGE EZRA DIGIPACK
-Colourful front cover – Artist stands out
by wearing the colour red, as no one else
is wearing that colour. A busy scene may
attract audiences as it is like a party which
younger audiences usually participate in.
-Simple Font – Nothing distracting.
-List of Tracks on back cover – Again,
simple font, nothing too distracting or
unconventional.
-Record Label Logo’s – attracts fans of
other artists signed to these labels,
suggesting that the album will be worth
buying.
