digipak research

1. Michael Jackson – THIS IS IT

2. - Silhouette of Michael Jackson
doing an iconic dance move.
- Artist / Album cover
- Back of Michael Jackson
silhouette
- Record Label / Copyright /
Barcode
- Song List
- Live images in
remembrance
- Collage of his changes
throughout the years
- Image of the album’s live show
before death
- Includes CD of the image shown?

3. Silhouette
containing
what the
film/digipak
contains.
‘Michael Jackson’s’
Showing that this is
his final piece of
work before his
death to grab
attention.
Title is in bold to
grab the
emotive title
‘this is it’ as in
this is the last of
Michael
Jackson’s work.
Labels
Copyright
Website

4. You Me At Six – Sinners Never Sleep

5. - Image of the band - Song list
- Barcode
- Copyright and Record label
- Album image relevant to the
album title
- Album name and Band’s name

6. Album cover
image on the
poster so the
audience
knows what to
look for in
stores.
‘The New Album’ is
written as the name
of the album is
already written on
the album image
Small text
showing what
the album
includes and the
USP’s of the
album.
Image is like a
mugshot which
symbolises the
stereotypical rock
behaviour.

7. Rihanna – Talk That Talk

8. - Back image of Rihanna
smoking
- Barcode and copyrights
- Front cover is a clear image of her face.
- Name is not on the cover, just ‘R’ as she
is a well known artist
- Inside the digipak contains
more images of Rihanna

9. Inside the digipak is a lyric book which is in the style of a newspaper.
This matches the theme of the outside of the digipak nicely as the
back is black and white images which fits to the newspaper lyric
book theme.

10. The poster
Contains
the track
list on it as
the artist’s
songs are
already
well known
and the
audience
already
have an
idea of
what they
are buying.
It shows what the inside of the packaging is like
and what is different about the ‘platinum
edition’
It also highlights the most popular tracks on the
album for those who know her but aren’t usually
her target audience.

11. Katy Perry – Teenage Dream

12. - Artist Name
- Album name written in candy
cane to match the theme of the
album
- Image of artist naked because she
is a very sexualised artist in the
charts
- Tracklist
- Barcode and labels / copyright
- Text is also in the theme candy

13. Digipak contains themed CDs that are a hard
boiled strawberry sweet and a donut,
matches the front of the album.
Inside is a
close up
image of
the artist
laying on
candy
floss
again, this
one shows
more
detail of
my face.
There is a 2 page
image of the artist
sounded in sweets,
this is the only
image which she
has clothes on and
in the corner it
looks like the
digipak contains
special features
which the regular
album doesn’t
contain.

14. Artist is centre of the
album poster as she is
fairly iconic to the media.
Candy
text
theme is
also on
the
poster so
people
have an
idea
what the
album
looks like
when
going to
buy it.
The poster also contains a unique selling point as it contains
exclusive tracks. This is a written in a different colour to grab the
audience’s attention.