3

1. QUESTION 3
WHAT KIND OF MEDIA
INSTITUTION MIGHT DESCRIBE
YOUR MEDIA PRODUCT AND
WHY?

2. BAUER MEDIA
Bauer media are very well known European based publisher that are mainly famous
for publishing the music magazine Q this magazine is very similar to mine in
different ways the target audience is very similar as it is focused on young adults
and teenagers.
this company owns the right to more than 600 magazines, 400 digital products
and 50 radio stations which the most noble being “kerrang!” this company could be
a potential distributer for my media product. as their magazines have a very
similar target audience as my music magazine I personally feel that both Bauer and
my magazine can benefit from this.
My magazine- due to the audience that Bauer already attract and the name they
have established for themselves this would attract a bigger audience for my new
magazine, Bauer can benefit in the sense that my magazine is new and could bring
in a vaster audience for their company as my magazine is aimed more at males and
“kerrang!” is aimed more at females. This could mean that their total audience
would increase and their brand would become much more influential.

3. TIME INC.
This popular American publishing company that would be able to publish my
new music magazine, this company is merged with warner communication
and is owned by time warner this major company publishes over 80
magazines including the hugely successful magazine NME this is also very
similar to my magazine!
NME magazine uses black, white and red colours just like my magazine my
magazine isn’t aimed at a particular genre however due to using these
colours it may show that it is more focused on males although I wanted it to
me a unisex magazine. If time Inc. published my magazine then this could
boost the success of my magazine due to them being a big company and k
now a lot about my target audience as they are very similar looking at
teenagers to young adults.
Warner doesn't just own magazines it owns TV programmes such as E! which
is a huge channel all over the world and is aimed at similar ages to my
magazine therefor time Inc. would hugely benefit from publishing my new
music charts magazine!

4. LYNNE SEGALL-
This is mostly known for the ,magazine billboard it has a vast
presence in their market of the industry and Is currently
standing at 17,000 copies and has over 15 million people
viewing their publications yearly!
Both these facts are why I personally feel that it would hugely
benefit my magazine to be published by Lynne Segall-. In
return Lynne Segall- would be able to boost the genre of music
that they are hugely known for and attract a vaster audience.
the company's experience shows that they have the capability
to do most things such as access a genre that has not yet been
exploited. Their magazines tend to be based on the latest
charts and this means their audience will be the same as mine,
although they already have such a big music magazine they
may not be interested in publishing another.