Nestled within your existing Participant Center, Boundless Fundraising Social represents a significant advancement for cause-based organizations who are looking to more seamlessly empower their participants to leverage existing social channels. Join Kathy Kempff, Product Guru for Boundless Fundraising, as she walks through how this new offering can help your organization: • Leverage the full power of Facebook, LinkedIn, Twitter, and [coming soon] Text-on-Mobile • Enable hands-off, yet incredibly powerful, fundraising via scheduled posts • Better capture the data from new donors and more effectively track their actions • And much more! In addition, we will discuss how Blackbaud's new integration with Facebook will fit into the context of Boundless Fundraising Social. We have three event options, so sign up now!

1. Boundless Fundraising Social
April 11, 2018

2. Boundless Fundraising Top Line App Results
• Organizations have raised $600 Million using
Boundless since its inception in 2008
• On average organizations using the Boundless
Fundraising suite see 9% of their overall online
revenue sourced through the Apps
• On average, 70% of donations sourced through
Boundless Fundraising were new donors to the
organization
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3. Boundless Fundraising Suite Impact by Event Type
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Event Type
% of Online
Donations
Walk / 5K 10%
Cycling 8%
Multi-Day Walk 17%
Endurance 4%
24 hr 7%
General 12%
Obstacle 9%

4. App Results by Event Type
Event Type
Facebook App Mobile App
Adoption $s / User Adoption $s / User
Walk / 5K 9% $77 9% $65
Cycling 22% $109 37% $
Multi-Day Walk 42% $253 38% $190
Endurance 24% $1,150 23% $468
24 hr 43% $67 20% $131
IFE 25% $126 5% $23
General 14% $132 6% $116
Obstacle 15% $69 17% $78
Average 24% $248 19% $149
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5. Engaging with Users Where they are
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6. Facebook Fundraising Options

7. Boundless Fundraising
Facebook App

8. Boundless Fundraising Facebook App
• Seamless integration from your event
website to add the Facebook App and
allow participants to fundraise
• Pre-defined fundraising messages
participants can edit and send
• Ability to personalize their own
Facebook page with a profile picture
or cover image
• All donations are processed on your
event website and links go to your site
with unique source codes
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9. Set it and Forget it = Fundraising Made Easy
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• Enables participants to become
fundraisers
• Fundraising messages participants can
opt-in to and have sent out on their
behalf via Facebook
• Event date based messages, x days
before/after the event date
• Fundraising progress messages
• Represents a significant amount of
boundless fundraising donations
– Average client raised between 40-60% of
all Facebook donations through this
feature

10. Integrated Facebook Fundraiser
Solution

11. How it works
• Enables a participant to create a
Facebook Fundraiser directly from
My Participant Center/Dashboard
• Integrates goal and amount raised
between systems
• Donations made on the Facebook
Fundraiser are credited to the event
and Participant
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12. What’s the catch?
• You’re unable to control the
donation levels on the Facebook
Fundraiser, those are defined by
Facebook
• Facebook’s privacy policy is the
email is an opt-in vs. opt-out,
resulting in 3-5% of email opt-in
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13. It all comes down to data
• Donor stewardship limitations since only
3-5% of donors opt-in to sharing their
email address
• Mailing address is not available so you’re
limited in terms of your communication
methods
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14. Bottom-line
• For power fundraisers, the tool can help
provide them a platform to share their
fundraising message. However, it’s a
canvas, there is no content/templates
they can use. It requires the participant
to already be a fundraiser.
• The pain of reconciling donations that
come through Facebook Fundraiser
today can be alleviated by this solution,
but if you want to grow your donor
base through stewardship you might
need to consider alternative options
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15. Boundless Fundraising Social
New

16. Client Feedback
• We don’t want participants leaving our website
• We want to enable participants to fundraise
with other social channels
• We want to make fundraising easy and convert
more zero dollar participants to being
fundraisers
• Make the solution a seamless experience to
the participant
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17. Next Generation Facebook App
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18. Boundless Fundraising Social
• Integrate Social fundraising
into your participant center
• Enable fundraising through
Facebook, LinkedIn, Twitter and
Email
• Expanded schedule message
options across additional social
channels
• Additional channels coming Q3
– Texting is enabled if on a
mobile device
– Web Push notifications
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19. Integration Options into Participant Center
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Lightbox Option from button Tab Option from Navigation

20. Social Channel Integration
• Social channel integration with
Facebook, Twitter and LinkedIn
• Authentication across these
social channels for automated
messaging options
• Will continue to assess social
channel API integration options
and add social platforms based
on availability and demand
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21. Schedule Messages
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• Enables participants to become
fundraisers via a guided fundraising
approach
• Fundraising messages participants can opt-
in to and have sent out on their behalf via
Facebook, Twitter and LinkedIn
• Event date based messages, x days
before/after the event date
• Fundraising progress messages
• Scheduled messages represents a
significant amount of boundless
fundraising donations
– Average client raised between 40-60% of all
Facebook donations through this feature

22. Send Messages
• Ability to send out pre-defined
messages via Facebook,
Twitter, LinkedIn and Email
– Text messages via mobile
devices available in Q3
• Participants can personalize
the content of the messages
before sending
• All messages have links back to
donation page with source
codes for tracking/reporting
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23. Thank Donors
• Ability to see donors and the
donation amount
• Ability to thank them across all
channels
– Facebook, Twitter, LinkedIn and
Email
– Texting via mobile available in Q3
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24. Donate Photos
• Ability for participants to upload a
profile picture or cover image on
Facebook that’s branded to the event
program and spread the word
regarding their fundraising efforts
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25. Taking your Fundraising to the Next Level
• More integrated approach to fundraising
• Integration into multiple social channels
including Facebook, Twitter, LinkedIn and Email
– Coming soon Texting and Web Push
Notifications
• Expanded scheduled messages across new
social channels with additional message
options
• Guided fundraising approach to help
participants become fundraisers with an easy
one click approach

26. Frequently Asked Questions
• How does the Facebook Fundraise Solution fit in?
– Facebook Fundraise is a complementary solution that is
geared to power fundraisers. They know who to ask, how to
ask, the frequency to ask and what to say. But it does not
provided a guided approach to fundraising nor help automate
fundraising for participants
• What if I’m already implementing the Facebook Fundraise
solution with Blackbaud?
– The solutions should complement each other and work well
in concert. There is a technical limitation to have only one
Facebook App connected to a LO site at a time. It is
recommended to use your Boundless Fundraising Facebook
app for the Facebook Fundraise integration that would enable
you to potentially add on Facebook Fundraise capabilities to
the Social platform or your Mobile app when those API’s
become available (currently scheduled for mid May)
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27. Frequently Asked Questions
• When will Boundless Fundraising Social be available?
– April we’ll have our first beta client
– Solution will be generally available to clients as an
additional option to the Facebook App starting in May
• What would the transition look like?
– No new assets are needed in terms of deployment. A
simple questionnaire would be completed and we’d be able
to transition your event program to Social in ~ 2- 4 weeks
• Interested in learning more or transitioning to the new
platform?
– Contact your Account Manager to get details regarding how
to transition your Facebook license to Social
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28. Questions?