This document summarizes new fundraising features from Boundless Fundraising called Boundless Fundraising Social. It allows organizations to integrate social fundraising into their participant centers through Facebook, LinkedIn, Twitter and email. This enables participants to fundraise across multiple social channels through scheduled messages, personalized messages they can send, and thanking donors. Organizations have raised over $600 million using Boundless' existing fundraising apps. The new social features are aimed at making fundraising even easier for participants and helping organizations engage donors where they are on social media. A beta launch is planned for April with general availability starting in May.
2. Boundless Fundraising Top Line App Results
• Organizations have raised $600 Million using
Boundless since its inception in 2008
• On average organizations using the Boundless
Fundraising suite see 9% of their overall online
revenue sourced through the Apps
• On average, 70% of donations sourced through
Boundless Fundraising were new donors to the
organization
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3. Boundless Fundraising Suite Impact by Event Type
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Event Type
% of Online
Donations
Walk / 5K 10%
Cycling 8%
Multi-Day Walk 17%
Endurance 4%
24 hr 7%
General 12%
Obstacle 9%
4. App Results by Event Type
Event Type
Facebook App Mobile App
Adoption $s / User Adoption $s / User
Walk / 5K 9% $77 9% $65
Cycling 22% $109 37% $126
Multi-Day Walk 42% $253 38% $190
Endurance 24% $1,150 23% $468
24 hr 43% $67 20% $131
IFE 25% $126 5% $23
General 14% $132 6% $116
Obstacle 15% $69 17% $78
Average 24% $248 19% $149
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8. Boundless Fundraising Facebook App
• Seamless integration from your event
website to add the Facebook App and
allow participants to fundraise
• Pre-defined fundraising messages
participants can edit and send
• Ability to personalize their own
Facebook page with a profile picture
or cover image
• All donations are processed on your
event website and links go to your site
with unique source codes
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9. Set it and Forget it = Fundraising Made Easy
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• Enables participants to become
fundraisers
• Fundraising messages participants can
opt-in to and have sent out on their
behalf via Facebook
• Event date based messages, x days
before/after the event date
• Fundraising progress messages
• Represents a significant amount of
boundless fundraising donations
– Average client raised between 40-60% of
all Facebook donations through this
feature
10. Client Feedback
• We don’t want participants leaving our website
• We want to enable participants to fundraise
with other social channels
• We want to make fundraising easy and convert
more zero dollar participants to being
fundraisers
• Make the solution a seamless experience to
the participant
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13. Boundless Fundraising Social
• Integrate Social fundraising
into your participant
center/dashboard as a lightbox
• Enable fundraising through
Facebook, LinkedIn, Twitter and
Email
• Expanded schedule message
options across additional social
channels
• Additional channels coming Q3
– Texting is enabled if on a
mobile device
– Web Push notifications
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14. Social Channel Integration
• Social channel integration with
Facebook, Twitter and LinkedIn
• Authentication across these
social channels for automated
messaging options
• Will continue to assess social
channel API integration options
and add social platforms based
on availability and demand
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15. Schedule Messages
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• Enables participants to become
fundraisers via a guided fundraising
approach
• Fundraising messages participants can opt-
in to and have sent out on their behalf via
Facebook, Twitter and LinkedIn
• Event date based messages, x days
before/after the event date
• Fundraising progress messages
• Scheduled messages represents a
significant amount of boundless
fundraising donations
– Average client raised between 40-60% of all
Facebook donations through this feature
16. Send Messages
• Ability to send out pre-defined
messages via Facebook,
Twitter, LinkedIn and Email
– Text messages via mobile
devices available in Q3
• Participants can personalize
the content of the messages
before sending
• All messages have links back to
donation page with source
codes for tracking/reporting
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17. Thank Donors
• Ability to see donors and the
donation amount
• Ability to thank them across all
channels
– Facebook, Twitter, LinkedIn and
Email
– Texting via mobile available in Q3
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18. Donate Photos
• Ability for participants to upload a
profile picture or cover image on
Facebook that’s branded to the event
program and spread the word
regarding their fundraising efforts
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19. Taking your Fundraising to the Next Level
• More integrated approach to fundraising
• Integration into multiple social channels
including Facebook, Twitter, LinkedIn and Email
– Coming soon Texting and Web Push
Notifications
• Expanded scheduled messages across new
social channels with additional message
options
• Guided fundraising approach to help
participants become fundraisers with an easy
one click approach
20. Frequently Asked Questions
• When will Boundless Fundraising Social be available?
– April we’ll have our first beta client
– Solution will be generally available to clients as an
additional option to the Facebook App starting in May
• What would the transition look like?
– No new assets are needed in terms of deployment. A
simple questionnaire would be completed and we’d be able
to transition your event program to Social in ~ 2- 4 weeks
• Interested in learning more or transitioning to the new
platform?
– Contact your Account Manager to get details regarding how
to transition your Facebook license to Social
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