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Boundless Fundraising Social
April 17, 2018
Boundless Fundraising Top Line App Results
• Organizations have raised $600 Million using
Boundless since its inception in 2008
• On average organizations using the Boundless
Fundraising suite see 9% of their overall online
revenue sourced through the Apps
• On average, 70% of donations sourced through
Boundless Fundraising were new donors to the
organization
2
Boundless Fundraising Suite Impact by Event Type
3
Event Type
% of Online
Donations
Walk / 5K 10%
Cycling 8%
Multi-Day Walk 17%
Endurance 4%
24 hr 7%
General 12%
Obstacle 9%
App Results by Event Type
Event Type
Facebook App Mobile App
Adoption $s / User Adoption $s / User
Walk / 5K 9% $77 9% $65
Cycling 22% $109 37% $126
Multi-Day Walk 42% $253 38% $190
Endurance 24% $1,150 23% $468
24 hr 43% $67 20% $131
IFE 25% $126 5% $23
General 14% $132 6% $116
Obstacle 15% $69 17% $78
Average 24% $248 19% $149
4
Engaging with Users Where they are
5
Facebook Fundraising Options
Boundless Fundraising
Facebook App
Boundless Fundraising Facebook App
• Seamless integration from your event
website to add the Facebook App and
allow participants to fundraise
• Pre-defined fundraising messages
participants can edit and send
• Ability to personalize their own
Facebook page with a profile picture
or cover image
• All donations are processed on your
event website and links go to your site
with unique source codes
8
Set it and Forget it = Fundraising Made Easy
9
• Enables participants to become
fundraisers
• Fundraising messages participants can
opt-in to and have sent out on their
behalf via Facebook
• Event date based messages, x days
before/after the event date
• Fundraising progress messages
• Represents a significant amount of
boundless fundraising donations
– Average client raised between 40-60% of
all Facebook donations through this
feature
Client Feedback
• We don’t want participants leaving our website
• We want to enable participants to fundraise
with other social channels
• We want to make fundraising easy and convert
more zero dollar participants to being
fundraisers
• Make the solution a seamless experience to
the participant
10
Next Generation Facebook App
11
Boundless Fundraising Social
New
Boundless Fundraising Social
• Integrate Social fundraising
into your participant
center/dashboard as a lightbox
• Enable fundraising through
Facebook, LinkedIn, Twitter and
Email
• Expanded schedule message
options across additional social
channels
• Additional channels coming Q3
– Texting is enabled if on a
mobile device
– Web Push notifications
13
Social Channel Integration
• Social channel integration with
Facebook, Twitter and LinkedIn
• Authentication across these
social channels for automated
messaging options
• Will continue to assess social
channel API integration options
and add social platforms based
on availability and demand
14
Schedule Messages
15
• Enables participants to become
fundraisers via a guided fundraising
approach
• Fundraising messages participants can opt-
in to and have sent out on their behalf via
Facebook, Twitter and LinkedIn
• Event date based messages, x days
before/after the event date
• Fundraising progress messages
• Scheduled messages represents a
significant amount of boundless
fundraising donations
– Average client raised between 40-60% of all
Facebook donations through this feature
Send Messages
• Ability to send out pre-defined
messages via Facebook,
Twitter, LinkedIn and Email
– Text messages via mobile
devices available in Q3
• Participants can personalize
the content of the messages
before sending
• All messages have links back to
donation page with source
codes for tracking/reporting
16
Thank Donors
• Ability to see donors and the
donation amount
• Ability to thank them across all
channels
– Facebook, Twitter, LinkedIn and
Email
– Texting via mobile available in Q3
17
Donate Photos
• Ability for participants to upload a
profile picture or cover image on
Facebook that’s branded to the event
program and spread the word
regarding their fundraising efforts
18
Taking your Fundraising to the Next Level
• More integrated approach to fundraising
• Integration into multiple social channels
including Facebook, Twitter, LinkedIn and Email
– Coming soon Texting and Web Push
Notifications
• Expanded scheduled messages across new
social channels with additional message
options
• Guided fundraising approach to help
participants become fundraisers with an easy
one click approach
Frequently Asked Questions
• When will Boundless Fundraising Social be available?
– April we’ll have our first beta client
– Solution will be generally available to clients as an
additional option to the Facebook App starting in May
• What would the transition look like?
– No new assets are needed in terms of deployment. A
simple questionnaire would be completed and we’d be able
to transition your event program to Social in ~ 2- 4 weeks
• Interested in learning more or transitioning to the new
platform?
– Contact your Account Manager to get details regarding how
to transition your Facebook license to Social
20
Questions?

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Boundless Fundraising Social Launch

  • 2. Boundless Fundraising Top Line App Results • Organizations have raised $600 Million using Boundless since its inception in 2008 • On average organizations using the Boundless Fundraising suite see 9% of their overall online revenue sourced through the Apps • On average, 70% of donations sourced through Boundless Fundraising were new donors to the organization 2
  • 3. Boundless Fundraising Suite Impact by Event Type 3 Event Type % of Online Donations Walk / 5K 10% Cycling 8% Multi-Day Walk 17% Endurance 4% 24 hr 7% General 12% Obstacle 9%
  • 4. App Results by Event Type Event Type Facebook App Mobile App Adoption $s / User Adoption $s / User Walk / 5K 9% $77 9% $65 Cycling 22% $109 37% $126 Multi-Day Walk 42% $253 38% $190 Endurance 24% $1,150 23% $468 24 hr 43% $67 20% $131 IFE 25% $126 5% $23 General 14% $132 6% $116 Obstacle 15% $69 17% $78 Average 24% $248 19% $149 4
  • 5. Engaging with Users Where they are 5
  • 8. Boundless Fundraising Facebook App • Seamless integration from your event website to add the Facebook App and allow participants to fundraise • Pre-defined fundraising messages participants can edit and send • Ability to personalize their own Facebook page with a profile picture or cover image • All donations are processed on your event website and links go to your site with unique source codes 8
  • 9. Set it and Forget it = Fundraising Made Easy 9 • Enables participants to become fundraisers • Fundraising messages participants can opt-in to and have sent out on their behalf via Facebook • Event date based messages, x days before/after the event date • Fundraising progress messages • Represents a significant amount of boundless fundraising donations – Average client raised between 40-60% of all Facebook donations through this feature
  • 10. Client Feedback • We don’t want participants leaving our website • We want to enable participants to fundraise with other social channels • We want to make fundraising easy and convert more zero dollar participants to being fundraisers • Make the solution a seamless experience to the participant 10
  • 13. Boundless Fundraising Social • Integrate Social fundraising into your participant center/dashboard as a lightbox • Enable fundraising through Facebook, LinkedIn, Twitter and Email • Expanded schedule message options across additional social channels • Additional channels coming Q3 – Texting is enabled if on a mobile device – Web Push notifications 13
  • 14. Social Channel Integration • Social channel integration with Facebook, Twitter and LinkedIn • Authentication across these social channels for automated messaging options • Will continue to assess social channel API integration options and add social platforms based on availability and demand 14
  • 15. Schedule Messages 15 • Enables participants to become fundraisers via a guided fundraising approach • Fundraising messages participants can opt- in to and have sent out on their behalf via Facebook, Twitter and LinkedIn • Event date based messages, x days before/after the event date • Fundraising progress messages • Scheduled messages represents a significant amount of boundless fundraising donations – Average client raised between 40-60% of all Facebook donations through this feature
  • 16. Send Messages • Ability to send out pre-defined messages via Facebook, Twitter, LinkedIn and Email – Text messages via mobile devices available in Q3 • Participants can personalize the content of the messages before sending • All messages have links back to donation page with source codes for tracking/reporting 16
  • 17. Thank Donors • Ability to see donors and the donation amount • Ability to thank them across all channels – Facebook, Twitter, LinkedIn and Email – Texting via mobile available in Q3 17
  • 18. Donate Photos • Ability for participants to upload a profile picture or cover image on Facebook that’s branded to the event program and spread the word regarding their fundraising efforts 18
  • 19. Taking your Fundraising to the Next Level • More integrated approach to fundraising • Integration into multiple social channels including Facebook, Twitter, LinkedIn and Email – Coming soon Texting and Web Push Notifications • Expanded scheduled messages across new social channels with additional message options • Guided fundraising approach to help participants become fundraisers with an easy one click approach
  • 20. Frequently Asked Questions • When will Boundless Fundraising Social be available? – April we’ll have our first beta client – Solution will be generally available to clients as an additional option to the Facebook App starting in May • What would the transition look like? – No new assets are needed in terms of deployment. A simple questionnaire would be completed and we’d be able to transition your event program to Social in ~ 2- 4 weeks • Interested in learning more or transitioning to the new platform? – Contact your Account Manager to get details regarding how to transition your Facebook license to Social 20