Empowering Engagement and Connection to Achieve Fundraising Success

Charity Dynamics
Charity DynamicsCharity Dynamics
Empowering Engagement &
Connection to Achieve
Fundraising Success
We are the
DIGITAL
EXPERTS
you rely on.
In 2020,
Americans spent
MORE TIME
ON MOBILE
DEVICES
than watching live TV.
Communities
are being
BUILT
Consumers expect
everything to be
MOBILE-FIRST
ON-DEMAND.
Teams
RAISE
MORE.
Fundraisers are
looking to be a part
of something
BIGGER THAN
THEMSELVES.
INTRODUCING
BOUNDLESS COMMUNITY®
Introducing
BOUNDLESS
COMMUNITY®
CONNECT WITH
LIKE-MINDED
PARTICIPANTS
WITH EVENT FORUMS
FOSTER
TEAM SPIRIT
WITH TEAM-SPECIFIC CHANNELS
INTERACT
1-ON-1
WITH PRIVATE CHATS
SEEK ANSWERS
ON-DEMAND
IN CATEGORIZED FORUMS
SHARE IDEAS &
ENCOURAGEMENT
BY LIKING OR COMMENTING
ON POSTS
SUPPLEMENT
COACHING EMAILS
BY POSTING MORE DETAILED
TIPS IN FORUMS
WALKS &
RUNS
• Offer forums for first-timers
seeking fundraising help
• Provide support to team captains
with recruitment and team
management tips
• Poll participants about event day
details
ENDURANCE
EVENTS
• Connect training groups in
your area
• Share training tips, nutrition
advice, favorite gear, best trails
or courses
• Celebrate fundraising
milestones
DIY
CAMPAIGNS
• Connect fundraisers & offer
resources based on campaign
type – corporate, birthday,
athletic event, etc.
• Post a Q & A thread with a
successful fundraiser
PRIVACY
CONFIGURATION
ALLOWS USERS TO OPT-IN &
DECIDE WHAT INFO TO SHARE
CONTENT
MODERATION &
ARTIFICIAL
INTELLIGENCE
TO MONITOR OFFENSIVE POSTS
HOW CAN I JUMPSTART
CONVERSATIONS?
 Create a content calendar to spark conversation
 Identify key participants that can help foster communication
 Start small with forums & expand as needed
 Integrate into communication plan to encourage participation
The way we build
relationships might
be changing, but
THE WHY IS
THE SAME.
QUESTIONS?
THANK
YOU
©2021 Charity Dynamics – Confidential & Proprietary
LET’S CONNECT!
linkedin.com/company/charity-dynamics
facebook.com/CharityDynamics
twitter.com/charitydynamics
charitydynamics.com
instagram.com/charitydynamics
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Empowering Engagement and Connection to Achieve Fundraising Success

Editor's Notes

  1. 2020 experienced unprecedented growth in mobile usage, advancing two to three years in the just 12 months. According to App Annie Intelligence’s State of Mobile 2021 report, for the first time in history, Americans spent more time on their mobile devices (4+ hours) than watching live television (3.7 hours), up 20% year over year.
  2. While our events might look different, the basics of peer-to-peer fundraising haven’t changed. The WAY we build relationships, empower team captains and recognize top fundraisers might be different, but the WHY is still the same. Create a mobile & web forum for participants to connect with other participants to maximize engagement within our virtual or hybrid event Allow participants to connect with other like-minded participants across the event program or event, team or direct message another participant
  3. Create a content calendar with regular posts & questions to spark conversation Reinforce your coaching email themes by seeking input  Share participant success stories Identify key participants that can help foster communication and engage with others Proactively invite active volunteers, committee members, veteran fundraisers, current social ambassadors, staff Consider starting with 1-2 to get the community started and then add as engagement grows Listen to the community and respond to what they want to talk about – use that information to create a new Forum Integrate into email communication & social posts to encourage participation Promote via Stories & Push Notifications 
  4. Fundraising isn’t a solo sport.