This is an assignment prepared during marketing internship under Prof. Sameer Mathur, IIM L. The presentation talks about how salesforce through its cloud computing based CRM platform has helped in flourishing as company into the era of customers. It covers the following topics- The Age of the customers What is Salesforce How has salesforce entered into the age of the customers Challenges it faces ahead Future product and services salesforce may offer.

4. What is

6. Innovate to
Create

7. The Range of Products introduced as a result of continuous innovation

8. Service Cloud
Make your customers love you more
Close cases faster
Provide smarter
service
Personalize customer
care
Deliver Support
everywhere

9. Marketing
Cloud
Join customers on a 1-to-1 Journey
 Create Ads that win
 Personalised Email Marketing
 Track cross channel journey
 Personalized, predictive web
recommendations

12.  It lets the consumer chose
the services and products
as per their needs.
 The variety in the product
package as per the pricing.
Product Pricing
advantage

15. Customers Needs
and Wants
Innovation and new
products

16. What are the

17. Cloud computing has become a competitive and rapidly
evolving industry.
Salesforce face competition from well established and recognized companies that are
into cloud computing and can expand their business.

18. Future Products and services

21. Created by Rachit Tandon,
RIL, During a marketing
Internship by Prof.
Sameer Mathur, IIM
Lucknow.