Only Experiture offers software for both B2B and B2C marketers, which can leverage the data you already have to create coordinated, individualized cross-channel experiences that deliver the right message to the right audience, at the right time – without ongoing help from IT.
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
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1. www.experiture.com
info@experiture.com
(888) 950-0700
Customer Experience Engine
Stop sending fragmented marketing messages and start creating full-fledged
customer experiences with personalized multichannel messaging and
online destinations.
Experiture Features At-A-Glance
Multichannel Program Designer
Easily design flexible automated multichannel marketing workflows using our
innovative drag-and-drop Program Designer – no technical skills required!
Unified Customer View
Aggregate your customer data in our platform, such as demographics, preferences,
purchases and interaction histories and more, from your other systems.
Marketing Automation
Automate your marketing messages based on segments, schedules, and
conditional logic with Experiture’s powerful marketing
automation capabilities.
All-in-One Analytics
Access detailed, real-time reporting and analytics from a single dashboard and
track results of your automated programs – right down to the individual
target level.
Customer Profiles & Behaviors
Sophisticated segmentation and list-building tools intelligently groups targets —
so that the right messages reach the right audiences at the right time.
2. www.experiture.com
info@experiture.com
(888) 950-0700
• Experiture is the only enterprise-class marketing platform created by the Customer Experience
experts at Indros Group. Experiture was built from the ground up to empower you with everything
you need to become a customer experience marketing powerhouse on your first day as a customer.
• Created by Customer Experience marketing veterans
• All-in-one solution replaces multiple disparate platforms
• 100% focused on innovations and new-feature developments in customer experience marketing
• Available, affordable services means you have a marketing agency partner at your service when
you need it
Innovation
Score some “quick wins” when you first get started with our intuitive, easy-to-use tools – and move
up to more involved programs, data connections and technical integrations as time goes on. With
Experiture, there’s no compromise between power and simplicity. You just get more. And you get it
more easily.
• Quickly gain mastery over your customer lifecycle marketing
• Work within an adaptable, responsive platform environment
• Get performance and reliability no matter what the size of your enterprise and your data sets
• Enjoy the best of both worlds: high degrees of usability for non-technical operators, and robust
features for users that demand more flexibility
Simple,yet Powerful
Benefits of Using Experiture
• With true data openness, Experiture will make you a better customer experience marketer by
giving you a unified customer view. With the ability to link any data source to Experiture, your
organization can stop fighting with its data – and start using it to get results.
•
• True data openness means you can link virtually any data source and create the ultimate
marketing data warehouse
• Available APIs and Web Services give you the total freedom to link Experiture with the systems
and solutions of your choice
• Tools, knowledge, and best practices to guide your data aggregation efforts
• App Marketplace integrations ready for your organization with just a few clicks
Open Architecture
3. www.experiture.com
info@experiture.com
(888) 950-0700
• Email
• Mobile
• Social
• Web
• IVR
• Direct mail
• Display ads
• Live & Virtual Events
• In-store/Point-of-Sale
Experiture’s Customer Experience Marketing Platform helps you
coordinate marketing across channels with multichannel campaign
management tools.
Using a simple drag-and-drop Program Designer, a single user can
easily create automated, multi-step marketing programs — and then
view the results of each channel within various different marketing
programs to assess the impact of each channel.
Experiture supports channels including:
Engage customers across channels with coordinated marketing campaigns
across channels including web, email, mobile, social and more.
Experiture Platform Detail:
Multichannel Marketing Campaign Management
4. www.experiture.com
info@experiture.com
(888) 950-0700
Experiture Platform Detail:
Email Marketing in Experiture
Easily Create Stunning Emails
Experiture’s Enterprise-class email creation and program management tools can transform your
enterprise into an email marketing powerhouse…from the moment you first log in.
With Experiture, you can use a single platform for crafting one-time triggered or transactional emails,
simple campaigns, and even ongoing automated programs that deliver relevant content for any stage of
the customer lifecycle. Create and deploy emails, measure what’s working, and make adjustments —
from one place, and without bringing in any IT or technical help.
Upgrade your Email Marketing
Measure and Optimize Email Initiatives
Need to create that perfect email? Whether you are a creative professional, a
seasoned web developer, or a novice designer – Experiture provides all the email
marketing tools you need to be successful within our single platform.
With Experiture’s single-platform solution, you can graduate from sending
batch-and-blast emails to creating marketing wizardry with fully automated,
individualized multi-channel integrated messaging.
With all marketing interactions stored within each customer record, you can see
marketing results down to the level of the individual.
5. www.experiture.com
info@experiture.com
(888) 950-0700
The best way to increase conversions from email campaigns or from search, display or retargeting initiatives is to
have relevant landing pages. These relevant landing pages should be specifically designed for each campaign —
and each should have an easy-to-understand, clearly stated “call to action” that encourages conversion.
Experiture gives you easy-to-use, drag-and-drop tools to create professional-looking, effective pages without any
special technical skills — and lets you deploy and optimize the pages that you create without any help from your
IT department.
With Experiture’s Landing Pages and Forms, you get:
• Simple WYSIWYG tools to create
online destinations that range from
simple single-step landing pages, to
complex “customer portal” microsites
• Use drag-and-drop form-builder tool
to create slick web-forms and call-to-
action buttons
• Choose from any one of dozens of
responsive landing page templates
included with Experiture, at no
additional cost
• Save your own landing pages as
templates, so that you can easily re-
use and re-purpose your offer content
over time
• Progressive profiling using smart
forms that recognize visitors and ask
questions that add to the customer
profile over time
• A/B testing interface to optimize your
pages so that they encourage the most conversions
Experiture also helps you customize landing pages with dynamic offer content — creating different personalized
offers for each of your target segments using simple rules and filters. Text, images, and more can be customized
based on any criteria you specify — such as a customer profile or previous interactions with sales/support — all
without complication, compromise, or interference from your IT department.
When customers or prospects click on your online ad or email, will
they land on a web page that converts?
Experiture Platform Detail:
Landing Pages in Experiture