The document discusses how the connected cloud is enabling new growth and innovation opportunities by connecting consumers, enterprises, and the various touchpoints between them, including personal, social, commerce and enterprise clouds. It envisions a future platform built on pillars like ecosystem, gamification, experience and intelligence that can leverage technologies like analytics, machine learning and crowdsourcing to deliver personalized recommendations and accelerated revenue growth for businesses. Examples highlighted include platforms that provide spend visibility, supplier insights and advanced analytics to procurement teams, and a global retail execution network for consumer brands.