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Text/Picture ratio- There are 5 images on the front cover and not a lot of writing, which
Colour- The main colours of this        suggests the magazine is more focused on the music then writing. The writing is short
magazine are red, black and white .     sentences and uses language associated with ‘rockers’, which makes the audience feel at
These colours are normally              home.
associated with the rock genre which
represents the music well. As these                                                                       Font- The font is large and bold. This
colours are normally used when it                                                                         grabs your attention and makes you
comes to rock music it appeals to                                                                         want to read it. Also it represents
the audience and makes them feel at                                                                       the rock genre.
home.
                                                                                                             Overall look- The overall look
Photography- The image of Hayley                                                                             of this magazine represents
Williams is posed and was probably                                                                           rock music well as the language
taken in a studio. She is in an                                                                              and colours are what you
intimidating stance and has her fist                                                                         would associate with the rock
clenched which is extended                                                                                   genre.
outwards. This links to rock music as
it is associated with being loud and
slightly aggressive genre of music.
The angle of the is a eye level shot
which is an intimate shot and makes
the reader feel involved.


Writing style- The writing is bold
and in your face like rock music is.
The language used, such as, ‘who
rocked your world in 2009?’ is what
we would think people who listen
to rock music would say, this
appeals to the audience as they use
that kind of language.
Colour- The main colours of this      Text/picture Ratio- There is only one image on the front cover, this is of Daft Punk.
magazine are blue, black and          This tells the audience that this issue is focused on Daft Punk and the dance genre is
white. These colours have been        all about the music.
used as they are used in the
featuring bands logo, ‘Daft Punk’                                                                             Font- The font is large on the
This appeals to the audience as                                                                               mast head and the font is large
they have seen this colours before                                                                            for the name of the band, this
being associated with the band so                                                                             tells us the magazine is focusing
makes them feel at home. Also the                                                                             on Daft Punk. ‘Daft Punk’ is
fluorescent blue and white could                                                                              written in a futuristic font
represent a night club as dance                                                                               which represents their music
music is used in a night club so                                                                              and the colours used are the
this also appeals to the audience.                                                                            colours associated with dance
                                                                                                              music and with Daft Punk,
Photography- The image used is
                                                                                                              appealing to the audience.
from a Daft Punk video, and is a
two shot/mid shot of two
members from Daft Punk. The                                                                                     Overall Look- The overall look
use of the image from a video,                                                                                  of this magazine suggests to
makes the audience feel at home                                                                                 me that the target audience is
as they have seen the image                                                                                     males and females aged 16+
before. This image represents                                                                                   as a lot of teenagers are into
the band well as they are                                                                                       dance music and from the age
associated with electronic music,                                                                               of 18 upwards people tend to
and the image looks quit e                                                                                      go out clubbing and enjoy this
electronic as they are wearing                                                                                  genre of music. It also
suits with fluorescent lighting                                                                                 represents dance music well
and it looks quite futuristic.                                                                                  as the colours are normally
                                                                                                                associated with that genre of
Writing style- The language used                                                                                music. The use of these
is brief and not a lot of detail.                                                                               colours, images and language
The writing is focused on the                                                                                   let the readers know that this
return of Daft Punk. The use of the                                                                             magazine is made for them.
word ‘Robots’ suggest that Daft
Punks music is robotic and
futuristic, appealing to the
audience as they might refer to
Daft Punk as the ‘Robots’ as well.
Colour- The main colour s used
on the text is pink, black and
white. These colours represent the      Font- The font is bold,
genre of pop music. These colours       ‘Rihanna’ and ‘The state
also appeal to the female               of music today’ are in
audience. Also Rihanna has pink         bold telling the audience
make up on which connects the           the main focus of this
two well as it shows she is a pop       issue are those two
artist. The colours appeal to the       topics. The font is simple
audience as it is associated with       and is the same font as
the pop genre,.                         the title of the magazine
Photography- The image is of            ‘NME’ keeping in the
Rihanna a hip-hop/pop/dance             theme of the magazine.
artist. It is a medium shot and
she is posed with a bit of attitude       Overall Look- The
which represents the hip-hop              use of the colour
genre as it is associated with            scheme and the
attitude. Rihanna is looking              photography
stylish and feminine which                represents the
appeals to the female audience.           genre of music
As she is a hip-hop artist, it is         well and appeals
portrayed in her stance and outfit        to both males and
as she is looking ‘hip’                   female audiences.
Writing style- The length of
sentences are quite short and there
is a pull quote, the language used in         Text/picture
the quote is quite strong and could           ratio- There is
suggest she is passionate about her           only one image
music and needs people to tell her            used here and
if she is doing something wrong for           not a lot of text.
her to be successful. It appeals to           This tells the
the audience as they used that kind           audience this
of language and hip-hop is known              issue is focused
for having artist with attitude and           on Rihanna.
know what they are doing in their
careers.
Writing style- The language
Colour- Like the front covers the   used is slang such as, ‘tunes’ and
contents page uses fluorescent      ‘tech’ These are probably words
colours, such as the yellow on      the audience use, making them
the word ‘contents’ this could be   feel at home and lets them know
a colour used in a night club       that this magazine is aimed at
where a lot of dance music is       them.
played. It appeals to the
audience as these colours are        Text/Picture ratio- The
associated with dance music.         images are the main focus on
                                     this page as they are trying to
 Photography- There are
                                     sell you the magazine and
 three images on the
                                     draw you in. There is some
 contents page, the first
                                     text but not a lot and the
 image is showing the
                                     contents of the magazine are
 fashion. This appeals to the
                                     in brief, which makes you
 audience as they follow a
                                     want to buy the magazine
 certain trend and this is
                                     and read more.
 advertising clothes they
 want to wear. The second
                                      Fonts- The fonts used are the
 image is of either a night
                                      same as the ones on the front
 club or of a dance music gig.
                                      page, keeping in the theme of
 This appeals to the
                                      the dance genre and appealing
 audience as it shows
                                      to the audience as they are
 something they have
                                      used to seeing that certain font;
 experienced or want to
                                      associating it with Mixmag.
 experience. It shows how
 exciting and colourful the
 clubs are and it also reflects
 the music to be exciting and
 colourful. The last image is
 of an artist, but it is a dark
 image. I believe this image
 has been used to represent
 the night club atmosphere
 as it is dark, but still looks
 exciting.
Photography- There
 are 5 images on this                                              Text/Picture ratio- The text
 contents page. There                                              on the contents page is
 are two images of a                                               brief and has short
 dance music gig or a                                              sentences. It doesn't give a
 ‘rave’ This appeals to                                            lot of detail away, which
 audiences as they                                                 makes you want to
 have probably been to                                             read/buy the magazine.
 a ‘rave’ and know how
 much fun it is, these
 images are used as                                                 Fonts- The font used on
 advertisement to                                                   the words ‘raving mad’
 tell/show people that                                              and ‘music’ represent
 these gigs are fun and                                             the music. The font
 anyone can go to                                                   used is bold, like dance
 them. One of the                                                   music is and the same
 images is of a music                                               font has been used on
 deck, this appeals to                                              headings, which the
 the audience as some                                               reader is used to and
 may be wanting to get                                              what they would
 in to the dance music                                              associate it with
 business and this                                                  magazine.
 magazine provides
 information on where                                              Colour- The colours used
 to get the latest ‘tech’                                          are bright blue and pink,
                                                                   which are colour s normally
Writing style- The                                                 associated with dance/club
language is quite informal                                         music. This appeals to the
which could represent the                                          audience as it makes them
music, as it is quite laid                                         feel at home.
back and fun. Also words
such as ‘raving’ and ‘tech’
make the audience feel at
home as that is the kind of   The use of this language lets the
language they will use.       readers know that this magazine is
                              made for them.
Colour- There isn't        Writing style- There is a lot of
really a colour scheme     pull quotes. Telling me there is a
which tells me there       lot of articles inside this
isn’t really a specific    magazine on artists talking about
genre of music to this     their music. Also there are use of
magazine. The              strong language tells me that
background is white and    this magazine is aimed at males
the text is black making   and females aged 16+ and the
it stand out.              language is what the readers are
                           normally used to and probably
                           use them selves, appealing to
 Photography- There        them.
 are six images on the
 contents page. In         Text/Picture ratio- There is a
 these images we see       bit more text than images
 artists having fun and    which suggest to me that the
 posing in a fun sort      magazine will be more focused
 of way, showing us        on what is being said in the
 their music is up beat    articles, and that the articles
 and exciting. Also        will be on how the artists have
 there are images of       got to where they are today.
 artist looking serious,
 and staring out at         Fonts- There are two
 you. The angle of the      different fonts used, the
 shot is eye level,         italics one and the bold one. I
 making it intimate         believe some of the text has
 and involving the          been put in bold because
 reader. As the artist      that is a more fun article and
 look quite serious         the writing in italics is on a
 tells me they are          more serious subject linking
 serious about their        to the certain artist.
 music.
Colour- In the image there are pinks, reds, blues and        Writing style- The length of the sentences and of the article suggests
 yellows. Which suggests to me that this kind of music        the magazine is aimed at people aged 16+ as they are used to reading
 is up beat, fun and appeals to a lot of people. The use      books, magazines etc that are quite long. The use of the funny pull
 of the pinks and purples in the text appeals to female       quote appeals to audiences and represents the personality of the
 audiences and tells me that the article is on a female       band and of the music.
 artist.

Photography- The                                                                                                                   Text/Picture
image is of                                                                                                                        ratio- There
Florence out of                                                                                                                    is only one
Florence and the                                                                                                                   image on
machine. She is                                                                                                                    this double
putting up bright                                                                                                                  page spread
colourful banners                                                                                                                  and it takes
up in a run down                                                                                                                   up an entire
room. The run                                                                                                                      page which
down room could                                                                                                                    tells me that
represent the                                                                                                                      this article is
music scene at the                                                                                                                 going to be
moment and the                                                                                                                     about
banners represent                                                                                                                  Florence and
her music. So it                                                                                                                   the machine
shows her bringing                                                                                                                 and that
a new lease of life                                                                                                                they are
to the music scene.                                                                                                                going to talk
It also suggests to                                                                                                                about their
me that her music                                                                                                                  music.
is up beat and fun
as banners are
normally
associated with fun
and normally some          Fonts- The fonts used on some words are in bold and stand out which suggests
sort of event.             these are important or interesting sentences. Such as the pull quote in the certain of
                           the page, it is funny and grabs the readers attention and makes you want to read on.
Colour- The background of the double page spread is dark which represents the atmosphere where dance music is
 normally played. The colours in the images are bright yellows, reds and florescent blues which are normally
 associated with dance music. This appeals to the audience as they will have seen this colours before so they know
 that this magazine is aimed at them.                                                                                Font- The font
                                                                                                                     use is quite a
                                                                                                                     relaxed, funky
                                                                                                                     kind of font
Photography-                                                                                                         which
There are quite a                                                                                                    represents the
few images of                                                                                                        genre of music
night clubs,                                                                                                         well. It also
where dance                                                                                                          gives the article
music is normally                                                                                                    a fun edge as
played. In the                                                                                                       there is quite a
images it shows                                                                                                      lot of writing.
people having
fun, which                                                                                                           Writing style-
suggests the                                                                                                         The language
music is                                                                                                             used in this
entertaining. The                                                                                                    article appeals
people in the                                                                                                        to the
images could                                                                                                         audience as it
represent the                                                                                                        is the kind of
targeted                                                                                                             language they
audience as                                                                                                          use and it tells
people over the                                                                                                      them that this
age of 18+                                                                                                           magazine is
normally go out                                                                                                      aimed at
clubbing, so it                                                                                                      them.
appeals to them
as they have                 Text/picture ratio- There are more images then text on these
experienced it.              double page spread which suggest to me the magazine is
                             trying to show people that these events are fun and people
                             can really enjoy the dance music to the full if they go to these
                             gigs and events.
Colour- The colours used      Writing style- The use of words like ‘rock’ appeals to the audience as this is the kind of
are black, white and red.     language they would use on a regular basis as people who listen to rock music are know
These colours are             as ‘rocker’. So the audience know that this magazine is aimed at them.
normally associated with
rock music, they have
been used as this is what
the audience of Kerrang!                                                                                                   Fonts- The
Would normally would                                                                                                       fonts used
see and associate with                                                                                                     are big and
this magazine, so the                                                                                                      bold which
audience know that this                                                                                                    represents
magazine is aimed at                                                                                                       the rock
them.                                                                                                                      genre well
                                                                                                                           as it is loud
                                                                                                                           and in your
Photography- The                                                                                                           face. The
images used are of the                                                                                                     font used is
featured band                                                                                                              also the
performing live. These                                                                                                     same as
images have been                                                                                                           the logo
used as rock is                                                                                                            for
associated with live                                                                                                       Kerrang! So
gigs. As there is an                                                                                                       the
image of the band                                                                                                          audience
performing live it tells                                                                                                   are used to
me the band is serious                                                                                                     seeing it
about their music.                                                                                                         and can
                                                                                                                           recognise
                                                                                                                           it.


      Text/picture ratio- There are 7 images on the double page spread which
      take up most of the page, which tells me this band is all about the music
      because the images are of them performing live. Also they want people to
      have fun at their gigs as the images are of people enjoying their gigs.

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Analysing existing products

  • 1. Text/Picture ratio- There are 5 images on the front cover and not a lot of writing, which Colour- The main colours of this suggests the magazine is more focused on the music then writing. The writing is short magazine are red, black and white . sentences and uses language associated with ‘rockers’, which makes the audience feel at These colours are normally home. associated with the rock genre which represents the music well. As these Font- The font is large and bold. This colours are normally used when it grabs your attention and makes you comes to rock music it appeals to want to read it. Also it represents the audience and makes them feel at the rock genre. home. Overall look- The overall look Photography- The image of Hayley of this magazine represents Williams is posed and was probably rock music well as the language taken in a studio. She is in an and colours are what you intimidating stance and has her fist would associate with the rock clenched which is extended genre. outwards. This links to rock music as it is associated with being loud and slightly aggressive genre of music. The angle of the is a eye level shot which is an intimate shot and makes the reader feel involved. Writing style- The writing is bold and in your face like rock music is. The language used, such as, ‘who rocked your world in 2009?’ is what we would think people who listen to rock music would say, this appeals to the audience as they use that kind of language.
  • 2. Colour- The main colours of this Text/picture Ratio- There is only one image on the front cover, this is of Daft Punk. magazine are blue, black and This tells the audience that this issue is focused on Daft Punk and the dance genre is white. These colours have been all about the music. used as they are used in the featuring bands logo, ‘Daft Punk’ Font- The font is large on the This appeals to the audience as mast head and the font is large they have seen this colours before for the name of the band, this being associated with the band so tells us the magazine is focusing makes them feel at home. Also the on Daft Punk. ‘Daft Punk’ is fluorescent blue and white could written in a futuristic font represent a night club as dance which represents their music music is used in a night club so and the colours used are the this also appeals to the audience. colours associated with dance music and with Daft Punk, Photography- The image used is appealing to the audience. from a Daft Punk video, and is a two shot/mid shot of two members from Daft Punk. The Overall Look- The overall look use of the image from a video, of this magazine suggests to makes the audience feel at home me that the target audience is as they have seen the image males and females aged 16+ before. This image represents as a lot of teenagers are into the band well as they are dance music and from the age associated with electronic music, of 18 upwards people tend to and the image looks quit e go out clubbing and enjoy this electronic as they are wearing genre of music. It also suits with fluorescent lighting represents dance music well and it looks quite futuristic. as the colours are normally associated with that genre of Writing style- The language used music. The use of these is brief and not a lot of detail. colours, images and language The writing is focused on the let the readers know that this return of Daft Punk. The use of the magazine is made for them. word ‘Robots’ suggest that Daft Punks music is robotic and futuristic, appealing to the audience as they might refer to Daft Punk as the ‘Robots’ as well.
  • 3. Colour- The main colour s used on the text is pink, black and white. These colours represent the Font- The font is bold, genre of pop music. These colours ‘Rihanna’ and ‘The state also appeal to the female of music today’ are in audience. Also Rihanna has pink bold telling the audience make up on which connects the the main focus of this two well as it shows she is a pop issue are those two artist. The colours appeal to the topics. The font is simple audience as it is associated with and is the same font as the pop genre,. the title of the magazine Photography- The image is of ‘NME’ keeping in the Rihanna a hip-hop/pop/dance theme of the magazine. artist. It is a medium shot and she is posed with a bit of attitude Overall Look- The which represents the hip-hop use of the colour genre as it is associated with scheme and the attitude. Rihanna is looking photography stylish and feminine which represents the appeals to the female audience. genre of music As she is a hip-hop artist, it is well and appeals portrayed in her stance and outfit to both males and as she is looking ‘hip’ female audiences. Writing style- The length of sentences are quite short and there is a pull quote, the language used in Text/picture the quote is quite strong and could ratio- There is suggest she is passionate about her only one image music and needs people to tell her used here and if she is doing something wrong for not a lot of text. her to be successful. It appeals to This tells the the audience as they used that kind audience this of language and hip-hop is known issue is focused for having artist with attitude and on Rihanna. know what they are doing in their careers.
  • 4. Writing style- The language Colour- Like the front covers the used is slang such as, ‘tunes’ and contents page uses fluorescent ‘tech’ These are probably words colours, such as the yellow on the audience use, making them the word ‘contents’ this could be feel at home and lets them know a colour used in a night club that this magazine is aimed at where a lot of dance music is them. played. It appeals to the audience as these colours are Text/Picture ratio- The associated with dance music. images are the main focus on this page as they are trying to Photography- There are sell you the magazine and three images on the draw you in. There is some contents page, the first text but not a lot and the image is showing the contents of the magazine are fashion. This appeals to the in brief, which makes you audience as they follow a want to buy the magazine certain trend and this is and read more. advertising clothes they want to wear. The second Fonts- The fonts used are the image is of either a night same as the ones on the front club or of a dance music gig. page, keeping in the theme of This appeals to the the dance genre and appealing audience as it shows to the audience as they are something they have used to seeing that certain font; experienced or want to associating it with Mixmag. experience. It shows how exciting and colourful the clubs are and it also reflects the music to be exciting and colourful. The last image is of an artist, but it is a dark image. I believe this image has been used to represent the night club atmosphere as it is dark, but still looks exciting.
  • 5. Photography- There are 5 images on this Text/Picture ratio- The text contents page. There on the contents page is are two images of a brief and has short dance music gig or a sentences. It doesn't give a ‘rave’ This appeals to lot of detail away, which audiences as they makes you want to have probably been to read/buy the magazine. a ‘rave’ and know how much fun it is, these images are used as Fonts- The font used on advertisement to the words ‘raving mad’ tell/show people that and ‘music’ represent these gigs are fun and the music. The font anyone can go to used is bold, like dance them. One of the music is and the same images is of a music font has been used on deck, this appeals to headings, which the the audience as some reader is used to and may be wanting to get what they would in to the dance music associate it with business and this magazine. magazine provides information on where Colour- The colours used to get the latest ‘tech’ are bright blue and pink, which are colour s normally Writing style- The associated with dance/club language is quite informal music. This appeals to the which could represent the audience as it makes them music, as it is quite laid feel at home. back and fun. Also words such as ‘raving’ and ‘tech’ make the audience feel at home as that is the kind of The use of this language lets the language they will use. readers know that this magazine is made for them.
  • 6. Colour- There isn't Writing style- There is a lot of really a colour scheme pull quotes. Telling me there is a which tells me there lot of articles inside this isn’t really a specific magazine on artists talking about genre of music to this their music. Also there are use of magazine. The strong language tells me that background is white and this magazine is aimed at males the text is black making and females aged 16+ and the it stand out. language is what the readers are normally used to and probably use them selves, appealing to Photography- There them. are six images on the contents page. In Text/Picture ratio- There is a these images we see bit more text than images artists having fun and which suggest to me that the posing in a fun sort magazine will be more focused of way, showing us on what is being said in the their music is up beat articles, and that the articles and exciting. Also will be on how the artists have there are images of got to where they are today. artist looking serious, and staring out at Fonts- There are two you. The angle of the different fonts used, the shot is eye level, italics one and the bold one. I making it intimate believe some of the text has and involving the been put in bold because reader. As the artist that is a more fun article and look quite serious the writing in italics is on a tells me they are more serious subject linking serious about their to the certain artist. music.
  • 7. Colour- In the image there are pinks, reds, blues and Writing style- The length of the sentences and of the article suggests yellows. Which suggests to me that this kind of music the magazine is aimed at people aged 16+ as they are used to reading is up beat, fun and appeals to a lot of people. The use books, magazines etc that are quite long. The use of the funny pull of the pinks and purples in the text appeals to female quote appeals to audiences and represents the personality of the audiences and tells me that the article is on a female band and of the music. artist. Photography- The Text/Picture image is of ratio- There Florence out of is only one Florence and the image on machine. She is this double putting up bright page spread colourful banners and it takes up in a run down up an entire room. The run page which down room could tells me that represent the this article is music scene at the going to be moment and the about banners represent Florence and her music. So it the machine shows her bringing and that a new lease of life they are to the music scene. going to talk It also suggests to about their me that her music music. is up beat and fun as banners are normally associated with fun and normally some Fonts- The fonts used on some words are in bold and stand out which suggests sort of event. these are important or interesting sentences. Such as the pull quote in the certain of the page, it is funny and grabs the readers attention and makes you want to read on.
  • 8. Colour- The background of the double page spread is dark which represents the atmosphere where dance music is normally played. The colours in the images are bright yellows, reds and florescent blues which are normally associated with dance music. This appeals to the audience as they will have seen this colours before so they know that this magazine is aimed at them. Font- The font use is quite a relaxed, funky kind of font Photography- which There are quite a represents the few images of genre of music night clubs, well. It also where dance gives the article music is normally a fun edge as played. In the there is quite a images it shows lot of writing. people having fun, which Writing style- suggests the The language music is used in this entertaining. The article appeals people in the to the images could audience as it represent the is the kind of targeted language they audience as use and it tells people over the them that this age of 18+ magazine is normally go out aimed at clubbing, so it them. appeals to them as they have Text/picture ratio- There are more images then text on these experienced it. double page spread which suggest to me the magazine is trying to show people that these events are fun and people can really enjoy the dance music to the full if they go to these gigs and events.
  • 9. Colour- The colours used Writing style- The use of words like ‘rock’ appeals to the audience as this is the kind of are black, white and red. language they would use on a regular basis as people who listen to rock music are know These colours are as ‘rocker’. So the audience know that this magazine is aimed at them. normally associated with rock music, they have been used as this is what the audience of Kerrang! Fonts- The Would normally would fonts used see and associate with are big and this magazine, so the bold which audience know that this represents magazine is aimed at the rock them. genre well as it is loud and in your Photography- The face. The images used are of the font used is featured band also the performing live. These same as images have been the logo used as rock is for associated with live Kerrang! So gigs. As there is an the image of the band audience performing live it tells are used to me the band is serious seeing it about their music. and can recognise it. Text/picture ratio- There are 7 images on the double page spread which take up most of the page, which tells me this band is all about the music because the images are of them performing live. Also they want people to have fun at their gigs as the images are of people enjoying their gigs.